"Andrew to answer your question about why Paypal lowers conversions is a couple of reasons: 1. Many people Don't Have a Paypal Account 2. Many People Have "Limited Accounts" in Paypal which allows no one to order via their account OR by entering a new credit card. 3. It's a long signup process 4. No Redirect After Purchase causes MANY customer Service issues. Overall, ALWAYS have a merchant account with AMEX, Discover, VISA, Mastercard as your main provider but always have Paypal as a secondary payment. Hope that helps, Chris" - Chris Brisson