Picking up on Geoff Livingston's assertion that companies should not have social media departments, but rather spread this knowledge across the organization.
- Daryl Pereira
“Question re: the beta version of friendfeed. Anyone know how in the new interface one can see (a) people subscribed to you and (b) site statistics for your activity. I don't see where that information has been stored; it was one of the elements that pandered to my vanity). Did they do away w/ it?” - http://friendfeed.com/e...
Corporate blogging news from across the web. A cautionary tale stuck out this week - one that warned against posting negative comments on social networks that even tangentially relate to your job. James Andrews, a VP at a PR agency visited a client in Memphis and posted a derogatory Tweet about the town. The client found out and all hell broke lose.
- Daryl Pereira
Bloggers for Hire predicts that more and more organizations will require journalists as marketing moves in the direction of content. I'm assuming they anticipate the content will be more news/information rather than product information.
- Daryl Pereira
Best Twitter Posts of 2008 according to He Blogs, She Blogs (including a discussion of the relative merits of Twittering vs blogging) - http://heblogssheblogs.com/best-tw...
Interesting list of some golden rules of blogging. 'Your blog is your dinner table, not your podium' and 'check your ego at the door' are my personal faves.
- Daryl Pereira
It's not known for being one of the most cutting edge organizations, but the US Airforce has put together a pretty robust set of corporate blogging guidelines
- Daryl Pereira
Although Josh Bernoff's report shows less than 1 in 5 people trust corporate blogs, that doesn't mean you shouldn't get involved. TutorialBlog goes into the report in some detail.
- Daryl Pereira
Following on from Josh Bernoff's report stating that trust for corporate blogs runs pretty low, For Immediate Release has started a panel to discuss what can be done to reverse this situation.
- Daryl Pereira
You may have seen this already, but Pownce - the other microblogging platform - has been acquired and Dissolved by Six Apart, the makers of the popular TypePad blogging platform. Will microblogging find its way into this tool?
- Daryl Pereira
According to research by Hallvarsson & Halvarsson more and more investors are turning to corporate websites for detailed corporate information. "...several websites now feature company films, presentations and webcasts with transcripts. Furthermore, new technologies such as RSS feeds and podcasting have become easier to use and manage on corporate sites. IR blogging remains unpopular, however, with only around 3 percent of the companies surveyed involved in some form of corporate blogging. " Investors are also looking for more social media.
- Daryl Pereira
The Portals and KM blog picks up on research published by IBM into sharing knowledge in the enterprise. Blogs and Wikis have a role to play
- Daryl Pereira
Blogs can be heavily influential, but you need to make sure you develop the right voice, so says Devid Perlmutter, author and communications professor. Before using any of the services, determine what's in it for the organization.
- Daryl Pereira
Rajesh Jain from India sends out a clarion call to CEOs: start blogging now! 15 minutes a day is all you need. Sounds like a get fit program.
- Daryl Pereira
John Cass interviews Jim Deitzel from Newell Rubbermaid about how they set up their blogs. They wanted a commenting system and ended up with a different voice.
- Daryl Pereira
Charlotte Higgins says one of the most interesting aspects of Barack Obama's speeches is the enormous debt they owe to the oratory of the Romans | World news | The Guardian - http://www.guardian.co.uk/world...