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June 18 at 4:28 pm
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"Kellogg has confirmed that the much-feared grocery shrink ray has now focused its malevolent beam on Apple Jacks, Cocoa Krispies, Corn Pops, Froot Loops and Honey Smacks. Boxes were shrunk by an average of 2.4 ounces." - Erin
Bonus for Brian: Found the term "grocery shrink ray".. love that the Consumerist is keeping a running tally. - Erin
I usually shop based on price/ounce. Granted, all cereal is more expensive than it used to be but price per ounce is a good way to immunize yourself against gimmicks like "value sizes" being a bad value, etc. - Brian Johns