Social Media: The Next Learning Platform Social media isn’t called a learning platform, but it might as well be. Organizations should access what they already have that employees visit frequently—a Facebook page, a YouTube account, a LinkedIn Group—that could serve as a platform.     “Over the next three to five years, traditional learning platforms will need to radically change their approach, or they’re going to go away,” says Graunke. “The look and feel of their systems must change. They’re very static, text-based and unattractive, not user-friendly, very structured—very unlike social media, which users are now accustomed to. And they need to accommodate the kind of content that social media so easily does. For instance, a new training video posted on a site like YouTube is easily tweeted on Twitter and shared on Facebook. But within the framework of legacy learning platforms, as they exist currently, these things aren’t possible.” - Jay Cross