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Ewan MacLeod
Re: Mobile Industry Review turns into a weekly newsletter next Friday - http://www.mobileindustryreview.com/2009...
"I see what you're saying Chris -- and I particularly understand your 'semi-aghastness' at the concept of the content being in email form. Over the weeks whilst I've been considering this it's been my biggest issue -- the fact that the stuff we publish is now going to be only immediately consumable by those who've subscribed to the email. But then I like that. I like the exclusivity of it. The big problem with writing for a wider audience is that you invariably are forced to change. For example I published the N900 videos for the core MIR audience and then -- with so many others piling in to watch -- felt I needed to produce even more. Ridiculous. The core audience want to have a look, want to read a bit of perspective, want to see the odd video. But they don't want 15 videos on the N900. Whereas if I was properly responding to the audience feedback (and the bucketloads of Youtube comments) I'd have published an N900 vid every 10 minutes for a week. Perhaps there's a third way? Maybe I..." - Ewan MacLeod