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Brian Carter › Comments

Brian Carter
Brian Carter
Want to give kids a different treat this Halloween? Choose milk in cartons. Served in the "box" you already know and trust, it's a convenient, on-the-go, nutritious way to add more calcium to your kids' diets. - Brian Carter
Brian Carter
Indoor Rock Climbing Competition Video: USAC Regional Championships - Indoor Rock Climbing's Hippest Coolest Website in the Galaxy - Rock Climbing Indoor - http://rockclimbingindoor.com/indoor-...
This (Dallas Rocks Indoor Rock Climbing Gym-USAC Regional Championships) is the first indoor climbing video I've watched that made me sit there just sorta hypnotized, transfixed- This is great indoor climbing footage, most of it in slo-mo, and the soundtrack (several different songs) is stunning. - Brian Carter
Brian Carter
Indoor Rock Climbing Basics: Grading Difficulty - Indoor Rock Climbing's Hippest Coolest Website in the Galaxy - Rock Climbing Indoor - http://rockclimbingindoor.com/intro-t...
Indoor Rock Climbing Basics: Grading Difficulty Learn how rock climbs are graded and how to get a good grade for indoor rock climbing in this free rock climbing video lesson. - Brian Carter
Brian Carter
Indoor Rock Climbing Tips - Indoor Rock Climbing's Hippest Coolest Website in the Galaxy - Rock Climbing Indoor - http://rockclimbingindoor.com/categor...
Indoor Rock Climbing Tips: Gym Rules & Regulations Typically, there's bouldering and rope climbing... you use pads for bouldering and stay out of the way of the climbers. On the rope side, there may be a line that shows how high you can go without a rope- you can boulder and traverse up to that line as long as you're not getting in the way of other climbers. - Brian Carter
Brian Carter
Indoor Rock Climbing Videos - Indoor Rock Climbing's Hippest Coolest Website in the Galaxy - Rock Climbing Indoor - http://rockclimbingindoor.com/categor...
lots of indoor rock climbing videos, including lessons, tips, techniques, and even a weird old spice commercial. - Brian Carter
Brian Carter
Indoor Rock Climbing Gyms in NJ (Article and Video) - Indoor Rock Climbing's Hippest Coolest Website in the Galaxy - Rock Climbing Indoor - http://rockclimbingindoor.com/indoor-...
If you are a rock climbing enthusiast and you are moving to the tri-state area of the East Coast, where can you find NJ indoor rock climbing? There are many places for NJ indoor rock climbing, from gyms, to indoor rock climbing walls to indoor rock climbing clubs and leagues. - Brian Carter
Brian Carter
Indoor Rock Climbing Basics for Beginners - Indoor Rock Climbing's Hippest Coolest Website in the Galaxy - Rock Climbing Indoor - http://rockclimbingindoor.com/intro-t...
Do you need to exercise but loathe the drudgery? Indoor rock climbing is quickly becoming the way to get a great workout, meet motivated, uplifting people and have fun. If you are ready to change your energy level, outlook on life and smash previous self-limiting beliefs, a look at climbing indoors could easily and naturally open up a world of possibility for you. - Brian Carter
Brian Carter
Indoor Rock Climbing's Hippest Coolest Website in the Galaxy - Rock Climbing Indoor - http://rockclimbingindoor.com
Hey, I'm Brian Carter and I freaking love rock climbing. I've been climbing since 1999... but then I moved in 2007 to an area with no outdoor rock climbing within four hours! So mostly what I get now is indoor rock climbing- that's better than no rock climbing at all, and I've always loved bouldering anyway. I travel a lot too, and it's easier to get to a rock climbing gym in the midst of all that than drive out somewhere... So this is my killer new site about indoor rock climbing. Enjoy! - Brian Carter
Brian Carter
Pantene Pro-V Shampoo- Punk Version - http://www.youtube.com/watch...
Pantene Pro-V Shampoo- Punk Version
Play
A Pantene Pro-V Shampoo commercial by legendary punk rocker Lars LeHansa - Brian Carter
Brian Carter
Funny Keynote Speaker Brian Carter: Animals on Fire by Lars LeHansa - http://standupcomedianforhire....
A series of songs about animals on fire. - Brian Carter
Brian Carter
Animals on Fire by Lars LeHansa - http://www.youtube.com/watch...
Animals on Fire by Lars LeHansa
Play
A string of classic hits by Danish punk legend Lars LeHansa about animals on fire including a special NEW song! - Brian Carter
Brian Carter
Marketing Startups Get Serious About Twitter - InternetNews.com - http://www.internetnews.com/webcont...
Marketing Startups Get Serious About Twitter - InternetNews.com
Tweet your way to riches? That's probably not in most people's future, but a number of companies in the fast-growing Twitterverse are focused on helping users and companies leverage the popular microblogging service for financial or marketing success. For starters, there's TweetROI, a service that pays influential Twitterers for spreading the good word about marketers' products and services. In keeping with the social media theme, the last bit of the company's name actually stands for "Return on Influence," not "Investment". - Brian Carter
Brian Carter
The 6 Spheres of Social Media Marketing | Search Engine People | Toronto - http://www.searchenginepeople.com/blog...
The 6 Spheres of Social Media Marketing | Search Engine People | Toronto
It's so beautiful!;-) - Brian Carter
Brian Carter
Pay Per Click ROI/ROAS Calculator :: Fuel Interactive - http://www.fuelinteractive.com/ppc-roi...
Pay Per Click ROI/ROAS Calculator :: Fuel Interactive
Wouldn't it be nice to know what kind of ROI you were going to get ahead of time from pay per click? Well now you can! Just enter the following metrics, hit calculate, and prepare to be enlightened. You can also play with the values to see what increases and decreases in various metrics will do to your ROI. - Brian Carter
Louis Gray
Who is attacking me? (Internal log - starting Monday)
@QueenofSpain attempted an assassination plot on your spy ring. The plot was unsuccessful. You gained assets totaling £21.65K (4 minutes ago) - Louis Gray
@zsafwan committed an assassination plot on your spy ring. You were wounded in action. You lost assets totaling £1435.20 (about 1 hour ago) - Louis Gray
:-p ... LOL, Louis Gray attacked me and lost... @louisgray attempted an assassination plot on your spy ring. The plot was unsuccessful. You gained assets totaling £6486.37 (about 1 hour ago) - Brian Carter
@KeyWestNews attempted an assassination plot on your spy ring. The plot was unsuccessful. You gained assets totaling £8026.08 (7 minutes ago) - Louis Gray
@louisgray committed an assassination plot on your spy ring. You were wounded in action. You lost assets totaling £0.00 (1 minute ago) - John Bradford
@ryankuder attempted an assassination plot on your spy ring. The plot was unsuccessful. You gained assets totaling £15.16K (about 1 hour ago) - Louis Gray
@AlgorithmFundFX committed an assassination plot on your spy ring. You were wounded in action. You lost assets totaling £962.69 (41 minutes ago) - Louis Gray
@partridge attempted an assassination plot on your spy ring. The plot was unsuccessful. You gained assets totaling £1024.67B (less than a minute ago) - Louis Gray
I just tried to attack you too ... said I lost 1.59 Billion ... but I think that number is way off. - Brandon
@tapps committed an assassination plot on your spy ring. You were wounded in action. You lost assets totaling £1643.25B (1 minute ago) - Louis Gray
@tapps attempted an assassination plot on your spy ring. The plot was unsuccessful. You gained assets totaling £24.01M (3 minutes ago) - Louis Gray
@partridge committed an assassination plot on your spy ring. You were wounded in action. You lost assets totaling £828.20B (2 minutes ago) @partridge attempted an assassination plot on your spy ring. The plot was unsuccessful. You gained assets totaling £3952.88B (5 minutes ago) @partridge attempted an assassination plot on your spy ring. The plot was unsuccessful. You gained assets... more... - Louis Gray
I like that the pattern here is the money going up and up and up. ;-) - Kol Tregaskes
LOL! - Kol Tregaskes
@Bwana committed an assassination plot on your spy ring. You were wounded in action. You lost assets totaling £134.59B (32 minutes ago) @Bwana committed an assassination plot on your spy ring. You were wounded in action. You lost assets totaling £196.28B (32 minutes ago) @Bwana attempted an assassination plot on your spy ring. The plot was unsuccessful. You gained assets totaling... more... - Louis Gray
@QthePirate attempted an assassination plot on your spy ring. The plot was unsuccessful. You gained assets totaling $50.01K (about 5 hours ago) - Eric Logan
Robert Scoble
I just gave a talk to about 30 top executives around the world (non tech) and almost none knew about Twitter, Qik, Kyte.
Can you name some of them? - Chetan Bhawani
This does not surprise me at all. - Suki Fuller
I'm guessing they do now! - Simon May
Spread the twitter-awareness :) - Sasha Kovaliov(.com)
this does not surprise me. i have spent a lot of time in industrial companies and email is the most advanced tech that has traction. can't even get secure sharepoint sites to get traction with execs! - Jeff DiStanlo
welcome to the analogue world ;) - Sascha Pallenberg
Were you surprised? It amazes me how few people (in general) know about these....especially Twitter. - Vinny
I am not surprised. The day these and other such folks get onto social media, social media will be passe ;) - A. Prem Kumar
People don't know about Twitter?! What! - frank barry
Ya i suspect by end of 2009 it will have hit mainstream consciousness, but still obscure now. - Brian Carter
not surprised. even some of my friends in tech doesn't know twitter - AJ Batac
I just can't believe it. Do these people live under a rock? - Happy
It would have been a surprise if they had. Good job Robert is on hand to spread the word. - WorldofHiglet
There was a seminar on social media and communications in Toronto last night and a few people had never heard of Twitter, either. Is it really surprising or are we just to immersed in it? - Bonnie Dean
It took me years to get around to wanting to use Twitter. I read about it regularly at Coding Horror (ex: http://www.codinghorror.com/blog...) for at least a year but I just didn't see the point. I finally registered because I wanted to reply to a friend's tweet. I think for a lot of people it's more of a reticence to join social networks than plain technophobia. - Daniel J. Pritchett
that says something doesnt it? - Richard Binhammer
This is not surprising. Recall that John McCain does not even use email. And I am sure most, if not all, of these "top" executives are part of McCain's generation. - Joe Lima
I haven't touched Qik/Seesmic/Kyte because I can't work out the difference. Not surprised most won't have heard of them or Twitter - Luke
Robert, send them an invoice for innovation consulting! ;-) - masa media - Martin
Make a list of top execs who do know about social media. - stefan hyttfors
Not Surprising, I'd consider myself fairly Tech savvy and although i've been registered for ages i only just started Tweeting. Although given the publicity it's had in the last few weeks i'm slightly surprised. - Jamie Vidamour
but i guess they know about Facebook ? well, i think twitter is more for more tech people - Junal Rahman
Do you think their assistants know about those technologies? My understanding of CEO responsibility is that they have to think on a super broad and strategic level. Many of those technologies are about integrating tiny pieces of information into something bigger. Since that's not really their job, I would think those services would be off the CEO's radar until they have an impact at that high level. Right? - David Wynn from fftogo
Our CMO @BestBuyCMO relayed a similar experience at a CMO dinner he was one or two of 10+ who knew about the tools and he certainly was the top user of them. - Ben Hedrington
It's not surprising, if you think about it, but it's still unfortunate. Top executives are hardly "the mainstream" and if they're not in tech or marketing, those types of communication are not foremost in their minds. I know one chief exec. of a Fortune 1000 company who still has his "important" emails (as determined by his assistant) printed out and put on his desk every day. - Robert Clockedile from twhirl
This does not surprise me in the least. Yes, awareness is growing but anyone who assumes that our social media world has "made it' to mainstream is unclear on the concept. - Cathy Brooks from twhirl
I've never expected top executives to have a clue about anything. They're just a figure head for the company. They pay others around them to do the grunt work. - Chris Luckhardt
What a surprise!! Here in Brazil I've asked to my friends and coworkers and nobody knew about Twitter. Well, some of my friends don't even check e-mails account daily... - Flavio Knopp
it goes to show that twitter, kyte, friendfeed, etc... haven't really hit the mainstream yet... user adoption will always be a problem no matter what platform or software is out there. - Dejim Juang
Most of them can't even use email.... - Stuart Murray Walton
What is the point of Twitter, Kyte etc when hundreds of thousands of people are losing their jobs and we are in global economic crisis? Don't these top execs have bigger issues at hand? Are we drinking too much social media coolade in these times? - Andy Oliver
Dejim: I would not consider 30 executives not knowing about Twitter to equate to these services not being in the mainstream. It you ever worked with "top" executives, you'd be amazed by how much "mainstream" knowledge they really lack. - Joe Lima
That's not suprising. I still have to ask "Do you know what Twitter is?" - geekazine from twhirl
I'm doing a Social Media 101 seminar in a few weeks for entrepreneurs who haven't touched linkedin.com, facebook, or twitter. Seminar is full. We'll likely do 2 or 3 more. I'm not surprised at your group's ignorance. - Shelley Cadamy
I'm a publisher in medical technology market data and I continue to be stunned at how much behind the tech curve my audience of medtech companies is. Their rate of adoption of social media, like their adoption of new information technologies, lags at the same rate as physicians, who are traditionally slow to adopt any new technologies other than medical technologies. - Patrick Driscoll
Top *executives*? No surprise there, unless they're *tech* executives. Gates or Dell not knowing would be worrying, but should a boss at Exxon or Rolls-Royce (the aero engine company) know or care any more than we'd know or care about distillate refining or FADEC aero engine controllers? - James
I don't think we are drunk on social media when we say that in spite of the downturn and maybe because of it, we need to look at the enormous possibilities of social media at the very least as a brand loyalty mechanism(ie I am more apt to subscribe to products from companies/ people that I have a more intimate relationship with). - Phillip
The other issue with non tech executives not tuned in is their reluctance to accept ideas that don't have a direct and obvious connection to ROI. I have to admit (and I'm not blowing my horn) that during the pre-internet heydey, I felt like Tom Hanks in "Big" raising my hand to say, "I don't get it". Then, I couldn't understand why website traffic mattered more than revenue. - Patrick Driscoll
Recently, I spoke with a colleague of mine, a university professor of linguistics known as geek. I asked if someone is studying tweets' peculiar language and style from a scientific point of view. "Twitter?" he said, "Microblogging? never heard before". A geek, they say. Well... - PaperDoll
not surprised at all. You may try to ask if they know Firefox - ClubEddy - clubeddy.com
There's a whole tendency in social media toward rapidly accepting what's at the front edge of development, while at the back end, product managers, sales/marketing and other grunts are just struggling to hit their numbers. They don't live and breathe the latest info tool -- they live and breathe their own product. - Patrick Driscoll
OK, I'm hogging the airwaves, but one last point. When I look at new medical technologies emerging in the market, I have to bring in two very important perspectives: the opinion-leading early adopters (docs at universities or highly visible MD-consultants to industry) and the regular practicing physician working in the trenches of daily care. Social media evangelists would have me pay much more attention (I'm simplifying a bit) to the opinion-leaders. - Patrick Driscoll
I can understand that they don't know about Qik or Kyte, even I don't and I spend a lot of time on Twitter and FriendFeed... - Odi Kosmatos
You should get a hat! - Freida Wolden from twhirl
I don't think that social media is so important that everyone MUST take part in it. If I had more of a life (was a busy doctor or exec.), twitter and friendfeed would be the last thing that I would do in my spare time -especially twitter. - BEX
Ok, twitter might be something they need to know, but Kyte? Qik? Far too early for both of them to be at executive level of a non-tech company. - Steven Cains
Carol Bartz doesn't use Flickr and she's Yahoo's CEO. Her daughter does use facebook to post photos though. - Thomas Hawk
Our organzation is doing well w/Facebook with more plans for expansion after receiving demographics that show a high number of professional level participants and 30 and up crowd. I always considered FB for kids. - R. Ferguson
I can belive Qik and Kyte. But Twitter. That is tough. Of course my CEO doesn't know what SEO is. - John Flynn
Robert, that does seem strange. But then I see smaller co's. and non-profits jumping into Twitter, FB,etc. faster. My theory is because start-ups and NP's are open to the pool of university student volunteer workers, interns, and beginners out there who are more saavy in this area. - Melanie Reed
Maybe it's the name...? Maybe they would prefer using something called The TwitCorp Group - Catherine Ventura
robert - did you talk to them about zoho, zocdoc, gomobo, freshbooks, etc ? - Allen Stern
not surprised. - anna sauce
They must not have any kids... or watch CNN <grin> Nice one, Catherine - love The TwitCorp Group - Cheryl Allin from twhirl
OMG there's a world OUTSIDE of Twitter and Soc Nets?! :P - Mona Nomura
cmon mona you should know by now that in the valley there are only a few products that can be talked about outside the valley by those inside the valley - scoble just doing his job :) ha! - Allen Stern
And to think, we just had an amazing tweetup in the Raleigh area last night of more than 200 tweeps. Triangle Tweetup was awesome. - Angela
Mona - LOL - say it ain't so!!!! - Susan Beebe
Yes, I agree with Freida, you should get a hat :) - Michael Forian
Non-tech CEOs is not surprising. However, depending on the kind of executive not knowing at least 1 like Twitteer may be troubling. For example if they are media companies or telecom companies then that is a more troubling thought than say the executive for a manufacturing company. Ultimately the lack of knowledge is a reflection of the type of talent they recruit and how that impacts their corporate culture now and in the future. - Altan Khendup
Did those same guys also show ignorance about Facebook- then we will know that we live on different planets - google,facebook,twitter are all helping to re-shape the way we communicate with each other- rgds- hiro bachani- http://www.merlin-me.com -Merlin Magical Gadgets - hiro
Amazing how a generational gap can preclude users from a given technology. I bet none of their friends are on Twitter either - Jameel
Unsurprising to me. I think the only interesting item might be how a company without a revenue model continues to raise money! In *this* economy, that is a story. - AJ Kohn
The elementary school I work at has started to hear about Twitter. It is going mainstream very quickly. - MarkCarras
Their on FriendFeed now are they? - paul mooney
My fiancée has heard of Twitter and she does her damnedest to avoid all this high-fallutin' technology. - Chris, Taskerrific Guy
Not a good mood if you want to build up goodwill and awareness of your brand. I mean, unless you're McDonald's or something. - Mike Nayyar
very small % of top exective in japan knows twitter either. - Yasuyuki Goto
Do they need to know? Is twitter going to get them out of their problems? Maybe their marketing managers do know? - santiromero
Why would they know or care about Twitter, Qik or Kyte? What's the business case? - Francine Hardaway
did they know about facebook - for global mainstream business leaders that at least should be known? - mike "glemak" dunn
Using our difficult economic circumstances to dismiss the tools of Web 2.0, be it Twitter, Facebook, or something else is to embrace the status quo. And if you hadn't noticed, the status quo isn't working. Web 2.0 offers a unique opportunity to reach out to customers, be they current or would-be customers, and engage them in a way previously not possible. As for me, I work for a... more... - Lee Allgood
did they know about computers? how about the internet? ebay? facebook? trying to quantify the time lag between reality and executives. - Dino
not surprising....met an IT guy at Panera on Monday who never heard of twitter or microblogging...now that's scary - Brian Appleby
does that say something? twitter and all these things are not the most essential parts of businesses. these things are fun but there's lots of people i know who have no idea about twitter. people who invest so much time and effort in these things have to realise this. - Terry O'Fee
when things get really really tough these "social media experts" in the businesses will be the first to get the axe, sadly. - Terry O'Fee
what is more significant/startling... that some do not know about twitter et al, or that some know and do not understand the value either personal or business wise? and believe me i know plenty people who know about twitter et al and just do not get the value. nor the point. which tells me social media is in its infancy still - we all know that of course. then again it took me 2-3 years to figure out email way back when ;) - Pascal Bouvier
the value of twitter? i know lots of successful businesses who would never even look at this kind of stuff. it's not as important as a lot of you people think. - Terry O'Fee
You people? Who you calling 'YOU people'. - Chris Saad
Thats the problem. You NEED to look at it before you understand its value, both for personal use and as a corporate tool. - jcunwired
you people = the people who think the world would end if twitter shut down tomorrow... - Terry O'Fee
This post is a complete and utter déjà vu for me. Robert, did this happen another time upon which you posted a very similar statement. For a second there, I thought FriendFeed glitched and reissued an old entry. Maybe I'm just tired. - Micah Wittman
seems that twitter will have 30 more users. - pala
Um. I work under people who thinks blogging is new and uncharted territory. I'm in marketing. - myron
nonsurprising.. some of my teammates don't know about twitter. none of them know about qik. and i never heard of kyte! - Ihar Mahaniok
Brian Carter
Rock Your Blog&|&with Jessica Knows - http://rockyourblog.com/
Rock Your Blog&|&with Jessica Knows
How to market your blog with 12seconds.tv - Brian Carter
Brian Carter
Brian Carter
All Bands Should Take Names from Photoshop | The Rogue Parent - http://therogueparent.com/blog...
All Bands Should Take Names from Photoshop | The Rogue Parent
Time and time again my co-workers and I talk about how many great band names are out there for the taking in Photoshop. Yeah you won't find names like Red Hot Chili Peppers or The Rolling Stones but you will get some hidden gems like Gaussian Blur. - Brian Carter
Brian Carter
Submitting to Social Media Sites for Successful Link Bait - http://www.searchenginejournal.com/social-...
Submitting to Social Media Sites for Successful Link Bait
In his recent post at SEOmoz, Tom mentioned submitting to (niche) social media sites as an important step of any link bait (once you get past your link bait roadblock): * you get links from social media sites (which is good in any case); * you get attention of the community of people who are interested particularly in your topic (which means more comments and new loyal readers); * you get more links (if you are lucky and smart enough) from people frequenting those social sites; * you get more social media connections (outside SEO niche) which means more help in the future. - Brian Carter
Brian Carter
PPC TLA’s: WTH are KPI’s? - http://www.searchenginejournal.com/ppc-tla...
PPC TLA’s: WTH are KPI’s?
For some reason, internet marketing is full of TLA's - Three Letter Acronyms. And TLA is my favorite TLA. What The Heck is a KPI? One of those acronyms that frequently furrows brows in the conference rooms is KPIs: * No, not Keylime Pie Instructions * Not Kit Kat Possession Indulgence Syndrome Key Performance Indicators. - Brian Carter
Brian Carter
Brian Carter Social Media Guy: WHY Human Rights Day??? Why You? Why Me? - http://briancartersocialmedia....
Brian Carter Social Media Guy: WHY Human Rights Day??? Why You? Why Me?
Human Rights? Who Gives a $%&#??? "So what? Who cares?" Yeah, that's a pretty disaffected attitude, not uncommon for an American, really. WIIFM- what's in it for me? As an advertiser I know I have to think that way about my audience. Advertising often appeals to people's lowest motives, their selfishness.... But with this cause, I have to appeal to your higher motives, your best self, the part of you that at one time actually like John Lennon's "Imagine". Put simply: If you could do something EASY in 30 seconds to deal with the fact that people just like you are RIGHT NOW being enslaved, tortured, and oppressed, would you? - Brian Carter
Brian Carter
Punk Rock Love Song For Eunice - Lars LeHansa - http://www.youtube.com/watch...
Punk Rock Love Song For Eunice - Lars LeHansa
Play
Lars LeHansa breaks his artistic silence with his first crooner for some girl. As he puts it, "95% of my fans will hate it, but Eunice is just so NICE!" This is take #96, or so Lars claims- I think he just drank for six hours and recorded one take. - Brian Carter
Brian Carter
The End of Wall Street's Boom - http://www.portfolio.com/news-ma...
One of the best pieces of non-fiction I've read in years, and good backstory on current financial crisis. - Brian Carter from Bookmarklet
Brian Carter
Chuck Norris + Barack Obama = Chuck Obama - Brian Carter
Brian Carter
Funny Keynote Speaker Brian Carter - Clean Stand-up Comedian For Hire: WTF is Chuck Obama? - http://standupcomedianforhire....
Funny Keynote Speaker Brian Carter - Clean Stand-up Comedian For Hire: WTF is Chuck Obama?
Chuck Obama = Chuck Norris + Barack Obama - Brian Carter
Brian Carter
Destroyed in Seconds- Beached Whale Explosion - http://www.youtube.com/watch...
Destroyed in Seconds- Beached Whale Explosion
Play
1/2 ton of tnt enough for dead whale? - Brian Carter
Brian Carter
Top 10 Places Your Kid Just Hid Your Stuff | The Rogue Parent - http://therogueparent.com/blog...
Top 10 Places Your Kid Just Hid Your Stuff | The Rogue Parent
You're missing your remote aren't you? Hey, where's those car keys? The little ones in your life look up to you like you're the greatest thing in the world and want to play with what ever you're using. - Brian Carter
Brian Carter
Personality is Key to Social Media - Website Magazine - Website Magazine - http://www.websitemagazine.com/content...
Personality is Key to Social Media - Website Magazine - Website Magazine
As director of an advertising agency that manages social media campaigns, I was recently brainstorming recipes for social media success. Every formula I came up with included personality. In Social Media, Personality is Key - Brian Carter
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