"Interesting site indeed.
Given it's anonymous, wiki design, I'm interested to see if certain personalities get associated with negative search terms, for example "dickhead," "arrogant bastard," "douche," etc. It will also be interesting to see if the community reinforces these terms or keeps the profiles clean.
One could create a sister service for monitoring and cleaning up their crowd-sourced online profile. I wonder if changes to a user's "alias" set will be included in the RSS feed, once it's inevitably added to the profile pages." - Eddie LeBreton
