 |
|
| FriendFeed is the easiest way to share online. Learn more » |
David Alston
Dirk Shaw: How do you report social media sucess? - http://dirkshaw.blogspot.com/2009...
July 31
from delicious
- Comment
- Like
- Share
As I mentioned a key learning to increase executive commitment to social media was the need to move beyond reporting just social media metrics. We need to show how our activity is impacting business outcomes that matter to executives.
- David Alston