via ted.com This seventeen minute Ted Talk from John Gerzema is full of insight on how to sell and market to consumers who are no longer the same people they were before this recession ...
- Jason Runyan
via youtube.com Oh the things I find when partaking in study avoidance. This hilarious attack ad from Verizon has the iPhone sentenced to the island of misfit toys because of its poor ...
- Jason Runyan
A study of the top fifty game-changing innovations over a hundred-year period showed that nearly 80 percent of those innovations were sparked by someone whose primary expertise was outside the ...
- Jason Runyan
via bokardo.com There are some great takeaways from this presentation that should be used by marketers designing customer-centric services. 1. Practice immediate engagement. 2. Make t ...
- Jason Runyan
On the face of it, shareholder value is the dumbest idea in the world,” he said. “Shareholder value is a result, not a strategy . . . Your main constituencies are your employees, your customers ...
- Jason Runyan
I make all my decisions on intuition. But then, I must know why I made that decision. I throw a spear into the darkness. That is intuition. Then I must send an army into the darkness to find th ...
- Jason Runyan