Darren Lilleker › Comments

Interesting that the Conservatives have created this but it is only a campaign buried within LabourSpace, the Obama tactics seem to have captured the imagination. - Darren Lilleker

I've recently answered a few questions about political parties and their use of social media, sent to me by Vincent Bailey, a student at Cardiff University completing a masters degree in Political Communication. He is looking at the use of new media - Darren Lilleker

With poll numbers sagging and deadlines under threat, Obama needs health-care help badly. Perhaps that\'s why the President is turning to Twitter - Darren Lilleker

Whether it’s a celebrity, band, television show or a major brand, the page must be engaging. There must be something there to make a person want to share that page in his or her Facebook news feed. And if the page is compelling enough, it won’t just appeal to one person or demographic, but will catch the eye of a few different people that share you or your brand as a common interest. Not exactly rocket science, more re-inventing the wheel - Darren Lilleker

Mark Pack offeres wise words on - well its obvious from the title!! - Darren Lilleker

I'm guessing Letts doesn't like Bercow, though if just a small part of what he says is accurate it seems he is the most utterly divisive candidate and, given his record, unlikely to be a reformer that will regain public trust - Darren Lilleker

As you see from my comment on this, it is too early to tell as yet. - Darren Lilleker

A fascinating insight into the pulse of the British public - Darren Lilleker

There is a context to this that goes beyond expenses and major parties being unpopular, however for the final run-off to be between an English Democrat and an Independent shows that it was not just the Labour mayor (who did not stand again) that was personally unpopular but there was a wider backlash. - Darren Lilleker

Well for some maybe, a fascinating account though from the candidate's perspective - Darren Lilleker

For detail and breadth you can't beat The Scotsman (the newspaper that is not the PM). Also they mention the issue that MPs seem to be avoiding at all costs, as secretary of the Scottish Labour Party described it: the "reprehensible conduct" of flipping homes. That is what the Chancellor really should be sacked over, not a £700 or so mistake - Darren Lilleker

an insightful article that makes interesting points in the way only someone who has an interest in politics but no involvement can. Especially like the bit about uninformed voting and the experiment; wonder if this is going to be mirrored on Thursday? - Darren Lilleker

certainly when it comes to social media campaigns, everyone wants to know what to expect as far as ROI is concerned. - Darren Lilleker

A little over the top on what Obama achieved but some interesting comments all the same - Darren Lilleker

Interesting article which hints at why Brown gets it wrong - Darren Lilleker

A chance for schools to create all the high drama, intense decision-making and mass participation of a real UK Election - err really? - Darren Lilleker

Could the blog be the most powerful marketing research tool of all time? Because if the answer to this question is yes, then surely it follows that... - Darren Lilleker

Though the rule of thumb tends to be unless you know it definitely is a 'famous person' it probably is not, this will probably be seen as a good idea for some. The downside is it clutters up SNS with cobwebs (profiles that are just there not even gathering flies) - Darren Lilleker

While I disagree with the message, surely the slogan "Abort Obama and not the Unborn" can in no way be perceived as a threat or an indication of belonging to a hate group. Apparently it can, mistakenly (maybe), and showing it can result in not jsut confiscation but secret services doing a walk through your house. Is this over zealous lay enforcement or a sign that Obama really likes to control the message? - Darren Lilleker

Alice Mahon is no radical leftie, what she represents is the moderate social left which Blair left behind but had no alternative and Brown has done little to win back. At times Brown appeared to be the more leftist anchor within the Blair cabinet (he once mentioned socialists and wrote a biography of James Maxton), one wonders how Labour's vote will hold up in the heartlands at a time when many must feel there is a lack of representation for those outside marginal semi-affluent areas. The danger, as often mentioned, is that the BNP will benefit with their blend of nationalism and socailism which appeals to prejudices and blanket preferences - Darren Lilleker

Think not of degrees of separation but of degrees or points of connectivity - Darren Lilleker

Though I suppose at least it shows editorial independence - Darren Lilleker

The article claims that the bloggers claimed a scalp, actually it all circulated around a battle of egos between Derek Draper and Paul Staines and resulted from Staines' use of his blog to promote the Conservative party and its increased popularity as Brown slumped in the polls. Perhaps what all this bears evidence to is that the Internet empowers, but that power may not be spread evenly or in the right hands. If Staines and Draper represent the new influentials in the new media age it says very little positive about the future of democratic policies. - Darren Lilleker

Andrew Neil on why the Internet is going to be central to the next election - Darren Lilleker

The Internet is now the realm of the twittering and networking, not the one handed, surfer - huge implications for data sharing and information - Darren Lilleker

according to one PR expert - Darren Lilleker

Why TIME mag likes the jury team - Darren Lilleker

food for thought, wonder how much this is already on the minds of the party leaders and strategists? - Darren Lilleker

Twitter taking over from blogs for influence - Darren Lilleker

Will the Tories drive to appear anti-EU marginalise the UK in Europe? - Darren Lilleker