I think that a lot of what happens next depends on how quickly WolframAlpha can open up their system for participation by third parties. The power of a web search engine derives from the fact that the underlying corpus is constantly growing through many individual additions. The additional structure required for computational search meant that... - http://fredwilson.vc/post...
I was thinking in an API. For example it would be interesting to correlate data using machine learning algorithms. I have seen in various posts some interesting info that could be used as data sets for training.
- Arturo Servin
"If WolframAlpha can open up the system to third party contributions" Wouldnt that face similar scaling problems? Or are you suggesting a Wikipedia like contribution system where anyone can edit the algorithms/contributions? This would obviously need a checks/balance type system in place. I can see it now: a user enters "what is the best baseball team ever?" and there are 3,524 modifications to the 'official answer' within the first week. Of course we know the answer is the NY Yankees.
- Vin Turk
cant believe there is a site for business cards still! but this post on geekiest business card designs is awesome. even the b-card industry is evolving with technology! usb and lego b-cards are the coolest...errr, geekiest :-)
- Freddie Benjamin
"It hasn't seemed to slow Facebook's growth any, but lots of people hate Facebook's most recent redesign. One continuing survey finds that 94% of 1.3 million respondents give it a "thumbs down." Can 1.3 million respondents be wrong? Usability testing firm Catalyst Group says yes."
- Atul Arora
from Bookmarklet
It's the next big thang...who's on MyNameisE.com? To explain how it works - you meet offline, exchange your username and it automatically "makes friends" (connects u both) on all the various services that you have set up on there (eg. twitter, facebook etc..). Share your profile URL's here:
yeah, i complained about that too but its on its way. When it comes, you'll automatically connect to established contacts who have friendfeed accounts too
- Zee.
yep, that's the idea - sorry should have said.
- Zee.
It would be neat if after that it connected to location services like BK and let you know when you were in the same region, like a "nearby contacts" page.
- Neal Jansons
from IM
Yeah, I'd looked at this way back when, but didn't see much point if not many were using it. The service has matured somewhat since then, though. Is it increasing in popularity, too? Anyway, I'm here: http://www.mynameise.com/simplyg...
- Grey Drane
Well, I made my account but every time I try to add real details it breaks so I am gonna wait. Usual name: thepuck
- Neal Jansons
from IM
Does need to add FF as a service, too, though. And the ability to add more than one Twitter account (for other services, too).
- Grey Drane
No time to play with it yet, but maybe you can do this by creating cards with different profiles?
- jcunwired
Zee. Yes, you're timeline of a year is probably a better guess. I'm still asleep, it's 10:30a where I am. :)
- Don Faulkner
Didn't realize the idea was to automagically connect everyone. That's cool, but also a little scary. I'm not sure I want to auto-follow (e.g. twitter) everyone I meet at at a conference.
- Don Faulkner
Ok, I'm signing up now. But two things. First, the site only works with www. Second, i wish people would discover Twitter's OAuth support. Just sayin'.
- Vlad Bobleanta
ah, then you just choose a different card Don. So you create multiple cards and just select the one you want to hand out at conferences
- Zee.
there is also something called start.io that does something like this. mine for example, is just links to the stuff i have on the web. the links can be public or private or mixed. the thing that i like the most about it is that you can customize it with your own css. mine for example http://start.io/alfredo
- Alfredo
www.mynameise.com/divydovy but not convinced this is any different/better than FF. Why does nothing connect to Posterous? :(
- David Lockie
yeah, hopefully they'll integrate posterous before long too. And i guess the main difference with Friendfeed is that you don't automatically connect with the persons various profiles, if you see what i mean
- Zee.
Ok. http://www.mynameise.com/vlad .Nothing to see there yet. But hey, I have the username, right? I think I'll wait for it to mature at least a bit. Also, add me to the "not sure I want it to automagically connect me to everyone on every network" list. Will have to think about this more, but for now, manually managing all socnets/presences and people who I'm connected to still makes the most sense, sadly.
- Vlad Bobleanta
Seems fine, but seems weird having to enter passwords for other sites and even my Facebook profile URL. That's a little crufty, no? Don Faulkner is right--only not only does Plaxo serve similar functions, but so does chi.mp, unhub and others. Guess it's the Poken functionality that is unique. Wait--now it says I don't have any services on my card. Now I've got to enter contact info which is suddenly missing. I enter it again and get fail whale. Hm. huh. http://www.mynameise.com/thepete
- thepete
don't put username + passwords from sites you use into a third party service.. this kind of setup is known as the Password Anti-Pattern, and developers should be extremely discouraged from doing stuff like this..
- Jon
Jon, I agree. I am avoiding sites that do this. But how can this service (or others) autofollow someone on my Twitter without login credentials? Doesn't the API require that? I believe that is the whole point of the service: to efficiently add a new friend to all my social services automatically, and not having to add one by one at a later date manually. At conferences/networking events, this service has huge potential.
- Brian
Brian - passwords certainly makes it easier, but its still a bad pattern. oAuth, or Facebook Connect, or similar (FriendFeed uses an API key for API authentication) should be able to accomplish the same thing.
- chrisofspades
This service is a bit of a PITA. For the folks that I have added, their twitter updates arrive to me via SMS regardless of having device updates off in twitter. There doesn't seem to be a way of configuring this in mynameis either. Fail.
- jcunwired
@trafficbug yep, kind of but it automatically connects you rather than you wasting your time visiting each social network and following the person
- Zee.
I am at http://www.mynameise.com/Hoof99 We are actually working with the boys from E to get users & connectors on the market. I am creating a presentation for it at this very moment :)
- Ruud van Wijngaarden
well as always http://mynameise.com/nlupus I have played with it loooooong ago when they just appeared - good to see they have matured enough to be useful. Wordpress plugin is great btw :)
- Sasha Kovaliov(.com)
Sasha: Where did you find the Wordpress plugin? I can't seem to find it anywhere.
- Grey Drane
send me a DM here in friendfeed. I have five to hand out right now.
- Robert Scoble
I think @Scobleizer needs the Swordfish set up, only for social networking, not fake hollywood hackory.
- Enrique Gutierrez
Hey Robert! Do you happen to have an invite to Skygrid? I've been dying to get one and they never opened up like I expected them to. :) andrew.burd@gmail.com
- Andrew
Andrew my understanding is that they do respond if you sign up.
- jcunwired
You guys rock (if you sent me an invite)! And I just requested one too! Thanks folks!
- Andrew
Wow!! That's neat stuff right there, what a great idea to have the vertical screen like that. I'm so enjoying it, you're one real power user to my eyes now. ;p
- ElijahBailey-Zu of FF <0,
Alright, I'm out of invites for SkyGrid.
- Robert Scoble
Initially looked like you were watching The Matrix hehe. Still a problem of noise and signal - have you seen both Facebook, and later Twitter decrease their signal to noise ratio? What area do you get the most useful info for stories and updates on new tech? And how do you get over the feeling of "missing" out when you're not in front of these feeds? rely on stuff coming up again if it's important?
- Tom Tubbs
That auto-refreshing FF window scares the pants off me. How do you not get super stressed out from all that influx of information?
- Harry Wolff
Harry: stress is what happens when your boss fires you. This is just like surfing. :-)
- Robert Scoble
But..but...how do you siphon through all that? How do you know what to respond to...what to read, what not to read....Aaaah!! How do you handle this every day?! I mean, I'm sure the 4 (I counted 4 monitors?) helps but like...wow....good on you...damn....
- Harry Wolff
Harry: I'm good at pattern recognition. :-)
- Robert Scoble
Smaller fonts is better, it feels pretty neat. A bit slower, more intel.
- ElijahBailey-Zu of FF <0,
Is there any tech out there to in real time highlight something like statistically improbable Phrases, or highlight key words, so you can grey out words that are like like the, is , and etc?
- Tom Tubbs
I don't even know what that means! lol...Also..curious...what hardware you rockin? Mostly, what monitors/displays are you using and for what (if you don't mind my asking)?
- Harry Wolff
OMG, It's scrolling so fast! Just the fact that you are able to function with a timeline that moves so fast is amazing.
- Louis P.
from twhirl
Even though there might be only 1 interesting tweet per 1000, I'd be concerned that I'd miss it since the information is tumbling out so fast
- Angus Burton
Harry: I have a 17-inch Macbook running TweetDeck, soon to be Seesmic Desktop. A MacMini playing music and hooked up to a crappy old screen. A new MacBook 15-inch with a 24-inch Apple screen (that's what I was running friendfeed on).
- Robert Scoble
Reminds me of ticker tape. Digital ticker tape.
- Kathy Fitch
Thanks...I had my laptop on mute and completely forgot that there is an audio feed along with the video on your Qik stream...Now I can actually hear what you're saying...lol....I feel so stupid lol...
- Harry Wolff
*laughs* I love the part where you said you don't need 6 monitors. 5 is the magic number? ;)
- Daynah
...how can you focus on anything? there's too much information flowing at the same time. wow!
- .LAG liked that
Daynah: actually I usually have another two laptops. Sometimes I actually have to do real work and need my vertical screen for that.
- Robert Scoble
Hey Robert, When your done your video, up for getting together?
- Luke Kilpatrick
LAG: it's easy to focus on the screen. Not easy to focus on anything else. But keep in mind I use it just to refactor my filters. That's where the real magic happens.
- Robert Scoble
Luke: sure, where? Your house, my house, the ritz?
- Robert Scoble
Go projector Scoble! You'll get a wall of information! ;) And thank you very much for this mini-presentation or whatever it is that this was. Thanks! :)
- Harry Wolff
Awesome video. If friendfeed can figure out to add the right tools to itself, it'll replace twitter, IRC, IM, RSS aggregators and everything else.
- Charbax
...just watching this, i've gotten some real insights into how valuable FriendFeed search can really be; it's pretty much the killer feature of FF.
- .LAG liked that
LAG: now you are starting to get it. :-)
- Robert Scoble
Robert: Any idea when filters will go real time?
- Tom Landini
Tom: when they are done. I'll be happy if we have them in the next month.
- Robert Scoble
Dunno why I never thought to turn different instances of FF into a TweetDeck, but now I got my mashup. Now I'll never get off FF. Thanks!
- phil baumann
When filters go real time, does that make friendfeed the IRC chat room kind of thing of all topics? friendfeed should stream and rank comments in real-time also. How to filter the few best comments out of 60 in real time?
- Charbax
well I did not start an argument, I just requested a feature!
- Loic Le Meur
Never commented on TC but was tempted to on this. It really is bullshit. What's the problem here? People are passionate and that bugs him?
- Justin Stayshyn
Robert, you should have a proper discussion forum, like a real debate about it. To me all of you guys have made the whole issue a lot of mess, it needs to be cleared out.
- Cesar Arevalo
I am sorry Robert but when I wrote the post I was not looking for a fight with anyone, I genuinely want that feature! And I know many people do too.
- Loic Le Meur
the idea is BS. that's why plurk is terrible - karma. people posting shit instead of something interesting and trying to get more and more followers.
- Terry O'Fee
Sounds like everyone is standing their ground on this one. Perhaps an open debate?
- MVB (Curmudgeon of FF)
Robert, agreed that the follow up posts on TC smack of fueling the fire to get traffic in. And that's a shame. I've loved TC for a while now, but there's been a few incidents (posts and public appearances) where i think there is some over-reaching being done by MA. I say stick/go back to providing great analysis on the merit or lack thereof of digital startups. Leave the gossip and link-baiting to valleywag.
- Sean Scott
I'd discuss it with Arrington but he has me blocked on twitter and on friend feed. so you know, screw that. HOWEVER... this is just another example of people here trying to connect and people here trying to exploit. Where's the $$? Where's the measurements? Where's the way I can figure out the biggest bang for my buck? That's all they want. And they'll get it, I'm sure. The rest of us will be investing in the relationships... time will tell.
- Erin @queenofspain
This argument is important; in the abstract anyway. What is at question here is: What political structure should obtain in communications? Loic, wittingly or no, is making the case for something aristocratic, which, I would hope he would defend vigorously. Scoble, wittingly or no, is responding with egalitarianism. I don't think those are the only two options, but the debate, I think, is at the very heart of the paradigm shift we are witnessing.
- Eliot Frick
Loic: I will write a blog about this. See you later. This is not a fight. It is a debate over a poorly-thought out feature.
- Robert Scoble
Agree with you, Sean. Someone suggested a day or two ago that Mike needs to take that stuff off the TC site and maybe start his own personal blog. I really think that's a great idea. TC is becoming less about news and more about stirring people up and I don't think that's a great direction to go.
- Shawn Farner
@scoble looking forward to it, interesting discussion
- sofarsoShawn
Wow what an epic mess that needs leadership, vision, planning and strategic execution! Enough already with the short sided and selfish gaming of the system. Robert I look forward to your blog post... Good move, and thanks for stepping up to add wisdom and remove confusion
- Susan Beebe
Eliot: I want some of what Loic wants too: to be able to find authoritative tweets. Using # of followers is the worst way to solve this problem. Even though it would help me more than Mike or Loic.
- Robert Scoble
Robert, I submit it is not "poorly-thought out" at all. I'm all for egalitarianism, but the "social contract" is only possible if there's something with which to contract. That there are voices which naturally rise to the top is meaningful. To eschew that meaning simply because, y'know, it feels like too elitist or something is kinda procrustean methinks.
- Eliot Frick
Robert: I agree generally that tweets which confer value are important and finding them is equally important. I further agree that the value of a tweet does not necessarily correlate with # of followers. But that said, # of followers definitely means _something_.
- Eliot Frick
Eliot: you are right and wrong. There are better ways to get what you want than by using # of followers. Remember, I have the most so am very authoritative when I say it is a meaningless metric. :-)
- Robert Scoble
Key quote, "Arrington has taken us all off the rails into stupid land." Always remember that because it is always true.
- Eric @ CSTechcast.com
Robert, your argument is abnegating. So I am to infer that you are authoritative to speak on the merits of having a large number of followers by merit of the fact that you have a large number of followers?
- Eliot Frick
I don't see mike in gf or twitter arguing for it. Link anyone?
- Tyler (Chacha)
I think Loic has a great idea that is incredibly tricky to implement correctly, if not impossible. It is near impossible to quantify "authority" in a way that can not be gamed. Studies have been done on this in the past in the offline world, but were met with the same controversy. The one who can give an agreeable equation for "authority" and "merit" and "correctness" and "soundness" will be rich person.
- xero
And for the record, I don't wish to appear to be a pedantic prick. You seem like an incredibly kind person with a mountain of integrity. I'm only arguing with you because I think the argument has merit and you seem willing and able to debate.
- Eliot Frick
Arrington misstates the issue. The original request was for a determination of "Twitter authority" based upon number of followers. I have been followed by lots of people with lots of followers who have no more authority in their stated topic than I do. It's a silly metric. As you have said many times Robert, the more interesting metric is who YOU follow. "authority" measured by follower #'s is nothing more than smoke.
- Karoli
A more interesting and deeper metric for real 'authority' might be a 'retweet' metric, but even that will be gamed.
- Karoli
Let's think of what the feature really does - determines celebrity not authority. Maybe that could be helpful - to see what the influencers are saying
- Andrew Mueller
Both sides are right... and wrong. Go to Google and search for "Diabetes" and see the "Refine results for diabetes." Now do the same search on Twitter. It is not about "authority" (and authority has nothing to do with # of followers). The engine needs to understand user intent. Something that Google has been working on for a few years ~ but still has long way to go.
- Julio F ~ @SocialJulio
The only real issue with this whole thing was the equation used for "authority". The equation was actually "celebrity" not "authority" but the argument has centered around a proper equation for "authority" and the idea that one can not exist.
- xero
the day "ability to game the system" equals "actual authority" when it comes to the quality of someone's speech is the day we might as well give up using the Internet... The best advice anyone ever gave me about Twitter was you Robert, when you said "who you follow and what you learn is way more important than how many people follow you." Hasn't steered me wrong so far. Love ya even more for this post. Don't particularly care if 2 or 42k people follow you - it has authority *because it makes sense*...
- Lucretia Pruitt
Well, the only data we have to turn into information, is followers, following, and updates. It seems like any search for info on Twitter is doomed to failure, simply because the information being searched, May not be available. No amount of this mythical 'authority' metric is going to change that.
- Mike Shields
Mike: that's not correct. You also have retweets. Thanks to peoplebrowsr.com you also have tags. Thanks to friendfeed you have likes. On Twitter you have favorites. Twitter also has click data. Using Blog Search you could find inbound links from blogs. On friendfeed you have comments. TONS of metadata to study!
- Robert Scoble
Robert - This thread is a great example of how a lot of 'us' have been living in a very small world. I for one, plan to break out a bit and discover new sources in 2009 rather than get caught up in this type of meme.
- Charlie Anzman
Loic Le Meur is no idiot. Up until a couple of days ago I didn't know who he was. Now the whole geek-blogosphere is talking about him.
- Gabby
I seriously do not see what the big deal is. It's a feature request. Get over it. Implement the feature, have the ability to sort based on popularity or not (by turning it off)...popularity is not authority...but who's cares. I call linkbait.
- Ryan
Ryan, linkbait indeed - these guys are all geniuses. :-)
- Jesse Stay
Oh no, did you post it too? I'm sorry :( Serious Eats is my favorite site since a personal friend blogs there :|
- Mona Nomura
from IM
the irony is that i'd struggle to identify anything in those pics as being hamburgers
- Duncan Riley
Number four is the notorious Krispy Kreme LUTHER Burger, Duncan! I think I should be worried I can name at least eight of them. :\
- Mona Nomura
from IM
Number 4 sounds more like a variation of "Sweet and Sour" or maybe "Too Sweet and Beef". Not sure how my taste buds would react to it.
- Robert Miller
They have the Luther at the Google cafeteria in NYC. ;) ... oops. Comment IM FAIL.
- Mona Nomura
That certainly is a good one! I think getting thrown in jail and getting out with a Tweet beats it, though.
- Robert Scoble
Robert, I agree that from a tweet cause and effect perspective with a great storyline, yes. But from a sheer tweet standing on its own, no.
- Mark Krynsky
My vote would go for "are you ready to celebrate? Well get ready: We have ICE!!! Yes ICE, *WATER ICE* on Mars! wOOt!!! Best day Ever!" MarsPhoenix - i grabbed a screen shot when it came in- http://skitch.com/nicefis... You could feel the communal excitement. Perfect Twitter moment.
- michael sean wright
Nice Fish...yea, that actually would have been my first pick but because I was actually in the earthquake that Miss RFTC tweeted about it has special meaning to me :)
- Mark Krynsky
That has to be one of the funniest things I have read in a while. Its got my vote.
- Sloan Bowman
the year isn't over, so i think this one probably deserves some mention (from a passenger on the plane that just crashed in denver): http://twitter.com/2drinks...
- mike fabio
Revrev, that's a pretty crazy tweet as well but I still put it on the same level as the one Robert chose.
- Mark Krynsky
For the past several months I've been following EVERYONE who shows up on my view. Those are participants. People who click like. People who leave comments. I am now following 4,601 people according to FriendFeed. Yet if I look at the larger pool of who is following me there are 21,578 there. Who are these lurkers? Have I caught every participant?
- Robert Scoble
you should get me that many followers lol
- Brendon Wadey
I'm pretty sure I've caught most of the participants. Why? Because I've both begged for people to let me know and, also, because if you look at how 4,000 people link out to other people and get their audiences involved you'll see that they touch more than 100,000 FriendFeeders.
- Robert Scoble
so do you still believe there are >100K FF users Robert? :)
- Jeremy Toeman
Interesting statistic. Seems like a fairly high participation rate. I wonder how that compares to other social media sites such as Twitter as well as Blogs?
- Jeff P. Henderson
It would be great if you could compare numbers with other notables to see if this is specifically a Scoble ratio, or a more generally observed phenomenon.
- Gordon Saunders
Brendon: followers are fun, but following is more important. Someday I'll write a book about why. But, short version is that if you follow smart and interesting people they'll get you involved in interesting conversations. They'll make you smarter and more interesting. Guess what? That'll get you more followers. It's a vicious cycle. I haven't seen anyone with a lot of followers who isn't smart and interesting here (and/or a participant).
- Robert Scoble
Jeremy: yes, there are. Provably so. Just visit the "Everyone" feed and you'll see that most of those aren't in my sphere of influence. Heck, there's an extremely interesting Farsi crowd here that I can't even read, so I don't follow them for the most part.
- Robert Scoble
That is probably the most useful tip I have heard from anyone in quite awhile, it makes sense and is true. But yes followers are fun :)
- Brendon Wadey
The wonders of a larger sample size... see by that standard, I'm following 119, and have 86 following me. Since I've started using FF, I've had ... less than a dozen comments and likes combined. So if I were running these numbers, I'd say - "interaction on FriendFeed is nil - whereas interaction on Twitter is incredible"... then again, my echo chamber resides in Twitter and is small. Breaking through that is the next trick...
- Enrique Gutierrez
Jeff: on blogs the rate of lurkers is much higher. Arrington has a million RSS subscribers, yet how many of those participate in his comments? Only a very small percentage.
- Robert Scoble
Funny, I am subscribed to every single person on this thread so far, which validates that I don't have any participants who I haven't followed yet. Wonder what all those lurkers are doing? I bet that they very rarely visit FriendFeed.
- Robert Scoble
Robert, when you start going into higher numbers; any group of people becomes representative of the general demographics. This means it represents the same classes of people: 20% Leaders, 80% followers. You, Sir, belong to the former. Your numbers are representative of the same fact. I do not anticipate this to change, this is the structure of the society, how we are built.
- Parth Awasthi
@Robert, That is what I suspected. Comparing Blogs to social media sites is an apples to oranges comparison.
- Jeff P. Henderson
Scoble, your point on touching 100,000 FriendFeeders is interesting. Am comparing it to the statistic that LinkedIn shows on people connected to ones contacts..i have 13,000 contacts via the immediate 194 of mine. But purely in terms of engagement/participation am thinking FF beats LinkedIn.
- Mahesh CR
Parth: yes, but this is the first time in history where we have the names of the lurkers! :-)
- Robert Scoble
I'd love to know what they're all doing, especially the 15 people that should (by the 1:4.7 ratio) be interacting with my feed. I should hire a team of christmas elves to hook up the comments on my timeline...
- Enrique Gutierrez
Participation is also harder on popular blogs now, with many requiring registration, captchas or email confirmation steps. The harder it is to say what you want, the less likely folks are to bother.
- John
Yea there are many blogs that I go to but never comment, because I don't want to take the time to sign up for that blog nor do I want more accounts with places I might only go to once in awhile.
- Brendon Wadey
The Lost Lurkers of Atlantis. Imagine if they all decided to decend upon a comment thread all on the same day. There should be a count down or something to give it a shot.
- Micah Wittman
@Brendon That is why I wish everyone used Disqus or something where you don't have to sign up just to leave a comment. Cause I personally will not sign up.
- Mathew™ one of a kind
@Robert, I think there are plenty of lurkers that do not participate, but read as they either do not have a significant enough interest in the topics at hand or they do not agree with the views posted and do not wish to start an argument. I believe the latter was very true during the election, especially for those with Right leaning views, who were grossly outnumbered by the Left leaning points of view here on FF.
- Jeff P. Henderson
Yup and hopefully one day that is how it will be
- Brendon Wadey
I'm a lurker, for the most part, I have a hard time bouncing around to everyone's feeds. I really should consider just using FF as my main source. It's so handy.
- Chris Pugh
I certainly hope I'm not a lurker! Though I don't really participate on FriendFeed as much as I'd like. I'm actually more on Twitter and FB than FF, and I've tried to heavily integrate both only to find that I updated too much when I did that. How do you mitigate the overabundance of updates? lol
- Carlton Hackett
What would a social network with no lurkers look like?
- Ziad
Here's the problem. I bet that there are tons of lurkers who don't even sign in, or follow. So, there are now three classes of people here: 1. Participants. 2. Logged in lurkers. 3. Invisible lurkers. I bet that for every one participant there are 5 in #2 and 50 in #3. Participants are worth their weight in gold.
- Robert Scoble
Carlton and Pete: I already followed you, so you aren't a lurker. :-)
- Robert Scoble
Whats great is after commenting on this post a couple of times I've had two ppl subscribe to me in the past two minutes.
- Mathew™ one of a kind
John, Brendon, that's why I'm glad to see Disqus, Backtype, IntenseDebate & other comment mechanisms that avoid the need for that.
- Richard ¿digame? Walker
I have been added people since this convo as well
- Brendon Wadey
Very interesting, indeed. I had actually stopped reciprocating follows, this being one of the reasons. I figured that, if someone was worth following, I would see them in my view at some point. Otherwise, they are probably not active or don't have anything I want to see. I think FF may be the only service where you can do this.
- Rahsheen ™, Coach Rah
Is that called "followed by association"?
- James D Kirk
I too agree on who you follow too, it does make you smarter and I need to work on being a bit more involved as well.
- MedicalQuack
I can only think of a couple of possible explanations. I'm sure a certain percentage are just people who never took to the service and never came back. The other explanation is simple enough - in any medium where there are creators and consumers the consumers far outnumber the creators. I'm kind of surprised the ratio is that low actually.
- invariant - farewell FF
@Robert Do you know what your most commented FF post has been to date - how many comments attached? Thanks.
- Micah Wittman
Hahaha @Scobleizer I don't know about this one. Perhaps for someone that has an incredible volume of audience, sure... in fact, I'm sure there's some bell curve you can apply to an equation with enough samples from people. The attention bucket is exponential & variant significantly. such as - 8 readers on my blog, subscribed, but approximately 1000 readers a month. We need to take a sample & get some data & charts going.
- Enrique Gutierrez
Not sure there's much wrong with lurking - Usenet used to encourage a period of lurking before participation to get a feel for the group. Perhaps people are naturally doing the same thing here.
- John
I also want people to realize that just because I don't subscribe back to you doesn't mean I hate you or something. It either means your just not active enough, fill most of your feed with Twitter, Wakoopa, etc or you are just too knew and I don't know yet.
- Mathew™ one of a kind
stats is one of the hardest things to get, and get done right.
- Brendon Wadey
invariant: we always knew that the lurkers far outnumbered the participants. We saw this back in the mid 1990s on CompuServe (where people PAID to participate and read forums, so we had lots of good numbers). Back then it was 1 to 50 or lower. I bet that the real lurkers aren't even subscribing . I think FriendFeed has demonstrated that there's a third group that was unmeasurable before: lurkers who will log in to get something of value or just to try out a service before discarding it.
- Robert Scoble
1:5 particpant vs lurker ratio. That's pretty good ratio in an online community.
- Leon Ho
Another reason: in the time it took me to type my comment this post went from 2 to 40 comments. Everything that needs to be said gets said very quickly on your posts.
- invariant - farewell FF
Micah: I don't know which of my FF items was most commented on. Seems that a very high comment rate is more than 100. It's rare that I see that here. Brendon, agree, stats are full of lies. One thing that's very interesting is that I found three new people on this thread so far.
- Robert Scoble
When someone follows me, I typically look at their content and frequency of posting before deciding to follow them. As Robert said, I 'm looking for quality content also (i.e. stuff that is interesting to me).
- Jeff P. Henderson
Rahsheen, didn't you recently say "if I'm not following you back, it's my fault I'm sorry" or something like that? Which is it?
- Richard ¿digame? Walker
Brendon - I don't think it'd be that difficult. You'd have to get a small number of the few types of Internet people out there... all in all - you could probably run this experiment with (arbitrarily) 24~ people's stats
- Enrique Gutierrez
from twhirl
Leon: the problem is I don't know the real "lurker" numbers because I can't see FriendFeed's true traffic for my posts. So, there might be 5-100 more "unregistered" lurkers here that we can't see, which would bring down the ratio more to be closer to blogs.
- Robert Scoble
Those numbers are more in line with what I've seen moderating forums and in ecommerce conversion rates. There will never be anything with NO lurkers because there are so many who are afraid to say anything. Forcing people to log in or sign up is a major participation killer, so anyone serious about increasing participation really needs to remove those obstacles.
- Internet Strategist
I've already had two people subscribe to me since this thread started.
- Jeff P. Henderson
I tend to work the opposite way around - I'll subscribe to somebody when I see an interesting post/comment, but unsubscribe later in the rare case that I find I can't cope with their content.
- John
I just finally got a TypePad account yesterday because I really wanted to leave a comment in a blog that required one. The first comment I made was suggesting they remove the requirement to log in. To the blogger's credit he immediately DID remove it AND followed up with me. What we do - every little improvement - makes an enormous long-term difference.
- Internet Strategist
I do a lot of lurking, and I follow a lot of links and Google a lot of things that I've never heard of before. That's how I ended up here, it's also how I found Twitter. I think sometimes it's networking or info overload that causes people to abandon communities or services they've joined or spend more time reading than commenting. It's easy to end up out of your depth.
- ilene
I don't even remember how I found out about Friendfeed. I think it was through Twitter. Hell I don't even know when I joined. Just know that it was sometime in the middle of July...I think.
- Mathew™ one of a kind
@ilene, that is exactly the value of following interesting people on FF. Once you do that, participation is inevitable unless one is very shy.
- Jeff P. Henderson
I also found it through twitter, didn't use it for awhile and just started using it quite abit now, starting to really like it :)
- Brendon Wadey
Friendfeed really is something, I have just spent an hour using this application (yes I consider it an app) and have really been enjoying myself. :)
- Brendon Wadey
Robert: Right. I wonder at what point a high comment count precipitates branching off onto a new FF post or even something longer format (I have had the urge before, but shrug it off b/c the immediacy loses steam). I've noticed you springboard to a blog post at times, but my recollection holds that it's related to a convergence in your broader experience and not specific to a frenzy of response (measured by volume of comments).
- Micah Wittman
@Jeff I've tried that on Twitter, but at least here it seems likely that even if you don't have a direct connection to someone already that you might still get a response. :)
- ilene
I know the blog posting series I want to read: a system to regularly make the rounds of all the appropriate Social Networking sites, keep multiple blogs updated, and stay on top of it all.
- Internet Strategist
I originally viewed friendfeed as a way to keep up on postings throughout the web from the people I enjoy following. I added links to some of my own sources but didn't really expect anyone to follow me. I think a lot of people use friendfeed analogously to an RSS reader but grouped by people instead of websites.
- invariant - farewell FF
Checked email. 2 FF subscribes and a Facebook friend request to boot (I may get to that one in a week)
- Micah Wittman
One thing I have noticed regarding the number of comments and participation on a post is, that it is not only related to the level of interest, but is definitely dependent on the time of day, who, and how many people are on FF at the time. i.e. Friday night is a good time to post if you want interaction.
- Jeff P. Henderson
I would bet a lot of people signed up once to check it out and never came back. There are a lot of ways the site could improve for first-time users, which would improve retention.
- Louis Gray
Posting is good. Interesting posting is better. I prefer people who post when they have something to say, rather than just to participate.
- Alexandros Georgiadis
Louis: I bet a lot of people visited it from my blog once and didn't even sign up. Getting people to participate really is difficult, isn't it?
- Robert Scoble
lol @ Jeff P. Henderson - you know what that says about our social lives
- Internet Strategist
@ Louis, that is very true and has been discussed many times here. New FF users do not have a very good experience the first time they use the service until they are following several active people. Those who do not understand this may move after their first visit.
- Jeff P. Henderson
What is even more interesting is people who answer me over on Twitter but won't participate here. That, too, is interesting behavior.
- Robert Scoble
Robert started this by posting the comment to Twitter and here. Does anyone know if he has written anything on Social Media strategies like that one? Or know of anyone else who has? One thing FF could do to improve usability is to put the comment option at the bottom too instead of just at the top.
- Internet Strategist
I second that, Internet Strategist. "Comment" at the bottom, too!
- Alexandros Georgiadis
Plus, no going to the top of the page after subscribing to someone.
- Alexandros Georgiadis
Yep, my scrolling finger is getting mighty sore on this thread.... ;-)
- Jeff P. Henderson
For new FF people, I think there should be a part 2 to that lovely video I remember seeing when I first joined. Like a Top 10 list of things to do once on FF. And some recommended followers as well. That should get you off to a running start.
- Amani
Thanks Jeff. Just what I needed. I just figured out how to import my blog feed and to filter anyone's feed to see just their blog posts. How can they be sharp enough to make those easy and not put the comment option at the bottom?
- Internet Strategist
I rarely log in to FF to participate as most of my social circle hasn't adopted FF, let alone Twitter yet. However, I was on FF before you, and for a while I had an 'imaginary' Scoble set up to follow. Now I use the comments feature of the Facebook news feed like I would FF. I don't have time to participate everywhere, so I usually participate where my closest-knit social circle is present. Not sure what kind of a 'lurker' that makes me, but hopefully that gives some helpful insight.
- Mike English
Oh, and I saw this first on twitter, but for once came over to comment.
- Mike English
I just started following you about a week ago only on freind feed. It's really neat to see that you are taking the time to see who all of us are so to speak.
- Enriqueta
I suspect that everyone uses SM sequentially instead of all at once because there are too many. Based on this FF exchange has been far more illuminating than Twitter so far. What we need is a tool that automatically logs in a particular persona to each site. One that we can configure to present links to all potential places to visit and drag and drop them to the priority we prefer. Ideally it would allow a large number of personas and easily switch between them. (That could be a programming challenge.)
- Internet Strategist
Mike: cool, welcome back. I am on Facebook more lately too, but the quality of the conversations are decidedly different, which I find interesting (although the participants have a lot of overlap, which also surprised me). Enriqueta, welcome, hope to see you more!
- Robert Scoble
My info-stream comes mainly from the nexus FriendFeed - Greader with Twitter as the connective tissue. Even when I'm bounced to a source site (blog, news), all of my dialogue (comments, chat) has moved to the FF space. But the trickle down (or up) effect from comments being moved between platforms (blog> Greader> FF> Twitter> blog...) has de-centered the conversation. New protocols to structure this ecosystem (where & under what circumstances to leave a comment, start a conversation) are emerging.
- Brad Kligerman
I can't participate in all smart conversation initiated by all friendfeed's smart guys.. even though I want to.. therefore I lurk..
- Pico Seno
@internet Strategist, Subscribe to Louis Gray here on FF and you well see all of his new articles as soon as he posts them.
- Jeff P. Henderson
I already did but thanks for the suggestion (in case I hadn't figured it out yet). I subscribed to you too. Thanks for the assistance and I do hope you'll visit my blog. It is at http://GrowMap.com and I added it to my feed here so you can get an idea what I post about there. (Filtered posts at http://friendfeed.com/growmap...)
- Internet Strategist
Hmm, I have an even lower participation rate. For every participant, there's at least 6 nonparticipants. @Robert, do you look for new participants in the public feed?
- Tanath
Tanath: yes, I do look there often to see if anyone is doing something I'd be interested in.
- Robert Scoble
I'll wager (fairly heavily) that "lurkers" aren't really even "lurking". Let's face it, if you like FF, it's fun to be engaged, but why on Earth would you just "watch" all this chatter? Seriously, I cannot think of a worse hobby than "I lurk on FriendFeed"...
- Jeremy Toeman
@Jeremy - I disagree. Lurking on FriendFeed can be quite fun, entertaining and informative (not that i'm a lurker). My guess is the lurkers don't read through all the "chatter" but rather skim through and find interesting links and information they may be, or may not be, looking for.
- Justin Korn
Interesting discussion. I'm very new, Twitter and FB about a month ago and FF this week. Still finding my feet or rather still trying not to put my foot in my mouth when commenting. Must get over that and just go for it. Would say I've never seen anything like this before but then, as I said, am new to social media anyway so what do I know. Great being here, already inspired a new work of art :)
- Nicola Quinn
Talk about being super-transparent in a way.
- Ms. B
Ditto @Mike English: "I rarely log in to FF to participate as most of my social circle hasn't adopted FF, let alone Twitter yet. I don't have time to participate everywhere"...and I am pretty much shocked that some people do. My ex-husband, a programmer, and his crowd all Twitter, which is interesting to follow because he and his friends are very smart and all involved in technology,...
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- Colleen
Colleen I agree, it's a strange but interesting world here with few rules which makes it both refreshing and quite exciting. And I love the new topics I've been able to explore which I wouldn't bother looking into any other way. It's also great to be able to reply in more than 140 chars here.
- Nicola Quinn
Jeremy: there are a wide variety of reasons that people would lurk here. Did you know that lots of these threads are showing up on Google now? So, people are finding them on Google, reading them, deciding they are lame, and moving on. Other people are hearing about various things here over on Twitter. Others are hearing about them from various blogs. In fact, if you visit my blog you might see my FriendFeed item on my blog. Are you a lurker? Hmmm.
- Robert Scoble
Robert, shouldn't you be asleep, or packing or something?
- Nicola Quinn
i think you are doing it wrong robert ;)
- Chris Hofmann
I've been frustrated lately with lack of purposeful dialog with me on Facebook and Twitter, even though I've been doing everything I can to get some type of interaction. I'm hoping FF will be the answer I'm looking for in finding actual participants and making true connections.
- Jannifer @wordsforliving
Chris: of course I'm doing it wrong. That's why I'm following all of you so I can learn the right way to use this darn contraption. Jannifer, welcome, will be looking for you. Nicola, already packed. Sleep? Um, would like to, but got this stupid expense report I'm finishing up.
- Robert Scoble
I signed up because it sounded like a cool idea, really. xD Nowadays I just link people to my FF account and let people find my other social presences from there. It's much more simple for me, in that way.
- Neurario
Can't find who said, why would anyone want to add people they don't know? That's exactly why I joined here to find some new cool friends and repattern my aging neurons with some stimulating ideas and conversations :)
- Nicola Quinn
Bon voyage Robert, have a great trip, Spain is fantastic and hope your expense report didn't give you too much of a headache.
- Nicola Quinn
Lurking is always necessary for a beginner. People learn to participate in time. It's like high school on the net.
- Phil Boiarski
I am not sure your analysis of the lurker stats stands up. Obviously for your feed it is true but to generalize is probably not appropriate. There probably a number of reasons why people lurk on your feed but participate otherwise. First is that comments on your posts tend to get very noisy, very quickly making it difficult and time consuming to participate other than a quick scan. Second is that a lot of FF do not have English as a first language making it even more difficult for them to participate.....
- Brian Sullivan
That gives another really good reason why something like FF is so good. People who don't know English or even another language they could spend there time reading people's posts and even asking questions, and could possibly help them learn that language.
- Brendon Wadey
There may be others as well but they don't immediately come to mind. I think to judge participation you need a broader set of data. How many FFers are there? How many have ever participated? How many have participated in the last day, week, month? I am thinking that participation on a broad scale might be even more than you 4.69 stat indicates.
- Brian Sullivan
You are right, and if you look back into the comments as I said earlier that one of the hardest things to get and to get done right is stats, it's almost impossible to get depending on what you are looking at. But yes, if you can get that information it would show a better picture, and probably would be much more.
- Brendon Wadey
Another problem with using your posts as a gauge-- because of the stupid FF bubble algorithm this post has stopped rising to the top even though comments and likes continue to be added. Even with your posts the participation rate might be higher if this was not the case.
- Brian Sullivan
Echoing a lot of comments here w/ my own take: I'm a sysadmin & programmer on Twitter & FF for a couple months. Believe it or not, none of my family friends or colleagues use either so I have been lurking until I got a feel 4 how it works and until I felt I had something worth saying. To me, there are so many out there that comment and participate with nothing useful to say. I would rather be a lurker than one of those guys!
- Brendten Eickstaedt
As someone who would consider themselves a lurker, I agree with HealthMash. There is quite a bit of participation that adds nothing to the conversation.
- Joseph Ferris
Yes absolutely. What isn't useful, at least 2 me, are comments from people who clearly just want their name out there. As Jim Rome says "have a take and do not suck!"
- Brendten Eickstaedt
2 me FF most useful as the aggregator of my info-stream. I first found of b/c I am on so many social sites I can't keep them all straight. Just point people 2 FF and be done w/ it. Until a couple of days ago I didn't read a single comment or follow a single person. I did use it to find the info streams of other interesting people tho but never followed them. I guess that makes me one of @scobleizers invisible lurkers!
- Brendten Eickstaedt
Yes like others, I get responses not here, seems few people I know are on FF. Interestingly I get more feedback via Facebook via the Twitters I do than Twitter, problem is I'm not getting complaints from FB people about me 'flooding their feed'. If I disconnect Twitter and FB it would literally be like cutting the rope to Facebook, I find little there except the group I know IRL and responses/dialogue to keep me there - games and apps and groups don't do it for me.
- Tim
I actually think part of the problem is there are too many social media sites - competition is spreading groups far too thinly - why I've never signed up to Bebo and delayed with Facebook and Twitter, and only recently signed up with LinkedIn. I felt I had too many others (Livejournal, Podcasts, Myspace, RSS feeds, forums etc). It's only recently I felt those apps had a maturity and enough followers in people I know personally to go for them. Twitter I think has a LONG way to go in that department.
- Tim
Word of mouth and first impressions mean a lot. It took a few enthusiastic comments regarding FF for me to check it out - and I had to make the commitment to try it. It's also nice when the service is clearer - such as the '25 uses for FF' etc posts. Those are great - not everyone will find those. It's important when you're importing what others say. It nearly got me disowned for embarrassing a family member once - and caused us both to quit that particular networking site.
- ilene
I have to agree with Tim on two points. A lot of the members of my site and listeners to my show are not into a lot of these newer social media sites, which is somewhat ironic given that they are techs who do gravitate around two of the oldest forms of social networking on the net - BB forums and newsgroups. Also, these sites are now so numerous the entire arena can be overwhelming.
- Rick Savoia
I wonder if that 4.69 number will go down over time as some people move from lurker status to interactive status? FF isn't for lurkers it's for conversations and not passive users. Lurkers should stick to TV, radio, and other one way media outlets.
- Jeremy Campbell
from twhirl
I think you have missed people. Unless you stop unfollowing from time to time. Perhaps, the comments or likes disappeared before you had time to see.
- MaryAnn Chick Whiteside
I decided to do a little research with FFHolic and it seems the participation rate is around 80% - http://blog.justinkorn.com/index... - right on target with Robert's numbers
- Justin Korn
I think your discovery of such a high "participation" rate just goes to prove that FF is still in the Early Adopter phase. Those 100K or so that are using it, are USING it!
- James D Kirk
i wager 25K "active" users. #1 user = scoble (~19K subs), #1 room = rww (~3K subs). seems hard to believe that there would be any more than that...
- Jeremy Toeman
I've noticed that a lot more crappy apps are getting approved lately too. Maybe Apple knows that most of them just won't get paid attention to? How many people are reading blogs like this one? Not many.
- Robert Scoble
Like this one "I Am Poor" which sells for $2.95...
- Indio Apache
from twhirl
i've installed a few turds this last week....i'm not trusting the store nearly as much. I think Apple's on overload and QA is suffering
- Jeff (the メガマクダジ of FF)
New version of White Noise got approved so I am happy. It is a niche app, but at least it does the job it was built for well.
- Dean Clark
This doesn't even address the issue of Apple denying potentially USEFUL apps either. Meaning they're perpetuating the crap. Cydia/Installer FTW!
- tj hanton
Both Wil Shipley and Dan Gruber have close ties to Apple and have articulated their concerns about the App Store process to their large audiences. So we know their hearing the natives beat the drums. Let's hope they react.
- Paul Reynolds
Nice article and observations. Perhaps I think too highly of Apple marketing but I've been under impression that they drove app prices down and didn't offer any trialware model on purpose - to boost app download numbers as opposed to raw revenue numbers. People tend to complain less about wasted $0.99 than they do about $9.99, means more happy iPhone users in short term. However it is a...
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- andrei_c
I'd love to know what Apple's QA guidelines are. It almost seems like they're making it up as they go along. Unless all these developers with pulled apps missed the memo.
- Arlan Koizumi
No Arlan, there's no rhyme or reason to their approval/QA process. The only thing that seems consistent is game studios are fast tracked for getting their dev status approved and their applications released. To make matters worse, now they're locking down their rejection emails with NDA clauses to keep developers from sharing information. Makes me wonder if most developers collectively agree to break the NDA, what would actually happen.
- Paul Reynolds
It doesn't help that there are reports of people making 250K on an app. I'm all for more apps, but the bar should be high. I would love to see some type of community review with voting. Poor reviews would automatically remove and application for the marketplace and flag it for review by Apple. Keep the waters clean.
- Ryan
@Ryan I'd like that idea, but past experiences point that it would be a double-edged sword. Especially with the track record of the reviews I've seen on the App Store. I can see people abusing that voting system. Even with "good" folk policing. @Paul yeah, I love games and all, but would rather see faster turnaround time for getting updates to productivity apps I use.
- Arlan Koizumi
what if it pops? How do yo.... OH nvm
- Mona Nomura
Its a double edged sword for the guy taking this girl on the date - as the night wears on, the girl gets easier but also smaller breasted :/
- Zach Landes
I dunno about you but that'd be some warm wine or tequila after awhile.
- Akiva Moskovitz
She looks like she's enjoying that wine a little too much
- Bwana ☠
Yeah, the arm wine wouldn't work too great, but if you filled it with Captain Morgan's and drank cold Dr. Pepper all night, you wouldn't even notice the liquor was warm.
- FFing Enigma (aka Tina)
i've been laughing over this the bra for the past week now. if they sold it in my size, i'd totally buy it. though my husband said that if they did the beer would get warm before i could drink it all. :/
- Admiral Anika
I guess the next item will have to be beer goggles.
- Jesse P. Luna
Chris, you just turned this into a site about nothing. ;)
- Kevin C. Tofel
I think the beer goggles come free with any beer you buy Jesse ;)
- Moved to Facebook
Great way to have cheap, but warm beer.
- Rachel Baker
The one time you want your girlfriend or wife to have small boobs.
- CW™
Going to be popular in the UK since they like warm beer.
- CW™
posted this on twitter and got no feedback - wondering what you all think about this idea. Insyte: The difference between PR and social media is that PR is about positioning, and social media is about becoming, being and improving.
PR is "Professional Relationships." Social Media is just "relationships." I know when a PR person writes something (or calls or emails) that he/she wants me to pass along that message. When someone writes something here they don't care. That's a huge difference.
- Robert Scoble
PR is about sending a message. SM is about sending a message, getting a response and creating a conversation
- Dave Peck
I agree with all all the comments here, and will also say that when I've contacted people for a PR purpose, I've still thought about it as a conversation with a human being, not so much as a "pitch." That's why the concept of "social media" and social networking came easily to me. I had always worked that way.
- Cathryn Hrudicka
I agree with both Britney and Cathryn. I think there has a been a long-standing division between the "practitioners" and "professionals" in the PR industry. Now that the primary media distribution medium has merged with the primary communication channel (it's all happening online), the differenence between the two groups has simply become more pronounced. PR and social media are both...
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- Steve Lynch
aren't we just splitting hairs at this point? For PR, social media should be viewed as a channel, much like dailies, broadcast and radio are. Then within the channel each community approached with unique tactics. You wouldn't approach FORTUNE the same as CNBC or Forbes the same as C|Net. One emerging trend coming from GenY and its impact in the workforce is the lines between professional and private lives are blurring. This is just happening in PR. This isn't Bernays PR world.
- matt ceniceros
Social Media by definition is about using technology to communicate and interact in new ways and share elements like text, photos, videos. It's not a new form of comm, rather new forms of delivery, and new tools to do so. PR and media are well suited for social media from a "professional" standpoint because the rely on delivering the elements of a story. I agree with Matt, it's more of a channel at this point. Bloggers are not necessarily journalists, but they are influential in their space (ie.Scoble)
- Jason Kintzler
Social media = our shared community view of the world. Traditional media = someone is selling something.
- Dion Hinchcliffe
from twhirl
PR is a purposeful effort to gain attention to a specific company, product, or service. Social Media is a nebulous term generically applied to blogging, social networking, online communities, and anywhere else where an individual can have a voice. There isn't any form of appropriate comparison, because they are completely different things.
- Jeremy Toeman
I would say that social media is a tool that can be used as a conduit for PR, one is the channel, the other is the message.
- Jackie Peters
I agree with Jackie PR is about getting the message out, typically on a professional level as Scoble indicates, while social media has created yet another distribution outlet for PR as well as many other communications. The trick for PR professionals is to recognize that social media is a two way street and is not merely an outward push of information. They should also use it to respond to readers and to keep an eye out for public opinion regarding their organization/product/service, etc.
- Heidi Cool
I agree with Jason, social media is just merely the channel, and each channel is a tactic. The overall strategy should be influence marketing, utilizing each of these channels to achieve your business objectives whatever they may be. PR really has no place in social media except as an additional source of information. People only trust companies to get the facts about their products which creates awareness. Everything else is almost always drawn from research and conversations with objective third parties.
- Devlin Dunsmore
A bland video on YouTube is useless. Same goes for a pure PR based corp blog. If companies are going to use social media for anything of value it has to be influence marketing. Engaging your customers at different points in the funnel in different parts of the web is the only way to establish new and strengthen existing customer relationships.
- Devlin Dunsmore
In this conversation thread the assumption is that the dynamics of social conversations and messaging will remain the same. The question we need to ask is "Would we there be market for professional PR in 10 years from now given the rise of social media?" I think the hurricane of two way communication revolution with instant feedback is building up and what we have seen so far is only tip of the ice-berg. There is a good chance that top-down one way megaphone style messaging may be history in a decade.
- Vic Podcaster
PR is the tool used to establishing and maintaining your brand / image / culture; whereas, Social Media is all about engaging your audience and fostering deeper community ties that relate to your brand management. So PR is the upper layer (formal) and the SM layer is more person and intimate layer (informal).
- Susan Beebe
PR evolved to influence the media controllers, just as advertising evolved to piggback on the media flow. Both practics evolved to influence consumers indirectly, because direct consumer interaction wasn't practical. Social media now allows direct engagement, and has evolved in an environment where consumers reject manipulative influence. This is a problem for PR and adverstising, but...
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- Chris Kenton
@Chris - BINGO!! real authentic relationships are must...no fake manipulative crap.
- Susan Beebe
I think in the context of corprate outreach, social media is a public relations conduit. Yes, there are different rules, but social media is a communications mechanism, not some separate animal altogether. Two cents.
- Jason Falls
pR, if you take it back far enough, is the delivery f information to the public, and social media is an interactive too used to deliver it, just like TV or a newspaper, only two way. Long way of saying I agree with Jason. And manipulation came fairly late to PR.
- Francine Hardaway
from twhirl
According to conventional wisdom, PR "is working" when a key message is repeated by "an expert" in an "editorial" context. With social media, it's about the "evolution" of a message/idea, once the group "engages" with it. This distinction presents the greatest challenge for PR firms – they're good at "placing" key messages with influencers; not starting/continuing conversations with communities.
- David Zeitman
PR means you are an advocate for an institution. that's just one point of view people bring to social media.
- Phil Wolff
from Alert Thingy