Gianluigi Negro

Youku.com, China’s leading online video site, GroupM China, China’s number one media investment management group and Sinomonitor, nationally recognized research agency jointly released a research report Online Video Audience & Media Value. The report shows the inevitable linkage between TV and online video as well the differences in audience viewing behavior. - Gianluigi Negro

“We are following the overall thinking of combining Internet content management with industry management and security supervision; combining prior review and approval with supervision afterwards; combining technological blocking with public opinion guidance; combining hierarchical management with local management; combining government management with industry self-regulation; and combining online monitoring with offline management.” - Gianluigi Negro

The competition between video websites is fierce and the price for Internet copyright is rocketing. But we use TV rights, which, in most cases, are cheaper," he said, noting that his company has a remarkable advantage in cost compared with online video operators such as Tudou or Youku. - Gianluigi Negro

微博用户的迅猛增长开始改变网络舆情生态。人民网舆情监测室秘书长祝华新等多位接受《财经》记者采访的业内人士，归纳了2011年网络舆情出现的四点新变化： - Gianluigi Negro

A key implication is the Internet’s potential to play a significant role in the emergence of China’s consumer society – a critical structural imperative for a long-unbalanced Chinese economy. With connectivity comes a national awareness of spending habits, tastes, and brands – essential characteristics of any consumer culture. - Gianluigi Negro

China's answer to YouTube is bringing cinema – including 250 Hollywood films – to the country's 400m online viewers, and bypassing the censors at the same time - Gianluigi Negro

The Beijing Municipal People’s Government Press and Publications Office, Beijing Municipal Public Security Bureau, Beijing Municipal Communications Management Bureau and Beijing Internet Information Office have formulated “Some Beijing Municipal Provisions on Microblog Development and Management”, which are promulgated on 16 December 2011, and take effect on the day of promulgation. - Gianluigi Negro

AdChina (易传媒), one of China’s top ad networks, has put together an overview of China’s digital advertising market. AdChina itself is a company to watch, a real Chinese IPO candidate that, unlike many others, rarely trumpets its own horn. - Gianluigi Negro

最新 - Gianluigi Negro

China allows only about 20 foreign films to be released in its cinemas each year, a trade restriction that prompted the World Trade Organization to rule against it recently. Piracy also constrains film exports to China, where sales of pirated DVDs are estimated to be four times larger than cinema box office receipts - Gianluigi Negro

In the end, “September 18″, this date that had erstwhile been so sensitive, never became a major topic of discussion on Sina Weibo in 2010. Instead, the hottest discussion centered on the Yihuang self-immolation case in southern China’s Jiangxi province, a case exposing the evils of forced property demolition in China and lack of rights protection. - Gianluigi Negro

在赵保乐看来，作为新生大众化媒体，如果任微博自由发展，会产生诸多问题，“甚至会造谣生事导致社会不安定因素，成为个别人仇视人生、报复社会、攻击陷害他人的作案工具”。为此他建议，为了引导微博用户，应该用“红V”和“黑V”来约束发帖者的言行。而目前在新浪微博上，只有“红V”和“蓝V”两种身份认证，前者主要针对个人，后者则面向企业用户。 - Gianluigi Negro

chiaro, sì. - Stefigno

certo - Bisax

Sina Weibo filled a vacuum in social networking among China’s white-collar users. In fact, Weibo (which means microblog in Chinese) evolved out of a project to build a Facebook-style social network called Pengyou, which CEO Charles Chao axed in favor of building the Weibo microblog [see TC Cribs visit Sina HQ]. Sina employees refer to Weibo as “FaceTwitter”, revealing their ambitions for the product to be more than just social media, but also a social network. - Gianluigi Negro

Also, the language that is used is quite interesting. The speech (like the Decision) contains many military-related terms, like struggle, battlefield and “arming the Party”. This sort of language has become more frequent recently, and looks a bit like a throwback to the language of the early Communist era. - Gianluigi Negro