Four nonprofit groups are trying to attract $25 gifts through text messages this holiday season, an experiment that may increase the popularity of giving via mobile phones among charities.
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The WHO estimates that more than 10% of medicines on the global market are fake, and that 25% of those in developing countries are counterfeit or sub-standard.
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Consider this: a mobile phone with applications to detect cancer and tuberculosis, control sugar levels for diabetics and monitor vital signs.
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According to October 2010 data from The Nielsen Company, 29.7 percent of U.S. mobile subscribers now own smartphones that run full operating systems.
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Kenya has begun piloting a system that will make it possible for consumers to use text messages to find out if a particular medicine was wholesome or counterfeit.
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From awareness campaigns to improved drug adherence through text message reminders, mobile technology is moving to the heart of efforts to prevent the spread of HIV-Aids.
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From awareness campaigns to improved drug adherence through text message reminders, mobile technology is moving to the heart of efforts to prevent the spread of HIV-Aids.
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Connie Finn, a 54-year-old homemaker in Kirkland, Washington, had never sent a text message from her mobile phone before this year. Then came a plea from her 26- year-old daughter.
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People everywhere are consuming more and more wireless bandwidth to manage a wider variety of tasks. Evidence shows that the mobile phone is becoming indispensable to us: more people are paying for apps, and they're more willing to trade privacy for benefits.
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Today’s focus is on a recent story by Fast Company about Project Mwana, an initiative by UNICEF to increase mothers' visits to clinics by 25 percent by January 2012. Goal number one is to stop the spread of HIV/AIDS.
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In Tanzania, a hospital sends money by text message to women in remote areas so they can pay for bus fare to travel for critically needed surgery.
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In a bid to bring the life-saving emergency service 911 into the 21st century, the FCC is looking at letting citizens report crimes through text messages and even stream video from their mobile phones to emergency centers.
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América Móvil, one of the world’s largest telecommunications companies, expects to increase the number of mobile subscribers by almost 100m by 2014, according to analysts’ reports.
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At every HR trade show, demo, product announcement, or webinar technology vendors of every stripe talk about their mobile interfaces. Even if it never occurred to you to manage a workforce by cell phone, you can.
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State officials urged Oklahoma teenagers Wednesday not to text while driving, but the mother of a man who died in such a crash emphasized that adolescents aren't the only ones at risk.
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Mobile marketing in the EU5 countries UK, France, Germany, Spain and Italy reached 100 million mobile phone subscribers via SMS ads, or about 44% of the total EU5 mobile subscriber base, according to comScore MobiLens data.
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Mobile devices – from cell phones to iPads, eReaders to Nintendo DS – are becoming essential tools for monitoring our health and wellbeing, thanks to their ability to access and share information anywhere.
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Jamie Foxx, Academy award-winning actor and Grammy Award-winning singer, opened the Mobile Marketing Association’s Mobile Marketing Forum, discussing the opportunities of mobile within the entertainment industry and for brands in general.
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