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Derrick Daye

Derrick Daye

Brand Consultant at The Blake Project. I help marketing oriented leaders and professionals build strong brands. I co-author Branding Strategy
Facing Resistance To Brand Identity Management -
How To Identify And Capitalize On Brand Weakness -
Brands Must Proactively Build Systems Of Trust -
Retail Brand Strategy: Role Of The Flagship Store -
Brands Must Know The Scales And Values Of Talk -
How To Avoid Short-Selling Your Brand Story -
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