BackType can help with online monitoring for companies or clients, as well as keeping track of where users are active and commenting online. “If your job involves tracking conversations related to your brand, running a search for blog posts is just part of it,” says Brian Solis, founder of FutureWorks. “Searching for blog comments completes it.” - Brian Solis

Nobody ever claimed PR Week was ahead of their time. This month? :) But BackType rocks. - Louis Gray

Louis,Signed up for Backtype Connect, unable to correct incorrect URL's etc...on my profile. Tweeted & no response. Hoping that this thread will solicit some cust serv other than Get Satisfaction:) - Liza

So sorry we missed your tweet — can you point us to your blog so we can look into it? Is the plugin still enabled? - Christopher Golda

Awesome - thanks. My profile states an incorrect URL, www.wordpress.lizasperling.com - so no way it is verified with a plugin.The correct blog is www.lizasperling.wordpress.com, and I am assuming the plugin is not enabled correctly since seems unrecognized. Make sense? THANK For awesome cust service. - Liza

The reason you have two URL profiles is because you seem to have published comments using both URLs, when you should only have comments with www.lizsperling.wordpress.com. You can still claim both on BackType.com by entering both URLs in http://www.backtype.com/home... — BackType Connect allows you to see conversations happening around the content published on *your* blog. We offer a WordPress plugin to show those related conversations on your blog, also called BackType Connect. - Christopher Golda

@Brian, @Louis: You guys have axx to PRWeek? I'd love to read the whole thing :) - Christopher Golda