Bill Grey

Good post... even more interesting comments on the effectiveness of social media for a brand. The most interesting point for me was that perhaps companies need to put their employees out front rather than themselves. This is person-to-person marketing and works better in the social media world. Let your audience "talk you up". Don't be "in their face" with your brand. ...and listen well. - Bill Grey

Kyle Lacy contributes some thoughts on the emerging structure of the social networking universe; what constitutes an outpost (like Facebook) and a frontier (Friendfeed?) - Bill Grey

great reminder for those of us who live and breathe new tech to keep it connected to the traditional marketing world to show the benefits to all. - Bill Grey