July 7 at 7:12 am
- Link
"I don't think I would say these statistics lie. I think they're just easy to misinterpret. In the earlier days of the web, people got really excited about pageviews. Then they realized there were more meaningful ways to track audience engagement (7-day actives, 30-day actives, unique users per month, etc) - crude tools like pageviews and installs are only good for first-order guesses as to how well a service is doing. I'd argue the statistics you cite (installs, followers, etc) allow lazy people to stay lazy if they choose to rely solely on those without asking more questions about the underlying level of activity." - Charles Hudson