Guy Kingston

Long time listener David Breese asks about the right pricing strategy to get his goods stocked by high street (Mani Street in the USA) chains. Some retailers want 60% or more of the retail price for themselves when all they have seemingly done is stick your product on their shelves. IS this fair? Is it reasonable? Should we even consider doing business with such apparently greedy people? But Mind Your Own Business regulars Guy Kingston and John Richards take a pragmatic approach. The ultimate aim is profit maximisation and this might mean the swallowing of some pride. Listen to this, our last podcast of 2009, to find out their suggestions on pricing for profit. - Guy Kingston

In this edition of the Mind Your Own Business Podcast, best selling business author John Richards and Guy Kingston have more of a row than a discussion about just how evil banks really are. One of the things that sets us aside from others in the business advice sector is that we’re genuinely independent. We focus on quality, not audience numbers or profits – believing those will come if we get the product right to start with. Part of this commitment means we don’t carry any sponsorship or advertising, except for our own products and services. That way, we can’t be unwittingly, subconsciously influenced by what advertisers or sponsors may or may not like. And, this show is a perfect example – if we were sponsored by a bank, or for that matter ever hoped to be, there’s no way we could run what we have in store for you in this show. - Guy Kingston