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Fiat Chairman, John Elkann, to take part in 2012 edition of classic ”Mille Miglia” race - Press release Fiat Spa -
May 9, 2012
John Elkann, Chairman of Fiat, will take part in the 2012 edition of the famous ”Mille Miglia” classic car race from May 16th to 20th. He will be at the wheel of one of the limited number of 8V Fiat sport sedans built between 1952 and 1954, accompanied by his wife, Lavinia Borromeo, as navigator and co-driver. It will be possible to experience the scenery and emotions in real-time through the social network Twitter. In fact, during their trip through Italy, John Elkann and his wife Lavinia will post Tweets on their personal impressions of the race and the classic car they are driving via the @Fiat8V Twitter account. Followers of @fiatontheweb can get all other news on Fiat’s involvement in “Mille Miglia” using the hashtag command
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