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Mike Troiano
Blog about branding in the age of social media. Boston entrepreneur, Recovering ad guy (McCann, FCB, Ogilvy), President, Holland-Mark Digital.
Creative by committee usually yields shit, but there are times when great ideas only come from working a problem in a group.
What Is Social Media? - http://scalableintimacy.com/...
RT @hollandmark How To Be A Great Client | Holland-Mark Blog http://www.holland-mark.com/blog...
@rwstevenson Amazing. More here: http://www.holland-mark.com/blog...
Top Social Media Strategists to Watch in 2010 - http://451heat.com/2009...
@JacyWhittaker Yes, still working out some kinks on TweetCard. @brandexpression - Any luck?
Brand Related Thoughts & Notions | Blackcoffee : What is strategy? - http://www.blackcoffee.com/blog...
"Agree, Porter's definition is the gold standard. Strategy is nothing more or less than making different choices than your competition. Everything else is execution. He always added that a company's real strategy is revealed in it's actions and priorities, not in it's "Strategy Statement.""
- Mike Troiano
America's Hottest Brands - http://adage.com/article...
Getting Real (the musical way) with Rodrigo and Gabriela - http://37signals.com/svn...
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