Don't just imitate what your competitors are doing and don't force marketing on potential customers that they aren't interested in. Ultimately it's the buyer who should be making the marketing decision based on sales or success metrics. - Tad Miller
Links from mobile sites to other mobile sites matter more in mobile search - common sense, but I've never had to think about it before. With phones becoming more advanced though, I think web results viewed on mobile phones will be what most searchers view on their phones. - Tad Miller
Really nice post about keyword confusion and different meanings for the same keywords. It's a big pet issue of mine, particularly from the perspective of how search engines broad match keywords - Tad Miller
