Kipp Bodnar

“Relationships” is the one word we all hear when talking to B2B sales driven organizations. To the sales team and executives relationships are critical to closing a sale. For this reason most companies use some type of Customer Relationship Management (CRM) software. CRM software allows organizations to have dynamic records of their customers complete with [...] Related posts:5 Reasons Social Media For B2B Is Not “A Fad In Search Of A Purpose” Sometimes B2B Social Media Marketing: Social Media Can Help Reach People Offline From theseForrester Live Chat Research Supports Social Media’s Relevance A recent a Related posts brought to you by Yet Another Related Posts Plugin. - Kipp Bodnar

"Jason, Free is never "free" I am sure your dad has told you that many times. To agree with Patrick "ifroggy" free is about coming up with new business models that don't suck like many of the online ad supported ones do today. The freemium model though also does the same thing the Internet did when it first started. It makes things more granular. People are tired of paying for stuff they don't want. Its not about watching adds on Hulu, it is about canceling your cable because you really only like 2 shows and you are happy to watch them with commercials online instead of paying for all of the other crap you don't want. Freemium is gives companies the ability to get granular and give people what they really want. Regardless any business including TV that relies solely on advertising as its only revenue stream is eventually doomed to failure." - Kipp Bodnar

Many B2B marketers and pr professionals have heard about the real time web, and are looking to learn more about how to incorporate it into the communications mix. It continues to be one of the hottest topics of discussion around the social web water cooler, but has little meaning outside of this community. Real time [...] Related posts:B2B Social Media Example: Siemens I started How Social Media Can Help B2B Companies Understand Irrational Customers Recently SBoston Firm Launches B2B Social Media Contest A Boston i Related posts brought to you by Yet Another Related Posts Plugin. - Kipp Bodnar

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We have written about blogs a fair amount on Social Media B2B lately because it seems to be a good way for business to business companies to begin to understand the social web and the building of a community around their business. A new blog is started with lots of ideas and energy, but invariably, [...] No related posts. Related posts brought to you by Yet Another Related Posts Plugin. - Kipp Bodnar

A Boston inbound marketing agency has started a B2B social media contest for marketers. 451 Marketing is soliciting entries from business to business companies asking them to explain how social media can help their company grow. The winning entry will receive a 6 month lead generation program worth $42,000. This simple contest does a lot of [...] Related posts:B2B Social Media Marketing Examples Every day Hey Facebook, B2B Companies Have Fans Too Many markeSocial Media is Important to B2B Salesforce As talk of Related posts brought to you by Yet Another Related Posts Plugin. - Kipp Bodnar