Brian Wallace

We’ve all seen it. What once worked in social media six months ago doesn’t work now. Why, for instance, does a large following on Twitter no longer indicate influence? Or why is blogging no longer as impressive as it was in 2003? - Brian Wallace

Do you have what it takes to be a social media superhero? I highly doubt it. Most people that throw around self-aggrandizing terms like "social media expert" or "social media guru" are far from it and are more likely people that were laid off and trying to make a buck. If you're really good at promoting yourself, you're probably just an ego maniac. You aren't worth your salt as a consultant unless you can deliver results and be nimble and responsive to your customer's needs. Check out these top 10 qualities of a social media superhero and see if you have what it takes. - Brian Wallace