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Mike Myers and Brother Save The Day for Sears - http://howarddavidsonarlingtonma.com/mike-my...
Howard Davidson Arlington MA Howard Davidson Arlington MA Mike Myers might just save the day for retail giant Sears in Canada with some help from his brother in #brotherthatworksforsears Did you know Mike’s brother works for Sears? Go figure. Well, a Sears ad featuring comedian Mike Myers and his older brother, a longtime employee of the struggling retailer, has racked up more than [ ] The post Mike Myers and Brother Save The Day for Sears appeared first on Howard Davidson Arlington, MA. - Howard Davidson from Bookmarklet
Surprise, Surprise: Burberry Targets Rich White People - http://howardjdavidson.com/2014...
In a move that is sadly not a surprise, Burberry's new ad is an exercise in excess aimed at rich white people. Burberry's official statement on their new video spot says, “The Burberry festive film is inspired by the golden age of cinematic ... - Howard Davidson from Bookmarklet
Save the Children’s Real-Life Superheroes - http://howarddavidsonarlingtonma.com/save-th...
Howard Davidson Arlington MA Howard Davidson Arlington MA A new PSA for Save the Children features kids describing their real-life superheroes. A totally adorable PSA for Save the Children hss real kids in India, Kenya and Mexico. The young ones describe – in their own terms – the impact of “superheroes” in their lives. Each child goes on to describe aid workers in larger-than-life [ ] The post Save the Children s Real-Life Superheroes appeared first on Howard Davidson Arlington, MA. - Howard Davidson from Bookmarklet
KFC Serves Brotherly Love with Fans - http://howardjdavidson.com/2014...
KFC is now serving some brotherly love with their new fans campaign, complete with a side order of brownies. As if the Colonel himself isn’t wholesome enough for the brand, KFC is hoping to warm (or clog) the hearts of it’s target demograp... - Howard Davidson from Bookmarklet
Who Needs Stores? E-Commerce Taking Over China - http://howardjdavidson.com/2014...
With e-commerce taking over the marketplace, retailers are forgoing physical stores in China. In America, Costco is known for their low prices and big-box stores. In China, they'll still have the low prices. They're just skipping the part abou... - Howard Davidson from Bookmarklet
Gatorade Employees Sweat Out It Out - http://howardjdavidson.com/2014...
On a quest for wellness, Gatorade is making employees sweat it out. Literally. The Chicago-based sport drink brand is promoting workplace fitness by incentivizing employees to set personal fitness goals. Apparently company executives realized ... - Howard Davidson from Bookmarklet
Starbucks Delivers Right to Your Desk - http://howardjdavidson.com/2014...
Watch out drones, Starbucks will soon begin delivering right to your desk. Starbucks delivery. Pumpkin spiced lattes right to your mouth, no movement necessary. In 2015, the coffee giant will launch its new mobile-payment app allowing custo... - Howard Davidson from Bookmarklet
Planet Fitness Lifts Spirits - http://howardjdavidson.com/2014...
Planet Fitness is lifting spirits of gym members by supporting achievements by flexing a community-based campaign. Planet of Triumphs is an online community platform that allows members to tell their personal success stories. The stories range... - Howard Davidson from Bookmarklet
Howard Davidson Arlington Massachusetts Fall in New England - http://www.youtube.com/watch...
Howard Davidson Arlington Massachusetts Fall in New England
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Howard Davidson Arlington Massachusetts - video - http://www.youtube.com/watch...
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Howard Davidson Arlington Massachusetts Fall in New England - http://www.youtube.com/watch...
Howard Davidson Arlington Massachusetts Fall in New England
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Morris the Cat Purrs With Wearable Technology - http://howardjdavidson.com/2014...
Morris the Cat is now purring with wearable technology for 9Lives. The feline mascot has made a comeback in ads for 9Lives. But this time he world's most finicky cat is not snubbing cat food. He’s donning wearable technology. Agency EVB f... - Howard Davidson from Bookmarklet
Poland Spring Runs NYC Marathon Campaign - http://howarddavidsonarlingtonma.com/poland-...
Howard Davidson Arlington MA Howard Davidson Arlington MA Poland Spring will be running a video campaign just before the NYC marathon in November. The tasty bottled water company is sponsoring the marathon for the 20th straight year and launching “Poland Spring Cheers”, a video-based social campaign. The video campaign gives runners the opportunity to create their own video toasting those who helped support [ ] The post Poland Spring Runs NYC Marathon Campaign appeared first on Howard Davidson Arlington, MA. - Howard Davidson from Bookmarklet
Amazon Opens Doors in Manhattan - http://howarddavidsonarlingtonma.com/amazon-...
Howard Davidson Arlington MA Howard Davidson Arlington MA Amazon is opening its doors with a  brick-and-mortar showroom in Manhattan. Amazon – the undisputed king of online retailers – is expanding into the “real world.” The company is about to open its first brick-and-mortar storefront, right across the street from the Empire State Building. (The interior is white. Very, very white.) The location of [ ] The post Amazon Opens Doors in Manhattan appeared first on Howard Davidson Arlington, MA. - Howard Davidson from Bookmarklet
Rob Lowe Shows His Less-Flattering Sides for DirecTV - http://howardjdavidson.com/2014...
Rob Lowe continues to portray his unflattering alter egos in DirecTV ads. Creepy Rob Lowe really is the best Rob Lowe. In DirecTV's new campaign, the actor plays several different versions of himself. The one constant in the ads is normal, coo... - Howard Davidson from Bookmarklet
Sarah Silverman: Give Me Equal Pay or Give Me a Sex Change - http://howarddavidsonarlingtonma.com/sarah-s...
Howard Davidson Arlington MA Howard Davidson Arlington MA Sarah Silverman illustrates the enormity of the wage gap by demanding equal pay or the sex change required to get it. The trendy Manhattan ad agency Droga5 recently launched its second collaboration with the brazen comedienne Sarah Silverman. Like their first spot – which encouraged young Jewish adults to convince their grandparents in Florida to vote [ ] The post Sarah Silverman: Give Me Equal Pay or Give Me a Sex Change appeared first on Howard Davidson Arlington, MA. - Howard Davidson from Bookmarklet
Real Companies Hire Fictional Agency in “Buy This!” - http://howardjdavidson.com/2014...
In Finnish sitcom “Buy This!,” real companies work with the show's fictional ad agency. An unusual collaboration is brewing between TBWA Helsinki and FremantleMedia, the company that produces “American Idol” and “America's Got Talent... - Howard Davidson from Bookmarklet
Eleven Has Flown the Coop with Virgin Airlines - http://howardjdavidson.com/2014...
Eleven in San Francisco has flown the coop with Virgin Airlines. Together, they have taken flight with a super strange, Warholian Web film depicting the experience on a typical rival carrier during a log flight from Newark to San Francisco. ... - Howard Davidson from Bookmarklet
Finnish PSA: What If Kids Could Pick Their Parents? - http://howardjdavidson.com/2014...
A Finnish public service announcement flips the script on adoption, posing the question of what would happen if children could choose their parents. Finland-based children's charity Fragile Childhood has again teamed up with Helsinki ad agency... - Howard Davidson from Bookmarklet
Inflation Finally Hits McDonald’s - http://howarddavidsonarlingtonma.com/inflati...
Howard Davidson Arlington MA Howard Davidson Arlington MA Standard economics with inflation had finally hit the fast food mogul McDonald’s. Higher wages and the rising cost of meat among other things have caused McDonald’s price hike. These increases in prices could be pushing eaters away from the unhealthy burger chain and toward the somewhat unhealthy fast casual restaurants like Denny’s and Chili’s. The [ ] The post Inflation Finally Hits McDonald’s appeared first on Howard Davidson Arlington, MA. - Howard Davidson from Bookmarklet
Columbia Sportswear Made an Hour-Long Commercial and No One Noticed - http://howarddavidsonarlingtonma.com/columbi...
Howard Davidson Arlington MA Howard Davidson Arlington MA Columbia Sportswear produced an hour-long commercial film, which has been viewed by practically no one. The basic premise is that Columbia dressed up ten adventurous souls in their trademark gear, and set them loose in the Kingdom of Jordan. While there, one imagines, adventure and drama ensue. I wouldn t know, because I m not going to [ ] The post Columbia Sportswear Made an Hour-Long Commercial and No One Noticed appeared first on Howard Davidson Arlington, MA. - Howard Davidson from Bookmarklet
Pepsi Uses Sugar and Stevia to Produce Yet Another Diet Soda - http://howardjdavidson.com/2014...
Pepsi has yet another diet soda on the market, which uses a combination of both sugar and stevia. Pepsi. Coke. Diet Pepsi. Diet Coke. Pepsi One. Coke Zero. Clearly, this hasn't gone far enough. Pepsi's new offering, “Pepsi True,” has 30% less ... - Howard Davidson from Bookmarklet
Zipcar: Would You “Tap That” Car-Share? - http://howardjdavidson.com/2014...
Zipcar car-sharing service launches three new video ads that encourage consumers to “Tap That.” “I'd tap that.” While the 'tap' in that phrase represents tapping a Zipcar card to unlock the company's shared vehicles, the Boston-based b... - Howard Davidson from Bookmarklet
Diet Coke: Be Sleek and Skinny Just Like Taylor Swift - http://howarddavidsonarlingtonma.com/diet-co...
Howard Davidson Arlington MA Howard Davidson Arlington MA Diet Coke says: Be Sleek and Skinny Just Like Taylor Swift.  They are touting this with their skinny new “Sleek Can.” “If you re lucky enough to be different, don t ever change.” That s the message Taylor Swift has written all over Diet Coke s slender “Sleek Can,” in a hilarious instance of mixed messages. If this can [ ] The post Diet Coke: Be Sleek and Skinny Just Like Taylor Swift appeared first on Howard Davidson Arlington, MA. - Howard Davidson from Bookmarklet
Lycra Making Moves to Bring Back Spandex - http://howardjdavidson.com/2014...
Lycra attempts to bring spandex into the 21st century with new Lycra Moves campaign. Lycra is showing staunch opposition to fading quietly away into the night like slap bracelets, pogs, and other fads of yesteryear. Instead, everyone's favorit... - Howard Davidson from Bookmarklet
Coach Hits Up Hip Celebs to Push New Line - http://howardjdavidson.com/2014...
Coach has hit up hip celebs to push their new line.  The fact that I don't know many of these hip celebrities is another story. It's one of the oldest, and most effective, tricks in the fashion marketing handbook. Want to generate buzz about... - Howard Davidson from Bookmarklet
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