Andrés Pozo - FriendFeed

Here’s the problem for everyone that isn’t Scoble: if you really want to get the good stuff, it isn’t on Techmeme. It isn’t in the most widely read blogs, whether you prefer Techcrunch, RWWeb, or some other. And it definitely isn’t in the latest walled garden Social Network. Those places are emphasizing the short head, not the long tail. They are the Echo Chambers. If you want the good stuff, you have to hike up the river, until it becomes a stream, and then still further to the very sources high in the mountains. That’s where the cool clean glacial waters of the Long Tail originate. That’s where the good stuff is. You’ll never see most of it if you spend all your time in the Echo Chamber, and it’s a real shame because the promise of the Internet is that it unlocks the Long Tail. Get off the Bell Curve and move not just one, but several stand deviations away from the mean. That’s where the real juice is. Sure it’s hard work. But if you want to maximize your information diversity, there’s going to be a little friction. - Andrés Pozo from Bookmarklet