Avinash Kaushik

"Matt: Vast generalization but pretty much every web analytics tool, testing tool, survey tool, ad serving tool etc etc now use javascript to collect data. Javascript as in page tagging. Log files are of value in some cases, as outlined in this post, and a few tools still support log file parsing. Avinash." - Avinash Kaushik

"David: That is the basic purpose of any analytics tool, including GA. Just go to Content, Content by Title, find your page, click on it, and do a little dance for in front of you is the data you want. :) Avinash." - Avinash Kaushik

"Nicky: You can do a/b testing with the optimizer, it is much easier than doing multivariate testing. Here is the four step process you would follow: Advanced A/B Testing If you don’t want to measure a conversion page (say lead submission or donation etc) then you can also test which version of your page, A or B or C, did better on other metrics. You will simply integrated Google Website Optimizer with Google Analytics and use GA to measure any metric’s performance you want. Here’s a helpful link for integrating the two tools: GWO / Google Analytics Integration Good luck! Avinash." - Avinash Kaushik