Anthony Stevens

"If we have processes to manage product development, why don't we have processes to manage customer development?" Video presentation by Steve Blank, author of The Four Steps To The Epiphany - Anthony Stevens

But although blogging in one sense seems a fairly predictable outgrowth of a medium that allows instant publication to a global audience, the path toward ubiquity is more colorful than one might expect. And despite all the attention paid to blogging, in Rosenberg’s hands, the implications turn out to be more profound than most people, even bloggers, have recognized to date. - Anthony Stevens

A few large, brand-sensitive organizations have taken another approach; they've accepted their lack of brand control and have actively encouraged insiders to join the online conversation without making any attempt to censor or even guide them. They've said, essentially, "You know us really well. Talk about us on the Web. We want the world to hear what you have to say." - Anthony Stevens