4 hours ago
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Daniel W. Crompton, Mike Fruchter, Rob Diana and 3 other people liked this
Simple answer: yes. Same question: should every outward facing employee have a face? - Lars Trieloff
Absolutely - Aram Zucker-Scharff
I almost said no, because janitors and other people don't really deal with customers, do they? But then I remembered the lady who cleaned my hotel room. She said hi and asked if she could make my stay better. Made my feelings about Sheraton go up. So, everyone affects the brand and everyone is customer facing and everyone can affect our understanding of what the company does, or help us have a better experience with it. - Robert Scoble
Yes. It makes them easier to contact and simpler to manage. - Tyler Hurst
via twhirl
Robert: I'd argue that janitors and cleaning staff aren't outward-facing employees. - Kevin Fox
Kevin: I'd argue that they are. Everyone comes into contact with other human beings and they all represent the company in some way every day. If you hire great people all the way through your organization, you won't have to worry. If you hire idiots, then I'd worry about this stuff. - Robert Scoble
No. Most outward-facing employees are already outward-facing and present in the ways they need to be by default. Plastering them on a billboard for people unrelated to see, or opening them up personally for disgruntled customers to stalk... seems to be going a bit far. - abacab
I would say it depends. If you have a sales team with 100 people why not a blog for the team and then each individual member can blog. 100 blogs is maybe taking it a bit far? - Sofia
I think its should be up to the employee. - John P. Kreiss
