Keith Bilous

"Hi Tish, I also read the TechCrunch piece and felt as if the mark had been missed. I feel that UGC is at its most exciting point right now because people are figuring out how to generate real returns. I just have to point to one of the thousands of UGC based promotions, contests or UGC built into a successful campaign to prove that the medium is not dead. Thank you for your insightful blog. Dustin Plett Check out this blog I write about new UGC. It is for ICUC Moderation Service. www.snoo.ws" - Keith Bilous

"If people keep pointing to YouTube as the example, user generated content looks doomed. However, if you look at the thousands of other examples where exposure, unique viewers and a return users have been generated by campaigns that have incorporated UGC it is hard to say that it is a dying trend. If anything, it is just warming up." - Keith Bilous