"The Alliance’s RVU technology approach, which uses DLNA as its foundation, will be to serve content via a single server in the home that then communicates via IP links with networked devices in the home. Key benefits of this client-server-based, home-network architecture include elimination of set-top boxes, resulting in reduced clutter for consumers and reduced costs for operators, and flexibility for the consumer to view television on any device on the home network while maintaining a common user-experience." - Alan Cheslow from Bookmarklet