Om, one thing we did early this year was a weekly Friday tip series. Amusingly, a lot of those articles are already outdated, because FriendFeed continues to innovate. I did those because the community needed them, but I believed after I had done enough, they could walk on their own. - Louis Gray

But tip me on how I can help. Maybe the guide hits GigaOM. :-) - Louis Gray

FFundercats have their paws on the pulse of friendfeed every week. http://ffundercats.com. and it's free! - Josh Haley

I think he already did something like that on his blog last month. - Mathew™ aka Youngblood

Louis, I'll co-author it if you want to split the time. I can get either O'Reilly or Happy About to publish it. Or we could submit a proposal to one of the big guys like Wiley (although I doubt FriendFeed is big enough yet to get their attention) - Jesse Stay

@Louis, I suggest you to write the guide. @Om, please publish that on gigaom.com. @friendfeed-people, you handle traffic after that.:) - Varun Mahajan

Louis: we should do this on video! - Robert Scoble

Video would be a nice supplement, but you can't quick reference video. Wiki might be the best way to do it. - Ryan Kuder

Scoble that is an awesome idea/ but a handy guide/wiki would be seriously useful. - Om Malik

"Do this on video" would be great if the video were short segments embedded in a text guide or wiki. A long video about FriendFeed? Deadly. - Michael Markman

There are some videos on Friend Feed blog - See search results 1 thru 3 - http://www.google.com/search... - Atul Arora

Om, have a read of the top two results here: http://www.google.co.uk/search... I'm sure they'll help, particularly part 2. - Zee.

Om, what in particular do you find frustrating about FriendFeed? I just recorded a video (exporting and posting to Vimeo now) about basics of Hide and pushing out to Twitter. I'm sure it's a level or two below what you're looking for, but I'd love to try and tackle this. - Matt Albiniak

He's sneaking under the radar, but Jeremiah Owyang is spending some serious time on FriendFeed, too. I'd be curious to hear how his experience is going so far: http://friendfeed.com/jowyang - Matt Albiniak

Matt, interestingly, Jeremiah, and Steve Rubel, used to be much more active on FriendFeed than they are now. - Louis Gray

I think you put your finger on it, Louis. Just showing up and doing great work is not enough for FF to reach the next level of growth. To do that, a new service needs to do less innovation (in the next phase) and more communication. Simplify it, market it, etc. - Valeria Maltoni