"I was getting things together for our SEO newsletter today and came across a video from everyone’s favourite ‘breath of fresh AIR’, Matt Cutts. The topic at hand was about PR sculpting (or soiling - more on that soon). There were a few things in this brief snippet that I felt worth talking about…"
- David Harry
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"This article proposes ten different link building goals along with prospecting suggestions. Further, you’ll find suggestions for using the Link Qualification Work Sheet we created for the Guide To Qualifying Link Prospects For Relevance, Value & Potentiality to reach your goals as quickly as possible."
- David Harry
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SEO Geeks Resource Library - search patents and IR papers - Search and Internet Marketing rants, news and views - the Fire Horse Trail - http://www.huomah.com/Search-...
"Over the last while I have been collecting a wide variety of search engine patents and information retrieval research papers. It's all part of the ongoing obsession... Over the last few years more than a few times I hear from folks looking for search related research/patents; it's became time to start a reference library. Time permitting I am looking to add more and more resources for those looking for some 'SEO Higher Learning' -"
- David Harry
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"No, there really aren’t any ”secret” link building tactics, what you hear is pretty much what’s out there. But there is some secrecy around website sources and where to find them so the answer to the question is yes and no. Focus on finding quality, relevant sites and you’ll find it “easy” to rank well. And that’s no secret!"
- David Harry
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"When you start typing a query into a search box at many search engines, you may see a dropdown appear under the search box which offers selectable suggestions for query terms even before you may have finished typing. The suggestions may also provide alternative URLs for web pages if you are typing the address of a web page into the search box."
- David Harry
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"Earlier this month, Orange released its research study on mobile marketing, and what they found might surprise you. After following the habits of over 2,000 mobile surfers and looking at both quality and quantity, here are a few of their findings:"
- David Harry
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"So the question becomes; if this happens to you, what can you do to minimize the visibility of this “information” without having to resort to spending thousands to hire a professional reputation management firm?"
- David Harry
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One of the things that is evolving in my philosophy of SEO is how I look at the role of trust. Trust was not something that was important during AltaVista’s hey day, when keyword density was king, or even during the early days of Google when PageRank in its purest form ruled the day.
- David Harry
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"It might help you land a contract or two, but more importantly, it could help you retain existing clients. Say it with me: “the job is not done until you rank number one” (catchy eh? I just copyrighted it so don’t even think about it… FIRST!)."
- David Harry
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Don't assume your keyword research tools are providing you with the best data. They are limited in what they can do. By having your own conversion data, in addition to the keyword research, you are better able to target the keywords that matter most at any given time. Instead of targeting keywords just because they get more traffic, you're targeting keywords that earn you more money.
- David Harry
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"The conclusion of this particular test, is that an image link with an optimized anchor text is more valuable than a text link with an anchor text that is not optimized very well, in terms of ability to pass relevance."
- David Harry
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"It gives really good insight into how the search engines function/could function as far as putting queries in context is concerned. As an SEO professional it could give you a further method to look into your keywords, and as a computing professional, it gives you an interesting idea to build on."
- David Harry
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"Web page classification theory utilizes the “neighbor” concept in proposing models for link analysis. Neighbors may be defined as grandparents, parents, siblings, children, grandchildren, and spouses. I would also include cousins and associates."
- David Harry
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"I decided to look for a way to trim a couple of tried and true link building programs without sacrificing quality or effectiveness. One of the programs we tweaked and have seen dramatic results in is our directory submission program."
- David Harry
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