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Brian Wallace
I run a social media consultancy and operate several blogs in the space. Occasional writer for Mashable.
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Google's Mobile Apps, Software, and Devices | WordStream
http://www.wordstream.com/blog...
via @
WordStream
March 6
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Looks like a great Twitter party - nicely done!
#matzahfatigue
March 6
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Hacking the Mind: Social Engineering
http://newswatch.nationalgeographic.com/2013...
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NatGeoNewsWatch
March 6
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How RFID chips & virtual currency could bring some sanity back to SXSW | VentureBeat
http://venturebeat.com/2013...
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VentureBeat
March 5
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thanks all and appreciate the opportunity @
viralheat
!
#metricschat
March 5
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A7 - 5 more things an infographic needs: research, outline, social buttons, distribution, and luck :)
#metricschat
March 5
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A7 - 5 things every infographic needs: design, story, QA, sources, and call to action.
#metricschat
March 5
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A6 - having this outline will in turn govern the data vs data all over the place.
#metricschat
March 5
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A6 - think about having a flow of information that's similar to a storyboard for a video.
#metricschat
March 5
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A6 it's not just about the data. It's got to be a cohesive story.
#metricschat
March 5
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A6 if your data isn't interesting enough, see what your industry has to offer. You can also use surveys.
#metricschat
March 5
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some people have sizing issues on infographics. Just set height and don't set a width, don't guess or you're probably stretch.
#metricschat
March 5
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Infographics aren't a book report, but don't forget to cite your sources.
#metricschat
March 5
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A5 - poor/no research, spelling/grammar, no story, bad design, no social buttons, broken embeds = horrible infographics
#metricschat
March 5
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A5 - @
viralheat
we might need another hour to talk through all the pitfalls and mistakes in infographics :)
#metricschat
March 5
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Lots of folks remember the psychology of color
http://nowsourcing.com/blog...
#metricschat
March 5
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RT @
GrowMap
: A4 Excellent infographics are like quotes for the eyes: wisdom distilled into a concise visual format
#metricschat
March 5
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A4 - we recommend infographics by reading time: 2-2.5 minutes is a good length.
#metricschat
March 5
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A4 - so we need visual, mnemonic queues to help trigger memory and give us rapid cognition on the subject.
#metricschat
March 5
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A4 - people are bombarded w/marketing everywhere they go (internet, radio, tv) but even crazy stuff like elevators, gas pumps
#metricschat
March 5
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A4 - infographics are popular because we have become functionally illiterate. :)
#metricschat
March 5
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...and we turned it into a humor piece that worked well
#metricschat
March 5
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There's no limit to creativity, EVEN within the b2b space. We once did an infographic for a concrete polishing company..
#metricschat
March 5
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A3 - whitepapers and stuff are great. Show people you're the master at what you do. Infographics work too :)
#metricschat
March 5
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A2 - as we already mentioned social sharing buttons for on-page social proof. Guest blogging too.
#metricschat
March 5
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A2 - but also Reddit, StumbleUpon and other more niche networks of interest. Even forums (yup they are still out there).
#metricschat
March 5
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A2 - social sharing for sure as well - different people hang out in different areas of the web. Pinterest, FB, TW..
#metricschat
March 5
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A2 - good content needs to be connected with influencers, trusted individuals that curate and give your content mileage.
#metricschat
March 5
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A2 - as much as people say that content is king, if you don't give it a push, nobody's going to find it. :)
#metricschat
March 5
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RT @
viralheat
: Q2 Whats the best way to go about sharing content?
#metricschat
March 5
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Best of week from Brian Wallace
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