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Mark Aaron Murnahan › Comments

Mark Aaron Murnahan
Re: Job Recruiting and Social Media: Is Social Recruiting Really as Advertised? - http://www.awebguy.com/2012...
"I would not call it hope for HR just yet. Notice that they are seeking somebody who is both an "HR / Recruitment Specialist" and also "Social Media Savvy" while hoping to pay them between 25,000 and 30,000. I will bet they are expecting something truly "brilliant" if they are stretching their budget that far. Wow! I wonder if it comes with free Post-It Notes and pencils, too?" - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Job Recruiting and Social Media: Is Social Recruiting Really as Advertised? - http://www.awebguy.com/2012...
"It seems that many people are confusing the idea of companies being deceptive with showing the value of companies based on their merits." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Job Recruiting and Social Media: Is Social Recruiting Really as Advertised? - http://www.awebguy.com/2012...
"I just listened to a disgustingly misinformed group of HR people arguing that employment branding is worthless and deceptive. You can listen to it at the link I will provide, and I believe it gives insight on why companies are doing such a poor job of it. http://www.blogtalkradio.com/a..." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Job Recruiting and Social Media: Is Social Recruiting Really as Advertised? - http://www.awebguy.com/2012...
"This opens the question of the role companies intend their HR to fill. Do they just handle the paperwork, or are they actually supposed to be involved in defining and discovering talent? In some cases, it can seem that HR is used more as a gatekeeper, and to answer the telephone. Ironically, these instances are a very poor use of the talent of HR professionals.I spoke with a recruiter at a sizable organization yesterday, and her reaction seemed to indicate that HR was just gathering enough résumés to present to the department heads to review - but with little or actual review of qualifications or fit from the HR department.It makes me wonder if HR is really very involved in the hiring process at all for some companies, or just handles the sloppy details after the offer is made and the hiring is done - right or wrong.Which do you encounter more frequently - HR as a cleanup crew, or HR having input about hiring?" - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Job Recruiting and Social Media: Is Social Recruiting Really as Advertised? - http://www.awebguy.com/2012...
"Thank you kindly, Mitch Devine . Social media is like any tool, it only reaches its maximal efficiency when it is used well. In the cases I've pointed out here, it seem they are trying to cut from the dull side of the knife. I heard from Fay yesterday. She asked me for a good time to speak. I told her my schedule as follows: When I'm not busy talking to swarms of eager money-waving recruiters about my new career, I'm planning my contingency - a new quick weight loss program called "Job Seeker Diet Plan"." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Job Recruiting and Social Media: Is Social Recruiting Really as Advertised? - http://www.awebguy.com/2012...
"I absolutely agree that there should be a strategic alignment between marketing and HR. It seems too easy for some companies to neglect how critical the people they hire are to their brand. Bad hires can devastate a brand, while great hires become the greatest assets. I am not in the HR field, but it seems to me that wise companies take a long term view of new hires - taking into account cultural fit and potential for employee development. This may not work for every job role, but it is generally a good goal. The best hires will love the company and grow with it - and work hard for its success. The best marketing departments know this, and it is why some of the strongest brands do make the marriage between the departments. It seems the disconnect is in long-term strategy versus getting bodies on the work floor with short-term efficiency.It seems a very wise investment of time to implement some degree of cross-training to help the departments understand the challenges of the other. If..." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Job Recruiting and Social Media: Is Social Recruiting Really as Advertised? - http://www.awebguy.com/2012...
"I like to imagine that you are correct, and I am certain that I would, without bias, hire me without delay. I intend to prove that you are right, and one company will be very fortunate to have me. I am ready to make "overqualified" and art form - and I'm not even asking them to replace my former seven digit earnings. It's a bargain! I win, because I get the "quality of life" perks." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Job Recruiting and Social Media: Is Social Recruiting Really as Advertised? - http://www.awebguy.com/2012...
"I believe you are right that without a system in place, a lot falls through the cracks. Human resources seems as you say, very set on their systems, even when they do not work optimally. Of course, to a human resources professional, it seems it is seldom ever conceived that the systems are just being used wrong. It occurs to me that many recruiters will talk a lot about the value of using social media for those three items I listed (discovery, research, and communications), but do not really use them quite as they say. I believe much of this is due to lack of training, rather than simply not having the tools. The tools are there for those who choose to implement them.Without the right mindset and training it loses value - or can become a liability. What's worse is that it seems from the C-level executives, the value is misunderstood, and thus not supported properly - and this is likely the bigger challenge. Their hands can be tied very easily if there is no buy-in from above. As a..." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Job Recruiting and Social Media: Is Social Recruiting Really as Advertised? - http://www.awebguy.com/2012...
"It is interesting to me which people I have seen actually be picked. In many cases, I have been very shocked to find that they are chosen by absurdities just like those people I clearly pointed out and mathematically disproved in this article. http://www.awebguy.com/2011... You know me, RR ... I have a blog for darn near every topic. LOL" - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Job Recruiting and Social Media: Is Social Recruiting Really as Advertised? - http://www.awebguy.com/2012...
"Indeed, Ruhani, it is my strong suspicion that social measures are only a small fraction of the human resources / recruiting equation. It seems to me that there is a lot of misinformation spread about this topic, as with every other topic of social media. Let us look at the bigger picture to examine the actions beyond the words, alone. I suspect that most recruiters do not have the time, resources, or ambition to care whether an applicant is "nobody", "somebody", or "the king of bacon" in the social media arena. I also doubt they have as significant need or good understanding of how to discover candidates this way. It is simply a place where there is a lot of guesswork being made by people who listen to people who are just one notch above their understanding - just as it is with marketing online.You're on the back cover of one of my books for a reason. We connected, we understood, and we keep up our pursuits of higher learning by witnessing the absurdities which swirl around us. We..." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: No Taxes, No Travel: Why the IRS Wants the Right to Seize Your Passport - Jacoba Urist - Business - The Atlantic - http://www.theatlantic.com/busines...
"I am unclear on which Kool Aid you are referring to. Do you mean the Kool Aid that there is no opportunity in USA? Maybe the Kool Aid that "rich people" are evil, and that they are all trying to cheat a system on the backs of others? In 2009, I took a voluntary seven digit cut in order to keep people in their jobs a little longer and put my own money back into the company. As a CEO, I made that decision because it was good for many people - but it left me with a lot less money to pay for things like taxes. Many people have had a significant loss of income, and for many reasons. Prior to that, $50,000 can be a pretty small amount of money to a business owner, but when the taxes are due, it can look like a whole lot more. It doesn't require Colombian hookers or blow, as you put it - just a huge change in the world economy. Maybe that makes me "well positioned" in your opinion, but I've never really seen it that way. I'm just a guy who dropped out of school at 15 years old and worked..." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: No Taxes, No Travel: Why the IRS Wants the Right to Seize Your Passport - Jacoba Urist - Business - The Atlantic - http://www.theatlantic.com/busines...
"Oh, but it certainly does happen by accident. For some people, $50,000 in taxes can add up pretty fast (days, weeks, months). There were a few of us who encountered an economic breakdown in 2008 and since. Many very productive citizens paid that much every month or less. I think the law is not so unusual as it may be portrayed. Many countries will not allow people a work visa if they have not paid the taxes in their home country anyway. At the same time, it definitely opens some doors to abuse and is worthy of a vigorous debate about extending government control - as should always be the case." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: 6 Ways to Explore a Company’s Culture Using Social Media | CareerBliss.com - http://www.careerbliss.com/advice...
"I hope you found value in my recent email(s). I also hope that you can feel relatively assured I will pronounce your name similar to the way your family does. ;-) Mine is Murnahan. You may pronounce it "Smith" if you like ... Just as long as you remember to say it to Heidi when you hand her my resume." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: SEO Tip: Trailing Slash, Canonicalization, and Google - http://www.awebguy.com/2011...
"No sweat ... it's worth having it twice. :-)" - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: WWW or No WWW is Not the Same! Fix with Htaccess 301 Redirect - http://www.awebguy.com/2011...
"If you are contemplating a change of platform any time soon, I would perhaps suggest holding off with any further SEO efforts or significant website architecture changes until you make the swap. Not only does it require more effort on your side, but also more changes for search engine indexes to make ... and hopefully get right. ASP is fine, but there is generally a reason for Apache to hold well over half of the server market share. PHP is a very powerful and flexible language, and LAMP (Linux, Apache, MySQL, and PHP) is a very widely used stack across the Web. Thus, it is also supported much better than most. It is a case of more users/developers creating more solutions. Being deliberate about changes is important. Making broad changes back to back may not be the best answer. Here is a view of server usage that you may find interesting: http://news.netcraft.com/archi..." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: SEO Tip: Trailing Slash, Canonicalization, and Google - http://www.awebguy.com/2011...
"Indeed, Vincent, It is worth a read. That's why I actually included a link to that article above - only the .com version rather than the .co.uk version of the same. ;-)" - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Fire Your SEO: Here is Why and How - http://www.awebguy.com/2012...
"Thanks Bud. Keep a wooden stake handy. As I pointed out, a good SEO can make a huge difference, but a bad one is often worse than none at all." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Is Squidoo Good for SEO? Likely More Than You Think! - http://www.awebguy.com/2010...
"If you are going to participate in a community, it would obviously make sense to do both. In any case, it should not be an arbitrary or haphazard effort. It is not a magic bullet." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: WWW or No WWW is Not the Same! Fix with Htaccess 301 Redirect - http://www.awebguy.com/2011...
"Here is a way to handle it: <%@ Language=VBScript %><%Response.Status="301 Moved Permanently"Response.AddHeader "Location","http://correct-url-here.com/ri...> I would submit, however, that Windows servers are not the best answer to web services ... even for ASP. That's coming from a guy who was once one of the top options for managed Windows servers. ;-) Feel free to let me know if you need any additional help." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: WWW or No WWW is Not the Same! Fix with Htaccess 301 Redirect - http://www.awebguy.com/2011...
"Thank you Krista. Windows is a completely different story. Windows does not use .htaccess and the approach will depend on the level of access you have to the server. Are you managing your own server, or using a shared server? Also,  if you are not managing the server, what technologies are you using (e.g. ASP, .Net, etc.)?" - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Building Equity in Social Media vs. Interruption Marketing - http://www.awebguy.com/2011...
"I do not believe for a single moment that there is an industry in the world which cannot be made far more interesting, useful, humorous, or otherwise desirable with the right approach. Matching the right information with the right audience makes a huge difference. There are trade organizations and publications for almost any known product or service - and that means somebody is interested. Knowing who, why, and how can take a lot of effort to understand, but everything ... everything can be marketed better. For example, even paper clips. See the video:  http://www.youtube.com/watch?v... I can say for certain that if I was tasked to sell DeWalt drills, and my company success depended on it, there would be some pretty awesome DeWalt drill marketing happening. It would begin with carefully understanding the market and discovering what they respond to favorably. REF: http://www.awebguy.com/2011/09..." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Join the conversation about the new Disqus! - http://labs.disqus.com/2012-di...
"My users do, including myself. Perhaps an optional emphasis ... or at least make them work again. It seems they are not functional at the moment. It's beta ... but Disqus is still tops in my book." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Join the conversation about the new Disqus! - http://labs.disqus.com/2012-di...
"Sharing via FB and Twitter seems downplayed and less-intuitive." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Join the conversation about the new Disqus! - http://labs.disqus.com/2012-di...
"I certainly hope so. Disqus lacking for mobile-friendliness is my single biggest drawback. It has gone backward more than forward in prior revisions, and I am glad to learn your intention of reversing the trend." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Join the conversation about the new Disqus! - http://labs.disqus.com/2012-di...
"I made my prior comment from my Samsung Galaxy S2. I didn't just mention Android arbitrarily. In my opinion, it is far less user-friendly than other similar services on Android. It is not that it is fully broken, but just bent significantly. I believe it is less than intuitive, particularly in the instance of new users." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Join the conversation about the new Disqus! - http://labs.disqus.com/2012-di...
"What do you think, fellow beta testers, should we put together some donations and buy the Disqus team an Android device? ;-)" - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: How being Desperate and Unprepared Killed My Job Interview | CareerBliss.com - http://www.careerbliss.com/advice...
"I believe what you described is very common when somebody wants any job, rather than the right job. What I question the most is how you broke it to the bunny-loving Heidi Golledge that you harbor a rabbit hunting cat. It seems a good stroke of luck that little tidbit made it to the post-hire interview." - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Social Media Marketing is More Than Social Networking - http://www.awebguy.com/2011...
"Thank you Marla. It is often a challenge to continually market something which you are so close to - yourself. That's why it is always important to try our best to look at ourselves from the outside. That's a challenge, indeed! As long as you're still listening, I'll keep on writing. Hopefully it will keep providing some good thinking points. :-)" - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Pink Slime, Politics, and Marketing: Should You Doubt What You Read? - http://www.awebguy.com/2012...
"Thanks Howie. If that's the way the person truly thinks, it sounds like a marketer who should not be in marketing. Marketing is not about telling a good lie, and for those who believe that, their career will not become what it could otherwise. I'm glad you chose to believe this piece!" - Mark Aaron Murnahan
Mark Aaron Murnahan
Re: Pink Slime, Politics, and Marketing: Should You Doubt What You Read? - http://www.awebguy.com/2012...
"Thanks Eugene. I had some fun with those political descriptions. Presentation and audience can indeed create a different slant." - Mark Aaron Murnahan
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