I think it can, but I don't think it should be taught without media literacy. - Cecily

Part and parcel of new media is the transparency plus wide open access to materials that ethics as well as personal preferences and biases would be inherently monitored and subject to scrutiny far beyond that of traditional one so there is no need to dwell too much on teaching these. Much as schools would love to produce graduates with 'ideal' attitudes, there might just be cases where personality will eventually come into play. I'd reckon that old school roots plus a focused understanding of tech tools and skills training might be a quicker model. Best. alain www.mor.ph - Alain Benedict Yap via FriendFeed MT Plugin

Part and parcel of new media is the transparency plus wide open access to materials that ethics as well as personal preferences and biases would be inherently monitored and subject to scrutiny far beyond that of traditional one so there is no need to dwell too much on teaching these. Much as schools would love to produce graduates with 'ideal' attitudes, there might just be cases where personality will eventually come into play. I'd reckon that old school roots plus a focused understanding of tech tools and skills training might be a quicker model. Best. alain www.mor.ph - Alain Benedict Yap via FriendFeed MT Plugin

Agree that j-schools can teach the concept of social media but it is experience in the private sector that tends to be the most effective method of learning. It will be interesting to see what types of real-world exposure j-schools offer their students so that they have the necessary skills for job placement upon graduation. - Alexandra Wharton via FriendFeed MT Plugin