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http://www.pinterest.com/source... - Chris Norton

has overseen the development of numerous award-winning local and national PR campaigns. Epic's clients include Fortune 500 companies, regional businesses, non-profits, associations and high-profile individuals, and Adele makes a point of working very closely with all of them, providing strategic counsel and day-to-day management oversight. Adele's core expertise includes crisis communications, issues management, trade and national media relations, corporate public relations and integrated marketing communications. - Chris Norton

Alterian used its SM2 social media monitoring and analysis package to uncover what consumers were saying in social media channels and provided its findings to Social Times. The bottom line? Results show that the JetBlue incident created a 460% spike in social media conversations. Yet JetBlue didn’t have a PR nightmare on their hands, as evidenced by a social media sentiment analysis. Most conversations were neutral in tone, with “very positive” mentions outweighing the “very negative.” - Chris Norton

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Managing a blog with a single author can be time-consuming enough, but adding in multiple authors can exponentially increase the amount of time and effort it takes to manage. - Chris Norton

Browser bookmarklet will show US users how search results should look if Google's changes – which artificially push Google+ results up rankings – are reversed - Chris Norton

Marshall Sponder is the founder of WebMetricsGuru and author of Social Media Analytics. He’s teaching a 1 day Social Media Monitoring training course in London next Thursday, 26th January. - Chris Norton

Do you want to improve your search engine optimization? Embracing Google+ should be on your short list of activities. Experts continue to debate whether Google+ has the power to last beyond Google’s previous attempts at entering the social networking realm. - Chris Norton

Mothercare grows Facebook following with contextualised app campaign - Chris Norton

For the first time in a single week, more than a billion apps have been downloaded, according to a study. - Chris Norton

Share181 If you asked me about the key figures of 2011, Justin Bieber and Charlie Sheen would be the last names to come out of my mouth. And yet, according to the 75% of us who use social media, these two are this year’s most important figures. Check out my new graphic illustrating our surprising social media addictions and what they say about us: If you asked me about the key figures of 2011, Justin Bieber and Charlie Sheen would be the last names to come out of my mouth. And yet, according to the 75% of us who use social media, these two are this year’s most important figures. Check out my new graphic illustrating our surprising social media addictions and what they say about us: - Chris Norton

The phenomenal growth of social networking on the Internet is tracked in a new study. There is no escaping Facebook. It is easy to lose track of just how fast social networking has conquered the world until it is laid out in figures and easy-to-understand infographics. ComScore has done an impressive job in its report It’s a Social World (PDF). And even for seasoned technology watchers there are surprises in the document. - Chris Norton

One of the most underutilized features of LinkedIn Company Pages is the ability to target your company's product page based on demographics such as job function, industry, and geographic location. In doing do, visitors to your company page will only get shown the products that are most relevant to them, increasing their chances of clicking on a link. Leveraging this feature will help you create a more targeted and thus, a more optimized experience for your page visitors. When used correctly, it's also an amazing way to convert your social media prospects into more qualified sales leads. - Chris Norton

Today Facebook launched a brand new page to explain just how its advertising works. The social network makes most of its money through ads. This comes right after yesterday's announcement that sponsored stories will start popping up in the Facebook news feed. Sponsored stories are already appearing in the news ticker. - Chris Norton

Public relations isn't easy to master, especially when it comes to media relations. The smallest event can lead to the biggest news coverage ever, and the proudest moment of a business' career might only become a short article in the back of a local newspaper. The mantra of an inbound marketer is to get their message out without interrupting people along the way. So how does a company do great PR while still maintaining inbound marketing best practices? - Chris Norton

This week, Google+ enabled up to 50 people at a time to manage Google+ brand pages. Pages were a long-awaited feature after launch, but they only allowed individual administrators when they arrived. Since brand pages are how organizations manage their presence on Google+, many page owners need to give multiple team members the ability to edit and moderate. - Chris Norton

Facebook just confirmed with us that it's testing a feature that would allow people and Pages to communicate privately. This update was first spotted by communications agency WeAreSocial.sg. The private messaging feature would give customers the opportunity to speak privately with page owners. This is actually another Twitter-like move by Facebook. - Chris Norton

Only 21 marketers have access to Twitter's newly launched brand pages thus far, but those in the mix are conceptualizing new content strategies to take advantage of the platform. - Chris Norton

Social media in 2012 presentation - Chris Norton

I was recently asked about the effects of social media and public outrage. Specifically, the question was around Jeremy Clarkson and his ‘oh so controversial’ comments on the BEEB last week. You know, the comments that were definitely nothing to do with shifting copies of a Christmas DVD. - Chris Norton

Without a doubt, Twitter is one of the best innovations of the century. It’s a simple idea coupled with a simple interface that took them to the stratosphere. But after a few years and millions of dollars in venture funding, Twitter’s simplicity isn’t what people are looking for anymore. New features are hard to come by, and whatever pushed out is just way too cosmetic. - Chris Norton