"Unlike other carbon accounting methods that may punish a company for continued growth, Autodesk's methodology measures CO2 emissions proportional to a company's contribution to the global GDP."
- George Dearing
from Bookmarklet
"Even at this nascent stage, they represent, simultaneously, both the collapse and the expansion of the journalistic brand—and the recognition that, increasingly, brands are at their strongest when their owners prove willing to weaken them."
- George Dearing
from Bookmarklet
This is a good list but beware; open source isn't always cheaper. Many companies underestimate the cost of supporting open source. And don't forget, many of these are fledgling orgs or early stage companies. If they cease to exist, your IP may go down with them.
- George Dearing
"His prototype, and the software that powers it, works with smartphones and turns walls, sheets of paper and other surfaces into screens for, say, browsing the Web. The camera translates gestures into commands — for example, you can hold up both your hands to frame a scene and flick your thumb to take a picture. Aim the device at an airplane boarding pass and the projector flashes the status of your upcoming flight. Mr. Mistry even demonstrated a clever way to copy and paste text from a printed page."
- George Dearing
from Bookmarklet
In other words, it can help companies retain valuable knowledge workers by weaving social bonds into the fabric of the workplace. "People think twice about leaving and giving up all that," said Art Fritzson of Booz Allen Hamilton.
- George Dearing
MediaPost's Performance Insider: "if they (advertiser) make back the amount they have put in, the campaign is a success." #fb - http://www.mediapost.com/publica...
"the expectations of ROI for an advertiser, honesty is the only policy. Let them know that if they make back the amount they have put in, the campaign is a success."
- George Dearing
from Bookmarklet
Portland Art Museum Transforms Exhibition Into a Social Platform [Fast Company] {recruiting local expert bloggers=smart} #fb - http://www.fastcompany.com/blog...
"To extend community involvement online, the museum created CDNPDX.org where sixteen different blog editors from the community contribute content and editorial perspectives daily. They are not museum employees, but people from the community that have insight into China and/or design, and are willing to contribute to the discourse for free."
- George Dearing
from Bookmarklet
"The Android Market may offer 12,000 of them, but the iPhone store has 100,000 — and over all, they seem to be more useful and imaginative."
- George Dearing
from Bookmarklet
{"Listening 2 the Community" part nails it} FT's Long Room Uses Velvet Rope Approach to Online Community [#MediaShift] #fb - http://www.pbs.org/mediash...
"LISTENING TO THE COMMUNITY The Long Room is an example of how intimate knowledge of a community can lead to a compelling service. The Alphaville team discovered that there was a willingness among financial specialists to share ideas and research, and so they created a safe place that encouraged them to do so. "We simulated the way groups of financial professionals operate in the real world: in small email communities of 20 to 30 people," Murphy said. "They are trading research and commentary, and we wanted this functionality [as part of the Long Room]." Murphy said the sharing of research and insight had to be done "in a walled garden in order to give them a certain comfort level." The discussions inside the Long Room are organized using topic-specific "tables," such as those dedicated to market strategy or finance 2.0. Members can apply to host a table. So far, Murphy said, everyone is getting along well. (He mentioned one case when a person was kicked out because they engaged in constant self-promotion.)"
- George Dearing
from Bookmarklet
doing a search about this, my first results are all bars, maybe its an elite code of deception for the fellas to get out for some bar hoping? (jk, ;)
- chaz2b
it was named a for a famous London bar so makes sense..i think that's what I read :)
- George Dearing
Enterprise 2.0 - the non-debate [via @dahowlett] {ouch re:this tweet: "They had a whole panel to answer UR question & failed miserably." - http://blogs.zdnet.com/Howlett...
"Why am I not surprised? I’ve argued for years that the notion of anything that has ’social’ attached to its moniker is about as welcome as breaking wind in a spacesuit. I’ve also argued that I’ve never heard anyone ask for some Enterprise 2.0 though I’ve heard plenty ask for ERP, CRM etc. Most recently, the new buzz phrase ’social business design’ has hit the streets."
- George Dearing
from Bookmarklet
Texas Tribune's Launch 'Just Beginning' of Databases, What's to Come [Poynter Online] 'If U like this data set, just take it" #fb - http://www.poynter.org/column...
"I’d elaborate on how those principles are supposed to tie into Enterprise 2.0, but I found a lot of that discussion rather vague. That’s a general frustration I (and others) had with the panel — there was little direct engagement with the skeptics. Is it any surprise that a bunch of social media consultants and community managers would argue in favor of social, collaborative tools? I would have liked to hear fewer “Yay collaboration!” homilies and more specific responses to criticism. Even when the speakers offered real examples, they tended to involve “knowledge-based” industries, which is the one area where Howlett acknowledged Enterprise 2.0 really makes sense."
- George Dearing
from Bookmarklet
"We’re extending that record of innovation throughout Time Warner. For example, we’re advancing TV Everywhere even faster than I expected. As you know, TV Everywhere is an industry initiative to allow those who subscribe to TV in their homes to watch their favorite programs at no extra charge on a wide range of other devices. Consumers get more for their money, and the industry benefits from expanding its current business model to the Internet. There are several trials underway with major distributors, with additional distributors and programmers planning to join. We’re also developing the technological tools to ensure TV Everywhere is a seamless user experience. Looking ahead, we’d like to develop a similar model for the publishing industry. As e-readers and other mobile technologies become more sophisticated and popular, consumers will want magazine content available conveniently on a range of these devices. So it’s an exciting opportunity for Time Inc. and the rest of the industry...
more...
- George Dearing
from Bookmarklet
3) Embracing a hub and spoke approach - it's difficult to expect anyone to come to you. This is why I like Posterous. I can start something here and engage with it everywhere via their auto-posting feature
- George Dearing
"It is a fascinating fact is that if you go online and visit 200 web pages in one day - which is a simple task when you could email, blogs, youtube etc - you’ll see on average 490,000 words; War & Peace was only 460,000 words.”
- George Dearing
from Bookmarklet
"In collaboration with Nike and Best Buy, it plans to start a sharing initiative, the Green Xchange, in early 2010. The program will include both patented technologies and forums for continuing exchange of innovations such as Best Buy’s system for rating the sustainability of a supply chain. Companies that contribute patents to the Green Xchange will have the option of charging users a fixed annual licensing fee and can also restrict any licensing by rivals or for competitive use. In addition, even if no annual fee is charged, patent users must register so there is a record of who is using what technology."
- George Dearing
from Bookmarklet
"As for Microsoft, the question remains whether the software giant's stores will go the way of Apple or Gateway, another California-based computer company that gave retail a try, adds Bell. Gateway began its retail experiment in the 1990s, but it didn't last -- the company announced in 2004 that it was closing its network of 188 Gateway retail shops. Part of Gateway's problem was that company stores primarily sold computers in boxes, and didn't generate "sizzle" or an "experiential reason" to go there, Bell says."
- George Dearing
from Bookmarklet
"So far, nonprofits have posted a spotty track record. Several smaller entities have already shut down, including the Chi-Town Daily News in Chicago, which couldn't raise $300,000 to keep the lights on. Closer to home, The Texas Observer established its journalism credentials decades ago, yet always struggles to raise money. Like ProPublica, the Tribune founders believe there is strength in ambition. Plans call for proprietary polling, accessible databases, paid newsletters, and an extensive series of events and conferences, as well as the ubiquitous "multi-platform brand extensions."
- George Dearing
from Bookmarklet
A New Financial Model For News, Straight From The Cable Industry [paidContent] {charging ISPs a per-subscriber charge} - http://paidcontent.org/article...
"News content providers could charge the Internet Service Providers (the internet’s equivalent of the cable companies) a per-subscriber charge."
- George Dearing
from Bookmarklet
"The right strategy begins with the end in mind: What message can work across multiple platforms and be scaled so quickly and broadly it can drive sufficient revenues to support a business model?"
- George Dearing
from Bookmarklet
that's interesting "No. 3 Twitter, meanwhile, is so red-hot, TV producers are starting to build "no Tweeting" clauses into actors' contracts"
- Yann Ropars
"More specialized, and perhaps not as easily converted into cash. Real-time search is still new, and information about it is hard to come by. But recent checks suggest that only a small fraction of real-time conversations are clearly commercial. On a recent morning, for instance, only two of the top 10 topics on Twitter — Halloween and MacBook — were commercial. Real-time search entrepreneurs dispute this. Gerry Campbell, the chief executive of Collecta, said that as much as 20 percent of queries flowing through its system could easily be turned into sources of revenue. This month, for instance, Collecta had a surge in queries for Viper, a new iPhone application that can start a car remotely."
- George Dearing
from Bookmarklet
I like the analysis of the "Wrong Approach" -- "The idea that journalists not comment in any manner on stories or their news organization is too sweeping. It runs against the grain of social media and its love of collaboration and transparency."
- George Dearing