HiPPO is often used in the context of website optimization. Take a typical SEM scenario- Google AdWords keyword driving users to a landing page. How do you determine the best combination of imagery, messaging, call to action buttons, etc. to present on the landing page to drive conversion. For many customers, the HiPPO makes these decisions. Unfortunately, the HiPPO rarely gets it right. Website optimization is about using data to determine the best combination of factors on a page to drive conversions.
- Tom Wentworth
Two stages to corporate purchasing: 1) The poor sap that does the research, due diligence, builds a relationship, negotiates, prints out an email 2) The guy that writes the check to his brother-in-law's company
- Andy Murdoch
Smack in the middle of HiPPO pool at my work. Very frustrating
- John Frost
I attended an Analytics workship where Avinash Kaushik recommended landing page testing as the most effective way to neutralize a HIPPO. They tested several LP designs, one that reflected the opinions of the HIPPO, marketing manger and janitor. The janitor's page won.
- Lorna Li
I am sure to use this acronym. Like probably Tomorrow.
- Eric Logan
I had not considered that perspective. I vote GOP anyway, but that's good thinkin' there, Scoble.
- Rob Sterling
I've never been loyal to any one party; I think partisan politics sucks. I wish there was a better system that truly put country before party.
- Ian May
Fey is funny bit she's not *that* funny.
- ♥patricia♥
So true! Imagine Tina Fey's reaction when she saw the news that McCain had picked Palin.
- Pete Steege
My dad loves his Hotmail. Won't switch to gmail for anything.
- Kate
HA! Ya I got the email about the "new & improved" Hotmail and had to laugh.
- Duarte
from twhirl
I remember having a Hotmail account back in college. The memories!
- morgan
i still have my hotmail account, its tied to my xbox, its the only reason i still have it.
- Simon Wicks
I have a number of clients who prefer it and frankly it is a good service. The domains.live.com system lets you use it for white label email and the outlook connector does (usually) a good job of hooking it to outlook (for free). With storage at 6GB its not a bad deal.
- Soulhuntre
from twhirl
Many libraries have signs posted in their public computers area to hotmail.com to get an e-mail account I have noticed. As far as people I contact, I only have one hotmail contact. He migrated away from Yahoo! Mail, although I'm not quite sure why.
- Jake (aka Jawee)
Duncan, thanks. That's the sentiment that jumped out at me immediately after reading the original press release. :-)
- JR R.
I filter yahoo.com and hotmail.com mails straight to the spam box. The best you will get from them is some lolcat joke, and that's on a good day.
- Allan Jenkins
If you sign up for Live services you get a hotmail/live mail account.
- Sprague D
I still have a hotmail addy but its used as a dumping ground, I post anything that maybe important but I really don't want to see. Like when I signed up for a starbucks gift card I used my hotmail addy because I didn't care to be e-mailed any announcements from starbucks.
- Colide81 (James)
Nothing says "competent professional" like a hotmail.com address. works best if you have a username like "kewl_sk8r8235" to go with it too. :D
- william_randolph
Oh Lisa, you and your crazy stories. Hotmail still exists. Beer kills brain cells. Now let's go back to that... building...thingie... where our beds and TV... is.
- Eric P
I know dumping on Microsoft is par for the course, but if anyone's interested in the Wave 3 enhancements to Live Mail... http://www.liveside.net/main...
- Sprague D
If he was and was also a Seattle cabbie, he'd ask you every night how to get there.
- Akiva Moskovitz
It has less to do with learning a lesson and more to do with massive numbers of ignorant, prejudice, disgusting human beings that live in America.
- ·[▪_▪]·
America certainly does not have a monopoly on 'ignorant, prejudice, disgusting human beings'. We just happen to have a surplus.
- Akiva Moskovitz
I just love being called an "ignorant, prejudice, disgusting human beings..." And look, it's only Monday morning!
- Chris Mayer
Chris: welcome to my world! Heh! And to think this guy was a taxi driver!
- Robert Scoble
Robert, Akiva, unfortunately many politicians know and understand less than that taxi driver!
- Hayk H.
@Chris are you prejudice? If so, you're ignorant and that's disgusting. I'm saying that there are tons of people that aren't voting for Obama because he's black. It's fucking sickening.
- ·[▪_▪]·
@Hayh the problem isn't politicians here. It's the people voting for Republican values of divisiveness, religion and the elimination of the middle class because they hate non-whites and refuse to allow one to become president. And just to be clear, i'm pissed off because my sister told me yesterday she "won't vote for no n*gger". So this is hitting a little home for me and it angers me more than i can even express.
- ·[▪_▪]·
When your main reason to vote for one candidate is that you hate the other candidate or the party they represent, and not for positive aspects of your candidate of choice, you may want to think it out a little more. In other words, explain why you are voting for (Obama/McCain) without mentioning their opponent or the opposing party. Then it becomes a meaningful discussion.
- MVB (Grinch of FF)
from twhirl
Forget Palin. Trying to use facts agains Palin is a waste of time. The 45% of people who are "fact baesd" are already on our side anyway. We're after the fuzzy middleground of "emotional" voters. The GOP really gets this, the Dems (more generally "we") do not. To really feel this, check out this W ad from Ohio, 2004: http://www.youtube.com/watch... Genius, right? Obama and...
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- Indio Apache
from twhirl
Indio Apache gets it. You need to win the election before you get to lead the people...
- MVB (Grinch of FF)
You might be right. Pandering to emotions might be the best bet. Also, win at all costs. Lie, cheat and steal our way to the white house since that's the other guy's tactics. It doesn't matter how we win as long as we win, right?
- ·[▪_▪]·
Did people sopt believing ... "The righteous Path leads to the right destination"
- Dhawal
from twhirl
@[. .] Is it your claim that one party is dirty and one is not?
- MVB (Grinch of FF)
I think i have. I've always considered my sister and her family to be a window into average America. Her attitude has completely destroyed my faith. Not just my confidence that we can repair the destruction Bush Inc have levied on our Constitution but, more importantly, that we can get over our fear of non-whites. When Obama was campaigning for candidate, I was certain we could. I was naive. America was founded on racism. 1/2 of us seem insistent on perpetuating it.
- ·[▪_▪]·
The DNC is just as sullied as the RNC when it comes to winning elections. Karl Rove only recently has taken the art to new heights (depths?) but, when you start looking around, there isn't an angel in the bunch. The USA wasn't founded on racism, but much of it was built on racism. This is sad but true. but to claim that only one of the parties is playing low-blows is a little naive.
- MVB (Grinch of FF)
We destroyed the Native Americans for this land. I'd say it was founded on racism. Rove's tactics are despicable. I didn't ever mention a party. I was just sarcastic about playing dirty because the other guy does. The DNC is not Obama and the RNC is not McCain. Although i unfortunately assume Obama's campaign is playing just as dirty, i'd like to believe he's running it as cleanly as he claims.
- ·[▪_▪]·
@[. ] You made a blanket statement that I am "ignorant, prejudice, disgusting" because I'm not voting for Obama. And then you add to that and say I'm prejudice b/c he's black? WTF?
- Chris Mayer
I'd say those are fair statements and I will agree. But I go back to the original statement I made, that in order to be (fill in title of elected office) you have to win the election.
- MVB (Grinch of FF)
this meme reminds me of the pattern GOP uses: 'say it often enough and it will become reality.' let's be careful, eh?
- MikeAmundsen
@Chris. No, i didn't. How about you read what i said. I also clarified it further in subsequent posts. You assumed that's what i said, maybe because you want to play a victim or you maybe you think you actually are. I don't know. I just know i said nothing of the sort of words for which you're trying to fill my mouth.
- ·[▪_▪]·
Mike, given the fact Democrats keep saying "Bush lied about Iraq" even though they know he didn't, I wouldn't say the "say it often" pattern is exclusively Republican.
- ComicList
Nicerobot, are you equally disgusted by anyone who won't vote for McCain because he is caucasian?
- ComicList
Charles, are you still trying to argue that Bush's organization didn't fabricate intelligence or otherwise coerce analysts into making bad intelligence estimates based on the intelligence available? Despite the fact that we have CIA analysts on record, including the former head of the CIA saying that they were basically told to come to this conclusion?
- Alex Scoble
In other words, it's not a lie to say that Bush lied about Iraq. He knew the intelligence was questionable and even had his organization throw a CIA operative under the bus to try to keep it silent.
- Alex Scoble
The link of Iraq to Al Qaida: False. The link between Iraq and Nigerian yellow cake: False. WMDs in Iraq: False. The fact that we needed to invade Iraq to keep this country safe from terrorists: False. The fact that we needed to invade Iraq for any reason: False.
- Alex Scoble
People, enough already!! Read what i was talking about. RACIAL PREJUDICE disgusts me. It has nothing to do with who you nor anyone else is voting for if it isn't because of race. My sister revealed her prejudice to me yesterday and it disgusted me that that still exists in this age and that it's coming from my own sister. So, that said, yes, i'm disgusted by any racial prejudice! Racial prejudice is one of the most close-minded, ignorant attitudes we exhibit. It's utter nonsense.
- ·[▪_▪]·
Voting for or against anyone because of their race/religion/creed/sex is not good. Period.
- Alex Scoble
@Alex You really think blacks shouldn't vote for Obama for being black?
- Morgan Warstler
The Iraq WMD intelligence came from the CIA, Britain, France, Germany, and Russia. A lot of intelligence agencies must have had bad information. Furthermore only the supposed contract b/t Iraq & Nigeria for the Yellowcake was found to be false. There is no evidence, even on factcheck.org and other places, that the contacts did not take place. As for AQI, George Tenet wrote to Congress that "we have solid reporting of senior level contacts b/t Iraq and Al Qaeda going back a decade."
- Chris Mayer
I was on this site a while before I posted... all of those pictures = mesmerizing. Agreed, Lindsay. It's amazing how photographs can conjure so much emotion :)
- Mona Nomura
Lindsay: You don't even know.. I spent a five weeks in rural Philippines. I pumped water from a well and 'showered' from a water bucket... I've seen starvation and poverty. Some of these things we complain about, is seriously nothing lol
- Mona Nomura
Kevin Carter won a Pulitzer for his photo of the child and the vulture. The sad thing is that as good a photographer as Carter was he ended up killing himself. In his suicide note he wrote, "I am depressed ... without phone ... money for rent ... money for child support ... money for debts ... money!!! ... I am haunted by the vivid memories of killings and corpses and anger and pain ......
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- Thomas Hawk
Oh, I missed it. Thanks mwm :) Funny how we both posted the same link, but chose completely different pictures.@Thomas: The irony =\
- Mona Nomura
The Palestinian Father photo has been shown to be fake.
- Victor Ryden
@Thomas Some people suffer for most of us. Photographers such as Kevin Carter wouldn't fit the typical 'Hero' template but I wouldn't be who I am if I wasn't gifted perspective by images such as these from people such as Kevin. A more cheerful story from a photographer : Rick Smolan's story of a girl : http://tinyurl.com/669yvd
- Kamath (नमः)
Some of those photos I've seen many times before and they're still very powerful.
- Candace
Thanks for your comment on Kevin Carter, Thomas. It puts it all into a perspective.
- Roberto Bonini
Agreed. Thomas' insight really made an impact, too :)
- Mona Nomura
in the fist picture what womans do? they shooting to some one? or they only practice?
- Mahdi Ebrahimi
Another one of my articles has been Grayed! Hehe. But with this article, i just thought it was amazing how the focus has gone from sites/blogs to the actual people. :)
- James Mowery
from twhirl
It's a really good one, James! I think I've been more interested in the author of the material from the get-go since my focus is...uh...unfocused. Personal blogging. Finding cool sh*t on the internet. Brilliant, incisive essays that make me see the world differently. I've seen other people with my same kind of un-focus list their blogrolls by author name, rather than blog name--very telling!
- colleen wainwright
I agree Colleen. Definitely should be a welcomed change. :)
- James Mowery
from twhirl
Very good article. I finally understand why I fell in love with FriendFeed ...
- Jaime Navon
Mobile information is where it's at. Parking, weather, shopping, news, transportation (flights, buses, taxis) tracking, all are lagging services right now.
- Loren Heiny
I wonder how you'd build a wifi mesh and a detector that could tell if a spot is open or not. Does such a thing exist? If it does, how do we monetize it? I'd pay $20 for such an app if it had decent coverage in San Francisco, but you'd need to have a pretty good coverage to be viable.
- Robert Scoble
Scoble- it already exists, they were testing wi-fi, networked parking space meters in north Beach as some kind of pilot project, so you can check on your parked car's extra minutes. Using that logic, you could find out if an area was free. As usual city pilots go- we have to wait 3 years to get it :(
- anna sauce
@Karim: Super cool! I didn't kow Dust was on this project. I'm waiting for the iPhone app. And surprised there's not a Dash Nav version yet.
- Rafe Needleman
from twhirl
I've seen private garages that have parking space "counts" of how many available per level....I wonder if you could leverage something like that? (Microsoft's new Bldg 99 garage has it). If they could all provide data into a central source, i'd pay a monthly fee to subscribe to that data. And not even free parking, if i could look at available pay parking spots (and price compare!) for a busy downtown area, that would be fantastic!
- Jeff (the マクダジ of FF)
"Indexing about 400,000 posts and over 650,000 comments from about 70,000 users on FriendFeed gives some interesting data. There are about 45 different services that FriendFeed connects to at this point of time. First, I wanted to see what were the absolute volume of posts were from each of these services:"
- Mike Fruchter
from Bookmarklet
thanks for the stats overview. good stuff!
- (jeff)isageek
It's interesting to see tweets are third highest on that list. There is a lot of people who don't use FF and just have their tweets imported in. A good example is Fred Wilson. He does not use FF from what I can see, and yet almost all of his imported tweets to FF have activity on them.
- Mike Fruchter
Interesting - First graph somehwhat of a surprise ... Second I think I would have guessed (close :)
- Charlie Anzman
Is anyone else shocked that del.icio.us is number one? I see next to none of those on here (which of course could be due to the ppl I'm following)
- FFing Enigma (aka Tina)
I would expect delicious and Google Reader to be about even, what surprises me is the StumbleUpon numbers, which I almost never see - also probably due to those I follow.
- jcunwired
more often than not i do subscribe, look around a bit and then post "i do not work here, I do not use this, go away." or sth similar. ;)
- Nicole Simon
identi.ca is different, if the development continuous in the same speed we could really have federated and decentralized micro blogging services in future.
- Benjamin Kohler
I too agree, too many clones and they are all fun to play with... what keeps me primarily using Twitter is all the accessories out there, twitterfeed, twitpic, etc... but on the topic of managing them all, I like SocialThing, you can post to almost any service it can access and since it has access to Ping, you can post to the rest at the same time.
- nick carrasco
How do we save journalism? Since newspapers' business model is just disappearing very quickly, and advertising money is moving away from TV too, how do we fund journalism that we all need? Living off of $1 CPMs isn't gonna be it (that won't fund serious journalism).
Craig: I saw something yesterday that makes me think affiliate marketing is going to be a BIG deal in about four years. But will it be in time to save newspapers? We're going to lose quite a few in the next four years.
- Robert Scoble
There's two issues here: one is that the product of journalism is so easily distributed now, it makes the purchase of its artifacts (the physical paper) unnecessary and even unseemly.
- Jim Benson
Interesting. I don't think that funding of journalism ala carte like that will work that well. It might here and there, but the real problem is we don't know what kind of journalism we need until after we see it. Would anyone have done ala carte funding to break open Watergate, for instance? No. Not before the fact. Not very sexy for anyone. After the fact? Yes.
- Robert Scoble
The second is that advertising was never quantifiable and never worked very well even in a highly regimented economy. Now, with a more distributed economy, blanket advertising is totally ineffective. -- To solve this we need to solve both problems. (1) dealing with a diffused distribution model and (2) dealing with a diffused economy.
- Jim Benson
Jim: the second part (that advertising isn't quantifiable) is what is killing newspaper business models. If you're a business, where would you rather put your ad budget? The local newspaper or Google? I know where I would rather spend my money.
- Robert Scoble
Value used to be assigned to two things (1) the object and (2) bulk eyeballs. Repackaging the assumptions of media is key here. They are no longer making a broadcast or a paper (a single big sellable object), but, rather, a lot of diffused things which is monetized in different - but not entirely dissimilar ways. What's funny is ... for news ... context sensitive ads are not applicable. At a school shooting story you don't want adds for automatic weapons, for example.
- Jim Benson
Regarding ala carte: I'm going to do another week in Washington DC. It costs about $10,000 to take a video crew there and get media done for a week. If it weren't for a serious sponsor I'd never get to do that. But that's not even serious journalism. To really chew on a story like Watergate you need months of investigative and relationship-building work. Maybe even years. I doubt it could be done by an outsider. That means having millions to fund that kind of work. Ala carte just ain't gonna do that.
- Robert Scoble
Jim: good point, the packaging and distribution of news is totally changing. Local news is moving to sights like Topix, too.
- Robert Scoble
here's one idea via spot.us: "If the public has a freelance budget, reporters don’t have to wait for an editor to approve their story. Now they can seize the day and pitch the public." http://blog.spot.us/2008... for example, crowdfunding Scoble-like reporters/bloggers. something like a PBS for the blogosphere.
- ~C4Chaos
What's interesting to me is that I'm now in a VERY small town, & the TV broadcast doesn't cover what happens up here in this tiny hamlet. So I'm more dependent on the local rag then I ever was back in the Bay Area. Perhaps creating newspapers that that focus on smaller geographical areas or "types" of people (SAHM moms, environments advocates, etc.) - which is, of course, what bloggers have been able to do with microniching.
- Michelle MacPhearson
By thee way, it's interesting that FriendFeed is good for a topic that can be settled in about 20 back and forth messages, but isn't good for longer topics that need a longer effort. We could build an entire conference for a few days around this topic. It's important for our society to figure this out, yet putting all the pieces and all the thinking together on this is very difficult. Admob, for instance, has one tiny piece (really great ads for iPhone) that can play a part in saving journalism.
- Robert Scoble
Unfortunately people are getting too used to free everything and seem to be surprised when people need to put food on the table. My wife is a magazine editor so I know first hand how the magazine industry is basically going downhill fast. People are getting laid off daily and taking pay cuts. I would have to say that the current magazine business model will be done soon after newspapers. Not even by virtue of sales and subs but by the reallocation and sheer lack of advertising dollars in this economy.
- Scott Lockhart
C4Chaos: let's be honest, though, a crowd-sourced journalism is going to give us all the news we already get. Celebrities and sports. Who will fund some geek to do investigative journalism that sounds really boring? I just don't believe in the masses. I think we need a better idea for how to fund this stuff. And, there's a lot working against you. The people with audiences are too busy to tear themselves away from what they are doing.
- Robert Scoble
I still think the key word is Quality. If institutionalized journalist will be able to bring good quality stories the people will buy their paper. In areas like army and politics the veteran publicist have the advantage since having better sources to deliver the stories, in other spaces like tech there's an advantage for internet journalists. Conducting profound inquiries that lead to...
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- Nir Ben Yona
Nir: I'm never buying a newspaper again, no matter how good the journalism is inside. Neither is my son. So, bad assumption there. Second of all, the $.50 you pay for the newspaper does NOT pay for the content inside. The advertising does. So, if the advertising disappears the great journalism disappears too (which is happening VERY rapidly in the Bay Area as the newspapers have laid off hundreds of journalists recently).
- Robert Scoble
I might be coming across as a Kevin Kelly fanboi today but here http://bit.ly/3aAu3e he suggests that people like to pay because it is; "1) A way of connecting. 2) A sign of approval. 3) A vote. 4) It indicates an alligence with the maker. 5) It feels good to the payer, to support." Hopefully this model might work for journalism, music, and other forms of digital art and expression
- jeremy ettinghausen
Nir: I can tell you with a very straight face that good journalism does NOT get readers. What does get readers? Comedy, celebrity, and sports and small, bite-sized news nuggets.
- Robert Scoble
Nir: also, we live in a Google World: a world of niches. Some niches pay better than others. Great journalism about digital cameras or cars pays MUCH better than good journalism about world peace, for instance. Why? Because Google's advertising system is biased toward transactional audiences and rewards the creation of content that feeds those audiences.
- Robert Scoble
Nir: I would have to disagree with you and agree with Robert - it's ALL about the advertising. That's why magazines give away subscriptions at ridiculous prices compared to their newsstand cost - guaranteed eyeballs to sell ads against. Even if readers were still reading newspapers and magazines at the same rate as they did in the 80s, if the advertising $ today were being diverted to more directed internet campaigns (Google, etc) the industry would still be in decline.
- Scott Lockhart
good point on crowdfunding, Robert. but i was thinking more of a PBS model. (also been reading stuff on this topic on http://www.pbs.org/idealab/). the PBS model had been successful for a long time now so its a good place to start. isn't that similar to crowdfunding but without the crowd necessarily dictating what stories to cover? speaking of media and journalism, maybe we can get Danny Schechter (aka "News Dissector" who produced Weapons of Mass Deception) pitch his two cents on this topic.
- ~C4Chaos
Seems to me there are two problems at work: producing paper is quite costly on the expense side (big fixed costs, typically union labor, etc.). And on the revenue-generating side, there seems to be not enough of what folks want to read (not enough local, overreliance on AP wire, etc.). I'd argue that papers' reporting isn't local enough/specialized enough to have value. With the right local/specialized content -- some professionally reported, some user-generated -- why wouldn't PPC work for the papers?
- Eric Johnson
Oddly I was just thinking about this subject. Unfortunately I came up with very little. One possibility is to create an Xprize type mechanisms so people are richly rewarded for the often unrewarding work of journalism. The key isn't newspapers per say, but supporting the idealism of those who take on the sacred work of providing societies' mirror of truth. This is a distributed people's journalism rather than one organized around artificial organizations like a paper.
- Todd Hoff
The PBS model will not work on the web. Why? Because the web decentralizes and disaggregates things. PBS worked because of the bundling of things together. Yanni raises more money for them than Nova does. But on Web bundling Yanni with Nova makes no sense.
- Robert Scoble
Robert: I'm the founder of Spot.Us (mentioned above). I agree that Water Gate wouldn't have been pre-funded, but reporting like this http://wiki.spot.us/election could merit pledges. Right now spot.us is in a VERY early stage (pre-alpha really) - but I do think it's a potentially new revenue stream. Not a silver bullet (I don't think there are any silver bullets), but it can't hurt to try ;) No matter what: I want to thank you for bringing the topic up - it's incredibly important.
- David Cohn
To continue the idea of support create a legal fund to help fight the battles. Lobbying groups to help fight the muzzle. Organize like a church or non-profit so people could contribute to a support network for journalists. Driving journalism solely through profits may not make sense. Journalism a higher social good packaged like spam. Maybe it should be organized more like other higher callings we appreciate?
- Todd Hoff
Private and public funding seems like a more likely avenue to save journalism. Paper press though is all but dead.
- Todd Jordan
I'll go along with Robert, where does an advertiser put his funds? Naturally they want to market to people in their market and not just splash an ad out for people who are not in their market to see To survive the newspaper industry will have to start going further into targeting their ads to a market instead of the the shotgun effect.
- Scot Duke
I know nothing about journalism, I'm just a professional code monkey. But I have a crazy idea - what about something like similar to kiva.org to fund journalism?
- imabonehead
Gregory: I think you would be surprised at how much news that is spread on the web was first broken by paid journalists, even today. I think the real issue is that the method of information delivery is secondary. It is more about having a free and independent "press" (or wordpress) that holds us all accountable and can provide its contributors a living. So losing newsprint itself is not a loss, but losing the 1000s of reporters and writers that are able to do what they do because of it, is...
- Scott Lockhart
@imabonehead Kiva.org is a BIG inspiration for my project: spot.us - in fact, I often just explain it to people as Kiva.org or Donors Choose for journalism.
- David Cohn
David, cool. Didn't see the url mentioned earlier by other posters. It's still an early Saturday for me. :)
- imabonehead
Robert & Scott: I totally understand your point and i do agree when it comes to day-by-day journalism. After all, it is a lose-lose situation for the institutionalized papers, they can't fight the speed and accessibility of internet news and info, especially for busy people like us who have no time for long articles reading while working. On the other hand i do find niche journals like Science Magazine or Nature for example, able to maintain worldwide readers with quality publication and pro debriefing.
- Nir Ben Yona
Nir: I would have to say that I be surprised if they are doing well... Magazines and newspapers are fairly different, yet similar in a lot of ways too. The magazine format with its combination of design and short and long form journalism is a little harder to replicate online and hasn't been done all that well to this point. If you want to see what is happening at least in magazines, even with very niche titles: check out http://magazinedeadpool.com/ There's a whole blog devoted to publications going under
- Scott Lockhart
<continue> with experts sharing their thoughts and researches. That is a quality journalism that attracts readers. Robert, i'm sure your 14 years son won't mind getting a monthly pro car magazine or a "PC Mag" alike version if he's into tech or gadgets. My point is that there is a place for quality and somehow (maybe naively) i'd like to think some people do go after interesting stories and not just "Celeb Gossip". Maybe it is the same as after the bubble burst, sort of a cleaning occurrence...
- Nir Ben Yona
in an ideal world there would be a Bill & Melinda Gates Foundation for journalism where journalists could practice their craft free (or almost free) of corruption. a combination of philanthropy/non-profit/donation and subscription model as opposed to journalism run as a for-profit business would save journalism standards. for example, The Nation (see http://www.thenation.com/) is running on a combination of subscriptions, advertising, and donations.
- ~C4Chaos
<continue> to let the good prevail. In my vision, in 10 years, the big newspapers will have a weekly internet edition threw their website and a weekend edition with more investigative stories.
- Nir Ben Yona
This year in magazines these are the losses in advertising revenues for some very established US magazines. What were are seeing here is just destroying their already small profit margins: Entertainment Weekly (-16.8%), Kiplingers Personal Finance (-15.3%), US News & World Report (-30.3%), Home (-30.9%), and Scientific American (-20.3%) Lucky (-12.2%), The New Yorker (-20.1%), and ESPN The Magazine (-14.8%)
- Scott Lockhart
sorry for possibly over-commenting this thread, but it is a subject close to my heart and my shared back account. :) Cheers!
- Scott Lockhart
Nir: you're wrong. My son thinks magazines are pretty worthless. He reads MacRumors and Engadget, both of which bring him much better and more timely news than any magazine can (and more of it, too). FastCompany is actually doing very well compared to the magazine industry, which is interesting (it grew last year). But the category it is in lost several competitors, so overall the trend is right and probably will catch up with FastCompany at some point which is why we're investing online more and more.
- Robert Scoble
Scott: but maybe it is part of the global recession that has dropped margins everywhere, not just in journalism.
- Nir Ben Yona
I'm interested in saving journalism, but the question posed here seems to be about funding. Guess it's a chicken-and-egg thing. Seems like the distance between the reader and the writer has knocked a lot of the middle folks out of the picture, and it's harder to justify the kind of money they're asking for. When it comes to value in journalism, however, I still prefer hard facts over style, design, even spelling and sometimes grammar (and I'm a picky art director). Trust costs more than packaging?
- ɐ ɯıʞ sıɹɥɔ
Here's the process: 1. End of newspaper advertising ends artificial subsidy funding of "quality" journalism; 2. Supply & demand takes effect; 3. We start to get our first picture of what value people will put on different types of information.
- Dan Conover
We'll know an awful lot more about the future shape of journalism about a year or so after the 20th century metro newspaper system collapses/goes on life support (I'm guessing by summer of 2009, but that's a guess). But the one thing I'm pretty sure about is this: There won't be one way of funding journalism, and we won't lump everything that gets reported under that one heading anymore.The fundamental idea: There should be a logical connection between the info you produce & its supporting revenue streams.
- Dan Conover
Robert: i guess i'm a dope concerning nowadays kiddies. As for FastCompany, i do hope you will keep delivering the good stuff as long as possible. BTW, do you agree with my conjecture of a daily internet edition and weekly hard-copy version, coming up in few years?
- Nir Ben Yona
I think you will get a mixture of rich corporations and individuals trying to fill the gap, like Google. But pushed out from the security of the newsroom, there will also be a flurry of entrepreneurship among the journalists who are displaced. Don't assume that subscription won't work in the future, either. It may well be that newspapers have actually been obscuring the need and opportunity for a higher quality journalism. I believe The Economist has achieved impressive growth against the secular trend.
- Tim Penn
journalism doesn't necessarily imply newspapers, does it?
- Adri Munier
No, but about 90% of what "A-List" blogs do is NOT journalism. I'm no authority, but I'm beginning to see why people say there is a difference. "Editorial Discretion" Oh, @Tim, you're absolutely right. Online and print content can thrive in a subscription model if there is value. The mistake newspapers made was giving it away in the first place.
- Andrew Feinberg
And the general newspaper model makes zero sense now. A daily packaged product can work for niche content, but who reads the entire newspaper? I use the big paper websites for different reasons (local, national, international, etc). Political news? Niche publications. I buy (or sometimes expense) Roll Call, CQ and CongressDaily. People in the Cable/Internet/Telecoms buy CommDaily and WID. There are tons of other niche trade pubs that are thriving. It's the blob of daily newspapers that needs to be split up
- Andrew Feinberg
It's important to realize that journalism is a process, not a product. Newspapers might not survive but the craft of Journalism will. The question is... how? There are no concrete answers right now - but I do think that practicing journalists are earnestly trying to figure that out (for the first time). @Robert - I don't think Ala cart funding for journalism will lead to Brittany Spears stories. There are ways around that - I'll try and write a blog post at blog.spot.us with more details.
- David Cohn
Since there is no known answer to this question, the most important thing to do right now is launch as many possible experiments in as many possible directions, increasing the likelihood that we will find good answers a little faster. But it's vital to understand that this is essentially *research* -- practical research, but research nonetheless. And in research, the dead ends are...
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- Scott Rosenberg
This is currently an unsolved problem, a hard concept for some to grasp. Every possible answer--rich people! foundations! internet advertising! crowdfunding!--has some pretty glaring defects. No one has the solution yet. Right now the most promising developments are Talking Points Memo (http://is.gd/1cVX), funded by ads and reader support and doing investigative journalism of the kind we want; Pro Publica, funded by rich people (http://is.gd/uLu) and spot.us, which is crowd funding.
- Jay Rosen
Jay lists 3 good funding sources. Also consider: Nonprofit corporation (supported by pledge drives, sponsorships, foundations, etc.); true-cost intelligence subscriptions (as with STRATFOR) and smart amalgams of keyword/display/classifieds/and various affiliate-type programs. And where I think it gets REALLY interesting is when you start creating information tools that have specific value to the end user. You add value, you take profit.
- Dan Conover
The trick? In Web journalism, you're paying for people costs. You're not paying for trucks and paper and ink and presses. So when people say "The Web can't pay for journalism" what they're REALLY saying is "The Web can't support newspapers and TV stations."
- Dan Conover
The thing I'm really looking forward to putting my energy into is developing some kind of smart, shared business infrastructure that would connect individuals who make content to all the reliable services that a new-media businesses will need to make money. You might be able to make some money writing useful articles and selling your own ads and doing your own site, but that's not a bright long-term prognosis. And yes, I'm a newspaper guy who signed up for a buyout last week.
- Dan Conover
Won't journalism always win Pulitzers? Which brings a sort of global cache and prestige... which is what newspapers hope to gain, such that the world will pay attention, right? That's at the highest level. There can always be prestige and prize for journalism at all levels... even if it has to come from new sources.
- Christopher Galtenberg
it's so easy... just do as in Italy, where crap newspapers (most all of them) are financed by the government!
- Luigi Centenaro
Newspapers are thriving in the ethnic market, primarily at the local level. The reason for the success is that their readership is starving for intl/local ethnic information. Weeklies are the way; most papers are run by journalists from their respective countries-it is extremely streamlined. Journalists need to take the initiative with sales professionals and open up local, weekly newspapers that serve specific niches/markets/topics. Also, home delivery is a must, as is a strong grass-roots component.
- Harold Cabezas
Robert, I think you could ask a different question here, too. Was there a journalistic failure running through the housing bubble and its aftermath? In his new book, Robert Shiller suggests there was, but he made the arguments clearly before about the tech bubble. Given the scale of importance of this story, if we ask what might journalism have done differently, the answer might also suggest useful commercial or funding structures.
- Tim Penn
Altrustic funding isn't the answer. Newspapers will have to stand on their own merits just like any capitalist enterprise. I'd like to more Nritish style
- Hutch Carpenter
British style that is. More point of view included in the reporting. You win on your point of view.
- Hutch Carpenter
Journalism needs a couple of things (1) a lower distribution cost structure and a lower news acquisition cost structure. If you look at online news folks (like Scoble, others) they've found an effective way to lower the distribution costs of their journalism. To lower news acquisition cost you need to look for alternatives to collecting news, whether it's UGC or leveraging a freelance network like Beet.tv is doing with TurnHere (disclosure - I work for TurnHere).
- Morgan
<continued morgan> (2) the big media companies need to move quickly into diversified news outlets (as has been mentioned above) reducing the number of pages in newspapers, moving from trying to bash the mass over the head and instead move towards aggregating the long-tail of news consumers to roll up in to a critical mass not through one communication vehicle (i.e. a paper) but through many diverse channels. Finally they need to go for more sponsorship money and less ad money as we've seen in other biz.
- Morgan
whatever it is can't be based on lame-O advertising cuz i NEVER click those.
- Susan Beebe
I haven't commented on this yet because I really don't have anything substantial to contribute yet. But it's had me thinking for 24 hours. I guess that's not a bad thing.
- Chris Baskind
One of the things implied in all this (at least for me) is the idea of completely self-selected news. It's an exciting development to be able to do that, but what are we missing? Scoble hits it on the head when he says Watergate reporting wouldn't get done under this model. If we're going away from news bundlers like newspapers, can we find a new business model to finance serious journalism? And what does a society without serious journalism look like?
- Tom Landini
I don't like that I can't tell when these comments occurred. I have no idea if I should bother to comment. Has the conversation moved on or do people come back and talk more?? And what's with not being able to use paragraphs? Lots of text is a pain to read.
- Dawn
Lots of interesting thoughts here. I have to say that this very subject is on my mind daily as I personally aggregate Hispanic news and have done so for 3 years to the tune of 40k+ posts. Just one niche among many but I worry about the loss of journalists especially since at least within the Hispanic community it is perceived that there aren't enough journalists covering issues...
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- Tomas
Dawn: yeah, time stamps on comments would be very cool. Generally I find a conversation on FriendFeed can go on for about a day. Same with this one. it's pretty much died out, even though a few interesting comments have trickled in today.
- Robert Scoble
Then FF will never go mainstream. "Non-passionates" don't want to have to be plugged in 24/7 in order to be able to participate. Thanks for the clarification.
- Dawn
I'm actually doing a three-post series on how the internet has changed the economics behind the publishing business this week on Eat Sleep Publish. I'm also doing an event (a mini mini version of what Robert suggested above) in Seattle this Septermber to get smart ppl together to round-table about what the business model is. Robert - you going to be in town?
- Jason Preston
All I can say is - I hope newspapers will not go away - since I enjoy the print medium and the ability to carry my paper without having to plug it in every time. One of the reasons why i pay for my Economist is the convenience of having it, rolling it up and enjoying it without having to wait for XP or MaxOS to boot and show it. And even with always-on OSes (like Palm and iPhone), still enjoy the feel of paper.
- Sanford
Further to my comment about Robert Shiller and the role of the press in positive and negative feedback loops, a full review of the book is here http://bit.ly/1IFiZb, with further links out.
- Tim Penn
Question: WHY do we want to save journalism in the first place? Why not let it die its own death like fax machines and pagers.
- Mukund
In the UK we have something that will buck the trend: the BBC. It's funded by a "licence fee', which you have to own BY LAW to have a television in your house. I.e. If you don't have a licence, you're busted. Sure, the BBC has to justify the fee annually, but the UK population seems, on the whole, happy with what it gets: unique, high quality local and national TV, Radio and web uninterrupted by advertisers. A place where in depth "Because it's important" type journalism may still be able to flourish?
- Tom Beardshaw
First, get the facts on ad revenue for newspapers. Yes, ad revenue is shrinking for papers and they have had to shed bureaus and reporters. But they still get more money for their paper ads than their online ads. And they aren't standing still, they are evolving as well, the pressure of all the blogs and podcasters has forced all the major news sites to completely transform with all kinds of user-friendly features. And you still find the Murdochs of the world buying papers. This story is far from over yet.
- Prokofy Neva
I cover Bakersfield City Hall. It is not big and glamorous enough for these national-oriented projects like ProPublica. Yet I doubt I could be funded by donations because the crowd who would donate is similar to the crowd that runs for office -- politically slanted. I could get funding from one of the conservative camps by being sympathetic to them. But how does that serve the community?
- James Geluso
The REAL problem is there really isn't much "legitmate" journalism out there anymore anyway. As a former reporter, what newgatherers are putting out there for average citizens day in and day out is absolutely pathetic and, many times, inaccurate. With reporters having to do more with less, the problem continues to grow. Advertisers should "buy" with more caution than ever...or not at all!!!
- Jennifer Windrum
Newspapers as we know them are doomed because they're no longer a sustainable product in the era of the internet. The question is why should the whole industry (journalism/publishing) die because of the medium (paper). They must figure out a way to become profitable through the new medium (the internet). I think The Wall Street Journal has the right formula. Not so much the The New York Times.
- moncef b
Mark Cuban was onto something with sharesleuth: http://sharesleuth.com/about.... The company funds good investigative journalism by trading on the information in the financial markets first, publishing second. Barring that, I believe it may be time for public journalism as ~C4Chaos argues. If people really want good journalism, they should be willing to pay for it.
- David Pennock
You just watch, Jason. Little Pete better have a backup plan. This is a brutal business!
- Louis Gray
Brilliant post. Dead pan comedy, social media, and a really cute baby :)
- Derick Valadao
I am boycotting CenterNetworks until they reconsider and hire Matthew back!
- Mike Fruchter
Matthew was lazy and selfish and produced sub-quality work. Sorry, Louis, but he deserved to be fired.
- Nathaniel Payne
Jason's true reaction "What model Mac is that?"
- Charlie Anzman
Very funny Louis! I tend to want to write like this when I'm a little loopy from not getting enough sleep, just curious if it's the same with you :-)
- David Knight
"FriendFeed has several viral distribution and attention optimization features that make it a valuable resource to bloggers wishing to increase their readership."
- huixing
from Bookmarklet
The only thing I'm not so sure about is the viral effect. In the pictures, Hutch shows many degrees, but I tend to think it only travels two degrees: to your friends and the friends of your friends who commented on or liked it. If a FOAF liked/commented it, it wouldn't show up in the FOAFOAF's feed. Err..did that make any sense?
- Hao Chen
FF traffic to isn't really viral per se but it does create loyal subscribers...
- Anthony Farrior
Hao - good observation. I was thinking of people outside your network sharing, and their subscribers seeing that. But perhaps the diagram could be clearer on things. Leave a comment on the knol!
- Hutch Carpenter
Anthony - exposure of the blog post is viral. You can get a blog post in front of many more people than just those subscribe to your blog or your FriendFeed.
- Hutch Carpenter
Nice Hutch - Using it as an example for a friend who's also doing one today
- Charlie Anzman
Hutch - This is the 1st FF Knol, and the 1st FF Author of a Knol! You are a trail blazer.
- Russellreno
I'm sure Hutch is right for those blogging about social media and new technology that early adopters love. But I'm still on the fence about whether it's a worthy time spend if you're blogging about other topics.
- Robert Seidman
Thanks guys. Robert - I expect over time that broader subject discussion will occur here. There's no core reason social media has to dominate discussions here. We could be discussing the merits of NASCAR's engine specs.
- Hutch Carpenter
Hao - I remember one more thing about my viral "rings". With the FOAF feature, you see content from a person to whom you don't subscribe. You then subscribe to that person, and your Like or comment makes it visible to your social graph on FriendFeed. Technically, adding a FAOF as one of your new subscriptions moves you into the blogger's 1st level ring. I skipped showing that step.
- Hutch Carpenter
Ohh, makes sense. Yeah, that or like you said before, if someone reshares it or bookmarklets it using one of their feed services, a new ring will start.
- Hao Chen
I super-like this. It's quite amazing to see that large mass of people in front of Barack Obama.
- Rishabh Mishra (p248)
Reuters is reporting 200k came to the speech.
- Rex Hammock
from twhirl
@Ranjit, sorry, but that was a rather stupid comment, +1 to what Michael said
- Gina Häußge
if @Ranjit's point is that it's great to see how far humankind has come in terms of racial/ethnic equality, then I agree. But regardless, kind of an insensitive way to put it.
- graham mudd
I don't care what anyone says. Both McCain and Bush have to be wicked envious.
- AJ Kohn
Have you seen the original size? Almost everyone has a camera! Whoa!
- AJ Batac
Hitler identified with the Germanic people, Stalin identified with the Russian people. to me all such definitions are kind of stupid, what with us being 5% removed from the chimpanzee. but such people have always tried to establish boundaries and a monolithic identity within such boundaries. a picture/event like this puts a lie to such separations. i wish people, like Hitler, could see how far the future is from the "truth" they saw
- Ranjit Mathoda
graham, i don't think people have come that far in terms of racial/ethnic equality if they are still defining separate races/ethnic groups. i do think we are happy being mostly nicer to people of "other" groups, but that's not quite the same. check out an online dating site and see how many people prefer to date people of a particular group.
- Ranjit Mathoda
Throughout the speech there are jabs at the Germans. I'm surprised they were still clapping when he mentioned "Never Again!".... in Darfur.
- Sam Pullara
Amazing. looking at it in larger view, and THEN in original view. The reduced views don't cut it at all.
- Susan A. Kitchens
Susan is right. Amazing photo and love all the digital cameras.
- Robert Scoble
great photo, and EVERYONE was taking a picture of Obama.
- Baard @ Pixum
The laptop guy is amazing! Great picture. Funny to see most people looking at the screens of their camera's and not straight at the stage
- Peter van Teeseling
it would be really cool if those 100000 + people uploaded their photos into Photosynth :)
- Jeff (the マクダジ of FF)
I would like to think that these politicians feel humble when they stand before a sea of humanity. I hope they remember that they are supposed to be working for our greater good. I can't imagine standing where he's standing.
- Yolanda
Absolutely! A Photosynth database of that event would be awesome!
- Soulhuntre
from twhirl
@Shawn: If all of us Americans had speechwriters like Obama, we could make it look like we were as passionate about our global image as he does ;-)
- Kirk Kittell
@Rex Hammock: Yeppers, i was there and the officials said, that about 250.000 people were there. It was really a very awesome event, hey - 250.000 people came to the Berliner Siegessäule and Barack Obama isn't even yet the next president :-). Don't know what happens after the elections ;-)
- Ronald
Man, the brush-lipped Fuhrer is finally gone...this is a sign.
- Kamath (नमः)
It's just so sad. People really want to believe. But Politics is just a dirty game. There's probably no genuine saviour out there.
- john conroy
It was more like people were awaiting a 'rock star' ;-)
- Ronald
From Accidental Hedonist: "I've been informed by a Public Relations Firm that today is National Scotch Day here in the U.S. So, did you all set up your Scotch Day Tree, in hopes that St. Aeneas would stumble down the chimney and leaving your presents of the 50ml and 750ml varieties?"
- Mark Trapp
from Bookmarklet
In my case, I think the Internet is now increasing my real world interactions. I now connect to people on the Internet I hadn't before and then go to a meet-up for the real world interaction. That would never have happened before since I would have never "met" them.
- William Reveal
Indeed William, I have made dozens of really good friends in real life from internet interactions, loads and loads of genuine good people who I see on a regular basis. [Not to mention a couple of girlfriends along the way too :) ] All of these have been through social websites and forums related to my interests. It wasn't as though I needed any more, but am really chuffed with the people I have connected with! Amazing!
- Dave Pook
just had this argument with a friend last night, he argued that communicating and interacting through a computer didnt really build a relationship - I asked him what the hell he considered the conversation we were having through phones
- Marco(aureliusmaximus)
I met my wife on the internet, so I'd hardly call that destroying real world interactions, rather fostering some that wouldn't have otherwise existed.
- Ian May
one of gals at work brought this up the other day, i think for some generations the perception IS the internet is destroying real world interactions
- Dan Rockwell
from twhirl
It largely augments the real world and socialization but it does change it. Just like any other trend it can be overdone to the detriment of other forms of interaction.
- Robert
I sure hope so. Those real world interactions were responsible for the Napoleonic Wars and Brylcream.
- XDpaul
i think it really increases interaction among users with common interests. Shirky's book "Here Comes Everybody" is a good read and does touch on this topic
- Chris
Ironically, the example used in this blog post of getting away from the computer to use a notebook and pen to write...is not about interactions at all.
- Hutch Carpenter
I'm starting to question the generally accepted language that the physical world is the 'real' world, and that everything else is 'virtual'. So I guess I'd have to answer 'Yes. So?'
- Kevin Fox
I use the internet in the real world, so no.
- jcunwired
Just knew from the title that it was a Steven Hodson Post :)
- Shey, Jamaican of FF
I agree with Kevin. What is the definition of the 'real' world? If we're talking physical interaction, I think it's had little to no effect. Even with cars and airplanes your physical interactions are rather confined to a limited geographic area. The Internet allows me to have 'real' interactions with people in far flung places that I wouldn't have been able to otherwise.
- AJ Kohn
in all seriousness, I can say that i have a quasi-compulsive relationship with internet technology and that it has the potential to damage real-world relationships. I notice myself fooling around online, for example, when I could just as well be playing with my kids. I don't think it's done real harm, but I know I have to watch it. The computer is just so much easier to deal with than a real person.
- Nathan Rein
I has apparently not destroyed navel gazing. ;-)
- Chris Baskind
I was lucky enough to meet with Kevin Fox and Louis Gray at the FriendFeed open house yesterday. Both were "virtual" people with whom I've interacted online. Transitioning into the physical world and talking with them was no problem at all. Without the Internet, I wouldn't have had those connections in the first place.
- Hutch Carpenter
it's really interesting comparing the comments made here and the one's on the actual post - it kinda reaffirms some points made about FriendFeed in last night's podcast with Cyndy and Duncan (should be available at some point this afternoon) .. interesting stuff to think about.
- Steven Hodson
It'snot that the nternet destroys real interactions, but that Internet evangelists insist on aplying THEIR rules of communication settings where people who don't live their entire lives online. It's arrogant and tends to divide the two "worlds" more than is actually necesary.
- Shelly Brisbin
from twhirl
Steven - I went to the post and looked at the comments. Here's one supporting comment: "You're right though, being human and interacting with other human beings is what it's all about and 1s and 0s dilute that." What I don't understand is...we're interacting right now. As humans. What do 1s and 0s have to do with it?
- Hutch Carpenter
@Hutch .... I "think" the point was that relying too much on technology for our intereactions dilutes the value of our overall communications ... again that is just my assumption of what he was saying (just incase anyone tries to attribute it to me :) )
- Steven Hodson
Steven, you should really talk to Fred some time -- in e-mail, or face-to-face. He has a unique perspective. While he can't possibly wind up meeting all of his readers face-to-face, he winds up interacting with many of them in real time. Fred is a very, very social guy in real life. I think from his perspective BOTH are good venues. I'm pretty sure he'd agree that if you relied exclusively on the Internet for interactions, that would be bad. But, we're not limited to just one venue :-)
- Robert Seidman
considering I was an intern, i think it did quite well...i "was" pretty reserved
- Chris Salazar
I was asked for a review on a job applicant- and she was an IT Director that treated me like s**t needlessly, as a contractor a few years before. It all comes around.
- anna sauce
I always live by the rule "Treat people as you would want them to treat you."
- Sean Dunn
My manager and I were just talking about this. A company that shares offices with us just installed video cams to spy on their employees. They are so completly demoralized and down, it's heart wrenching. They will remember the guy who took this decision and how he treated them especially when they were working weekends and nights. Needless to say, now they are more 9-5 and are probably bidding their time till another job comes along.
- Kamath (नमः)
Dear Microsoft, I know full well that the software I just installed requires a reboot. Please quit bugging me every 5 mins about it. I'll reboot when I'm good and ready.
The worst part is if you happen to be typing when it pops up. I think the default is 'yes, reboot now', which is pressed by hitting space. I end up leaving the prompt on the screen, just pushing it off to the corner so it's almost gone. Lived that way for about a fortnight until rebooting this morning.
- Michael Randall
from twhirl
Dear Microsoft, why the hell do I have to reboot every time I install software? Surely there is a better way.
- Rahsheen ™, Coach Rah
Of course you don;t have to reboot after installing all software, or even most of it. Even most OS updates these days do not need a reboot.
- Soulhuntre
from twhirl
doesn't stop windows from asking. that message sucks...
- Chris Harris
I disagree with Steven that announcing one's location is a security risk. I'm not an invisible entity, so seeing me on a Google map vs. seeing me drive by on a public highway is not a personal hazard. I absolutely agree that announcing location to Twitter or other services is a waste (but think a map with a pinpoint as a blog widget is a nice touch).
- Sol Young
I think the risk you take is that burglars will know when you're not home.
- Morton Fox
Home-owner's insurance covers losses. My doors and buildings aren't so unsecured as to be highly vulnerable based on my proximity (or lack thereof). People are inherently good, and robbery and theft are not so rampant that we're all soon-to-be victims.
- Sol Young