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edwardboches

edwardboches

Chief Creative Officer, Chief Social Media Officer, and for 26 years a partner at Mullen, America's 22nd largest, full-service advertising agency.
Five career tips for recent graduates - http://edwardboches.com/five-ca...
A short film reminding us to create for ourselves - http://edwardboches.com/a-short...
The blur between creative and strategy, and why I’ll be at Planningness - http://edwardboches.com/the-blu...
Finally, Springpad has embeddable notebooks - http://edwardboches.com/finally...
I think I’ve worked my way up to my ideal setup: laptop with desktop extended onto big screen tv, potato chips, and tea. - http://creativityunbound.tumblr.com/post...
mothernaturenetwork: Why it could pay to be a bit of a psychopath Having mild psychopathic tendencies allows people to be opportunistic and manipulate others to better serve their own purposes. - http://creativityunbound.tumblr.com/post...
mothernaturenetwork:
  
Why it could pay to be a bit of a psychopath
 
Having mild psychopathic tendencies allows people to be opportunistic and manipulate others to better serve their own purposes.
Support the next useful, insightful book on digital and ad industry, including a contantly updated iPad app version. http://www.kickstarter.com/project...
Not at @SxSW. Follow along with NY Times on Tumblr. They're back. http://nytsxsw.tumblr.com/
SF Ad Agency startup scene: http://www.nytimes.com/2013... Forgot to mention @mullenunbound http://adage.com/abstrac...
Stay out of hospitals: Infections With 'Nightmare Bacteria' Are On The Rise In U.S. Hospitals http://www.npr.org/blogs...
Wearable computing here we come. Battery Stretches to Three Times Its Size http://mashable.com/2013... via @john_running
Looking forward to annual catch-up w/ @malbonster @malbonnington @garethk @pellesjoenell @soulkat & others @ SXSW this w'end"
Learning at @bdw Good post recapping social from student @towle_house http://sweatersyum.wordpress.com/2013...
Not sure if you should click on this link? You can crowdsource the decision. Never again make a decision alone. http://allappnews.com/app-adv...
Brilliant. How to keep tweeting after you die. Because so many of your followers are counting on you. http://www.nytimes.com/2013...
Working on @jcpenney lecture. Comparing it to Zappos. Reminder that advertising has to be true to brand and the consumer to see results.
Top 100 Global Ad Agencies (and people) That Know Social Media and Google - Forbes http://www.forbes.com/sites...
Good student post on @malbonnington visit to BU for @BUDMI http://drikghosh.wordpress.com/2013... via @DrikGhosh
Getty Museum being social with ideas that engage - http://edwardboches.com/getty-m...
RT @jackiejane_: After hearing so much about @springpad from @edwardboches I finally decided to give it a try. Great app, I'm a fan.
Social media ideas have to engage, not broadcast. http://edwardboches.com/getty-m... Some lessons from the @gettymuseum. New post.
Smart example of how to engage w social content: "Write the opening line to Vermeer’s “Lady in Blue” http://blogs.getty.edu/iris... via @gettymuseum
Really great interview and conversation today with @jeffreyobrien Thanks @IBM and @johnkennedy for including me.
Amazing. This Billboard Generates Clean Drinking Water Straight From The Air http://www.fastcoexist.com/1681447... via @kateworthey.
Check out this doc on Women Makers. http://www.makers.com/ Looks awesome. And great online content, too. cc @cindygallop @uberblond @thaz7
Check out this doc on Women Makers. http://www.makers.com/ Looks awesome. And great online content, too. cc @mbloomstein @farrahbostic
Great what and how to do SxSW by the one and only @mbloomstein. Too lazy to plan? Be like Margot. http://appropriateinc.com/ideas...
Funny, @jcpenney may be the darling of Twitter, but definitely not Wall Street. Huge Q4 losses. http://www.forbes.com/sites... Tweeting does not = $
SoMe platforms like Twitter need to listen to @ianschafer. Follow up on BK fiasco. http://www.nytimes.com/2013...
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