"Having a background in the recruiting and reputation side, I think Mike is pretty far out there thinking that people should just not worry about it. It almost sounds like he is advising people to ignore the "bad people" at the party and just live and let live. I really don't agree. You need to realize what people are saying about you professionally and take appropriate actions to keep a good reputation, else a sixteen year old with a texting problem can wreck years of positive history."
- 123socialmedia
"Having a background in the recruiting and reputation side, I think Mike is pretty far out there thinking that people should just not worry about it. It almost sounds like he is advising people to ignore the "bad people" at the party and just live and let live. I really don't agree. You need to realize what people are saying about you professionally and take appropriate actions to keep a good reputation, else a sixteen year old with a texting problem can wreck years of positive history."
- 123socialmedia
"Having a background in the recruiting and reputation side, I think Mike is pretty far out there thinking that people should just not worry about it. It almost sounds like he is advising people to ignore the "bad people" at the party and just live and let live. I really don't agree. You need to realize what people are saying about you professionally and take appropriate actions to keep a good reputation, else a sixteen year old with a texting problem can wreck years of positive history."
- 123socialmedia
"Good notation... as part of our own work at SMR, we are constantly amazed and offended by the "Spray and Pray Spam" version of many search engine reputation companies. Many firms slap up a poorly constructed template site and don't even bother to ask the question "does this even look professional?" With all the information out there that could be positive and useful for many clients, it really amuses me that so many firms don't creatively think outside the box to leverage the extra content."
- 123socialmedia
"Good notation... as part of our own work at SMR, we are constantly amazed and offended by the "Spray and Pray Spam" version of many search engine reputation companies. Many firms slap up a poorly constructed template site and don't even bother to ask the question "does this even look professional?" With all the information out there that could be positive and useful for many clients, it really amuses me that so many firms don't creatively think outside the box to leverage the extra content."
- 123socialmedia
"Good notation... as part of our own work at SMR, we are constantly amazed and offended by the "Spray and Pray Spam" version of many search engine reputation companies. Many firms slap up a poorly constructed template site and don't even bother to ask the question "does this even look professional?" With all the information out there that could be positive and useful for many clients, it really amuses me that so many firms don't creatively think outside the box to leverage the extra content."
- 123socialmedia
"It doesn't need to be a blog to start, but owning your own domain name is well worth $10 a year. That $10 asset will pay for itself 100x over during job hunting, prospecting, personal brand campaigns, or reputation work."
- 123socialmedia
"It doesn't need to be a blog to start, but owning your own domain name is well worth $10 a year. That $10 asset will pay for itself 100x over during job hunting, prospecting, personal brand campaigns, or reputation work."
- 123socialmedia
"It doesn't need to be a blog to start, but owning your own domain name is well worth $10 a year. That $10 asset will pay for itself 100x over during job hunting, prospecting, personal brand campaigns, or reputation work."
- 123socialmedia
"I'm with you Fred. I bought my son's name the month he was born (granted this is also my line of work.) I've been working with personal digital brand / reputation concepts since working on Monster way back in 1996. Even back then, it was a top question with recruiters in how they could manage resume pools and candidate inventory. With the most recent push of web adopters, this new media channel is starting to take the internal candidate resource system into the cloud. I also write a lot about this subject, you can read a collection last week affectionately named "the reputation toolbox" http://socialmediareputation.c... Professionals really need to think about this stuff today, rather than when they find themselves looking for a job. The long term frameworks are much more time and cost effective when compared to suddenly trying to "jump in" and land a new job."
- 123socialmedia
"I'm with you Fred. I bought my son's name the month he was born (granted this is also my line of work.) I've been working with personal digital brand / reputation concepts since working on Monster way back in 1996. Even back then, it was a top question with recruiters in how they could manage resume pools and candidate inventory. With the most recent push of web adopters, this new media channel is starting to take the internal candidate resource system into the cloud. I also write a lot about this subject, you can read a collection last week affectionately named "the reputation toolbox" http://seattlesocialmedia.com/toolbox Professionals really need to think about this stuff today, rather than when they find themselves looking for a job. The long term frameworks are much more time and cost effective when compared to suddenly trying to "jump in" and land a new job."
- 123socialmedia
"I'm with you Fred. I bought my son's name the month he was born (granted this is also my line of work.) I've been working with personal digital brand / reputation concepts since working on Monster way back in 1996. Even back then, it was a top question with recruiters in how they could manage resume pools and candidate inventory. With the most recent push of web adopters, this new media channel is starting to take the internal candidate resource system into the cloud. I also write a lot about this subject, you can read a collection last week affectionately named "the reputation toolbox" http://socialmediareputation.com/toolbox Professionals really need to think about this stuff today, rather than when they find themselves looking for a job. The long term frameworks are much more time and cost effective when compared to suddenly trying to "jump in" and land a new job."
- 123socialmedia
"Love the idea, but I'm going to reach out on a limb here and think "seasonal disorder' With running monthly events for several groups, ranging from developer gatherings to SMC Seattle..... a consistent item I have heard lately that begins in early Feb is "the weather is letting me go outside." I think the Google Buzz may just be coincidental?"
- 123socialmedia
"Love the idea, but I'm going to reach out on a limb here and think "seasonal disorder' With running monthly events for several groups, ranging from developer gatherings to SMC Seattle..... a consistent item I have heard lately that begins in early Feb is "the weather is letting me go outside." I think the Google Buzz may just be coincidental?"
- 123socialmedia
"Love the idea, but I'm going to reach out on a limb here and think "seasonal disorder' With running monthly events for several groups, ranging from developer gatherings to SMC Seattle..... a consistent item I have heard lately that begins in early Feb is "the weather is letting me go outside." I think the Google Buzz may just be coincidental?"
- 123socialmedia
"LoL, I'll give it that the Studio D team at Wag Ed may not be as PR oriented as the rest of the team, but falling into the communication category we may as well just say PR firms = Communication = Social Media = Everything. :) Isn't that the core problem? That larger firms and businesses in general are trying to discard specialty in favor changing opportunities? I do agree that communications is at the core of business, but that seems to be driven by the most talented communicator (which may be at the top of the totem or the bottom) I think that a real issue is that we are seeing digital adopters who are also charismatic, creative and insightful communicators that are redefining a high-value business asset and shifting themselves into new silos/categories that didn't exist five years ago. Take all this into account, combine it with overlapping geographic and cultural issues... and you have a good recipe for a whole lot of chaos."
- 123socialmedia
"LoL, I'll give it that the Studio D team at Wag Ed may not be as PR oriented as the rest of the team, but falling into the communication category we may as well just say PR firms = Communication = Social Media = Everything. :) Isn't that the core problem? That larger firms and businesses in general are trying to discard specialty in favor changing opportunities? I do agree that communications is at the core of business, but that seems to be driven by the most talented communicator (which may be at the top of the totem or the bottom) I think that a real issue is that we are seeing digital adopters who are also charismatic, creative and insightful communicators that are redefining a high-value business asset and shifting themselves into new silos/categories that didn't exist five years ago. Take all this into account, combine it with overlapping geographic and cultural issues... and you have a good recipe for a whole lot of chaos."
- 123socialmedia
"LoL, I'll give it that the Studio D team at Wag Ed may not be as PR oriented as the rest of the team, but falling into the communication category we may as well just say PR firms = Communication = Social Media = Everything. :) Isn't that the core problem? That larger firms and businesses in general are trying to discard specialty in favor changing opportunities? I do agree that communications is at the core of business, but that seems to be driven by the most talented communicator (which may be at the top of the totem or the bottom) I think that a real issue is that we are seeing digital adopters who are also charismatic, creative and insightful communicators that are redefining a high-value business asset and shifting themselves into new silos/categories that didn't exist five years ago. Take all this into account, combine it with overlapping geographic and cultural issues... and you have a good recipe for a whole lot of chaos."
- 123socialmedia
"I wonder though: isn't it a strange statement coming from a PR professional saying "social media should not be housed" ? The underlying commitment to change the fundamentally broken business processes is a painfully apparent issue, but how are PR firms going to migrate the huge shift in communication trends that are at heart of the social media evolution? Without the silos in place to control the control freaks, social media becomes very efficient at asking professionals to restructure how business is done. The issue isn't really who controls it or what silo it exists within, but convincing silo "stakeholders" that they don't exist anymore."
- 123socialmedia
"I wonder though: isn't it a strange statement coming from a PR professional saying "social media should not be housed" ? The underlying commitment to change the fundamentally broken business processes is a painfully apparent issue, but how are PR firms going to migrate the huge shift in communication trends that are at heart of the social media evolution? Without the silos in place to control the control freaks, social media becomes very efficient at asking professionals to restructure how business is done. The issue isn't really who controls it or what silo it exists within, but convincing silo "stakeholders" that they don't exist anymore."
- 123socialmedia
"I wonder though: isn't it a strange statement coming from a PR professional saying "social media should not be housed" ? The underlying commitment to change the fundamentally broken business processes is a painfully apparent issue, but how are PR firms going to migrate the huge shift in communication trends that are at heart of the social media evolution? Without the silos in place to control the control freaks, social media becomes very efficient at asking professionals to restructure how business is done. The issue isn't really who controls it or what silo it exists within, but convincing silo "stakeholders" that they don't exist anymore."
- 123socialmedia
"This is really a poorly worded update to the FTC rules. Disclosure can happen nearly anywhere, so a public profile saying "John Doe is a paid agent for company ABC" on a Linkedin account or company page would meet the requirement. Likewise, it doesn't offer that much protection as the disclosure could be placed in an area that is widely public yes has no visible search engine presence (for instance, a community site or non-indexed page on a corporate site.) that makes finding the information rather difficult to the common web user. Unless the FTC commits to some form of association or professional ID number (for sake of tracking posts / comments and indexing them) then the disclosure also becomes painful in video media, as we will begin to see flash screens that have 300 disclosures in five seconds (which gives me a bad flashback to cigarette and pharma commercials....)"
- 123socialmedia
"This is really a poorly worded update to the FTC rules. Disclosure can happen nearly anywhere, so a public profile saying "John Doe is a paid agent for company ABC" on a Linkedin account or company page would meet the requirement. Likewise, it doesn't offer that much protection as the disclosure could be placed in an area that is widely public yes has no visible search engine presence (for instance, a community site or non-indexed page on a corporate site.) that makes finding the information rather difficult to the common web user. Unless the FTC commits to some form of association or professional ID number (for sake of tracking posts / comments and indexing them) then the disclosure also becomes painful in video media, as we will begin to see flash screens that have 300 disclosures in five seconds (which gives me a bad flashback to cigarette and pharma commercials....)"
- 123socialmedia
"This is really a poorly worded update to the FTC rules. Disclosure can happen nearly anywhere, so a public profile saying "John Doe is a paid agent for company ABC" on a Linkedin account or company page would meet the requirement. Likewise, it doesn't offer that much protection as the disclosure could be placed in an area that is widely public yes has no visible search engine presence (for instance, a community site or non-indexed page on a corporate site.) that makes finding the information rather difficult to the common web user. Unless the FTC commits to some form of association or professional ID number (for sake of tracking posts / comments and indexing them) then the disclosure also becomes painful in video media, as we will begin to see flash screens that have 300 disclosures in five seconds (which gives me a bad flashback to cigarette and pharma commercials....)"
- 123socialmedia
"The Acxiom product sounds more like fluffy vaporware... I agree the detail on the Acxiom site has always been vague. If you find out it has any real meat to it, let us know. I have a bunch of clients who would love to use a good data product in the social media space."
- 123socialmedia
"The Acxiom product sounds more like fluffy vaporware... I agree the detail on the Acxiom site has always been vague. If you find out it has any real meat to it, let us know. I have a bunch of clients who would love to use a good data product in the social media space."
- 123socialmedia
"The Acxiom product sounds more like fluffy vaporware... I agree the detail on the Acxiom site has always been vague. If you find out it has any real meat to it, let us know. I have a bunch of clients who would love to use a good data product in the social media space."
- 123socialmedia