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Why Creativity Isn't Free | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age -
December 15, 2011
A woman asked Picasso to sketch something on a piece of paper. He does, and says, "That will cost you $10,000." Astounded, she said "You took just five minutes to do the sketch," she said. Isn't $10,000 a lot for five minutes work? And he responded, "The sketch may have taken me five minutes, but the learning took me 30 years." -
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