Seth Godin recently wrote that non-profit organizations fail at social media adoption because of fear of change. Here are six reasons why he is wrong.
- Timo Luege
from Bookmarklet
"All this leaves a false impression of hopelessness. It discounts the character of the Haitian people: resilient, buoyant, good humored, expressive, and talented. The sacrifices that the poor make to pay for their children’s schooling and uniforms are a testament to a people that seek a better future."
- Bryan Zirkel
from Bookmarklet
"The wealthy are still giving despite the economic downturn, according to a study by Barclay’s Wealth and luxury market consultant Ledbury Research. The study queried 300 Americans and 200 British with an average of $5.4 million in investable assets and found that the wealthy were much more willing to give up luxury goods, staff, eating out, holidays and travel before they would stop giving to charity. Only their children’s education ranked higher than charitable giving when they were asked what they would give up if the downturn proves more protracted. Even given losses of up to 37% in the stock market, 75% of the high net worth said they wouldn’t decrease their levels of giving; 26% said they would even increase their levels of giving to help charities weather the downturn. That was particularly true of younger donors (under age 45) and entrepreneurs who were likely to increase their giving by 3% to 4%. However, overall, giving was cut back by 2% to 3% on average among all respondents, especially those over 55."
- Bryan Zirkel
from Bookmarklet
In the philanthropic new world order, “charities will no longer be able to rely on bequests to the same extent and will have to engage and involve major donors in order to show them the impact their gift will have,” write the study authors.
- Bryan Zirkel
Fwd: Twitter Background Images - http://mattsingley.com/blog... Good examples of how backgrounds can help when you have one "main" corporate/nonprofit Twitter account but have multiple twitters. Also link to helpful Photoshop tutorial on creating a Twitter background. (via http://friendfeed.com/chrisda...)
Love the comments on this more than the article itself. I was just thinking about this this morning. I'll be giving a session on social media next week, things keep popping into my head like the mantra, "be authentic." It can't be said enough, and as more and more marketers get into social media it becomes clear what *inauthenticity* looks like. I think nonprofits are often good at social media because they are so authentically passionate about their causes.
- Laura Norvig
"KARL is an open source web system for collaboration, organizational intranets, and knowledge management. It is produced by the Open Society Institute (OSI) and used by OSI and others"
- Michael R. Bernstein
from Bookmarklet
Great post showing how to Humbarger used actual community metrics to measure impact. When the community was actively managed - growth, when it wasn't - big declines. The metrics prove it.
- Christine Dattilo
from Bookmarklet