Mansi Bhatia

"Mexico City's leftist legislators are proposing to allow any citizen to legally marry temporarily, for as little as two years. What happens after two years? The marriage just... ends. Dissolves. Biodegrades. No messy divorce, no expensive attorneys, no stalking or stabbing or excessive wailing over who gets the damn dog. Don't want your brief marriage to end? Just renew it. Want a contract for more than two years? You can do that, too. Want to commit to a more traditional, long-term marriage? You got it. Have kids or joint property and therefore things are a bit messier? They've thought of that, too. Not bad, right? There is brilliance to be found here." - Mansi Bhatia

The worldview he was describing perfectly echoed Land’s: “Market research is what you do when your product isn’t any good.” And his sense of innovation: “Every significant invention,” Land once said, “must be startling, unexpected, and must come into a world that is not prepared for it. If the world were prepared for it, it would not be much of an invention.” Thirty years later, when a reporter asked Jobs how much market research Apple had done before introducing the iPad, he responded, “None. It isn’t the consumers’ job to know what they want.” - Mansi Bhatia