"Please let us clarify that the message on this billboard refers to the characteristics of vehicles manufactured in various countries. American vehicles are famous for being large in size and as a result are not recognized as very fuel efficient. These characteristics are in no way insulting to American vehicles but are regarded as a general perception of the authentic American vehicle...."
- Ken Sheppardson
"...Nevertheless we had to realize that the message on the billboard was not understood and totally misinterpreted. As you might know, we at smart are part of a German-American company and do have customers around the world as well as American employees. Never was it our intention to insult any of these customers, employees or the American public. Therefore please note that we have...
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- Ken Sheppardson
Hey dumb marketing decision but I like that @Ken is listening. Are you with Smart or represent them Ken.
- Jason Cronkhite
from iPhone
No, I'm not affiliated with Smart or DC. All I did was repost the response from Smart. See the link in my previous comment.
- Ken Sheppardson
=/ hmmm. I *liked* Smart cars, and I'm no flag-waving patriot, but this seems kind of mean and below the belt, and pretentious. #stupidadalert
- Kamilah Gill
Who would want this car in the first place? They're only good for city driving ... hell, it'd be more efficient to get a Vespa or some other scooter-type vehicle.
- Kittyburgers
The smart fortwos make sense for people who only live in the city. Not sure what the appeal of a forfour is, though.
- Andrew C
Ha, I think it's funny. But I already have disdain for most American cars because of their shoddy quality, so YMMV. :P
- Cheryl Jones
Well, I used to have another kind of Smart car (Roadster Coupe with electric targa roof http://static.howstuffworks.com/gif...), and it was awesome and pretty quick with a nice growl from the 3-cylindre Mercedes-Benz back engine and the turbo vent. Still easy to park, cheap and very economical, which actually is just not how the typical American car is known in Europe. Or...
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- Thomas Bøhm
I sold it because it was too low and light for the Norwegian winter (and a convertible!), so maybe it should have said "Norwegian nothing" instead ;) I sold it in the summer to a South African who was going to start working on an oil rig further north in Norway... oops... I´m sure he was in for a surprise.
- Thomas Bøhm
Just be thankful that America is not associated with such a peice of shit. Smart cars are ridiculous only half of Europe won't own up to the fact that they are an embarrasment.
- Kevin J Hatton
one of the thirty-two cup-holders should do it, Johnny... especially if you go to BK, they put their fries in cup-holder friendly containers
- Bren -- Designated Driver
Look, speaking from an outsider (and you all know I have love for the States) but over the past decade the perception of US cars that has been projected to the outside world through popular culture is Pimp My Ride, Hummers, NASCAR, pickups and American Chopper... US cars are known for big power and big vehicles (despite what actually exists) and the Swiss make watches... that is what...
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- Johnny Worthington
@Bren - I'm so carless it actually did not occur to me that's why BK fries came in that ridiculous round container.
- Andrew C
In cars, American used to mean muscle and this billboard stands correct. I would take this American car any day http://www.dodge.com/en...
- Andrew Smith
I feel offended that they didn't think Swiss engineering would be a selling point. :-( /swiss+german+engineer
- John μller
pheh... when they are over run with Sharia law I will remind them of their arrogance
- Noah David Simon
Noah, I can't get enough of the "Muslims are breeding Christians out of Europe" meme! Please, do go on.
- Daniel J. Pritchett
every US-made car i have owned in the past 20+ years (and i used to make a point of buying American just on GPs) has been a total piece of crap riddled with design flaws and manuacturing defects. earlier this year my wife and i bought a Toyota Sienna and it's stunning how well thought-out and built that thing is. the US auto makers can go fuck themselves. oh, wait, they already have!
- Joe Silence disconnected
We have ClearChannel billboards in the UK, but they don't seem as prevalent in the north. (Boards from CBS and other advertising companies are the most common there).
- Tyson Key
Actually, the US automakers are doing very well in China. I was reading a very interesting piece in the financial papers the other day.
- Kittyburgers
from IM
The bail out has nothing to do with my last comment, nor was I basing my comment on this.
- Kittyburgers
it isn't breeding that I fear as much a sword play. if anything a little more breeding might coopt some of the beautiful women from Asia... I'm no racist. I fuck their women (or would if I weren't already a daddy)... I just don't like their religion. I wouldn't buy that car. I like my American made Cannondale mountain bike fine
- Noah David Simon
"An American College of Sports Medicine study from 2004, for example, measured the calories burned running and walking over 1600 meters (around a mile) on a treadmill for 12 men and 12 women. The average calories the men burned running was 124 and 88 calories burned walking. The women burned 105 and 74 calories respectively. That's a 30 percent difference. (The men burned more because they weighed more.) However, running doesn't always burn more calories than walking, and once again, this has to do with efficiency of movement. If you jog at a slow, barely-pick-up-your-feet pace, you'll burn a respectable 8 calories per minute -- but walking at a pace that is so speedy you have to wiggle your hips and swing your arms madly to keep yourself from breaking into a run can burn a massive 15 calories per minute. The so called "cross over" or "gray zone" pace, where walking becomes very strenuous, occurs somewhere at around 4 to 5 miles per hour for most people. So in other words, a 150-pound...
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- Shevonne
from Bookmarklet
Also a matter of what you'll do. If I walk a mile a day while doing my daily errands, I'll be much more likely to stick to doing it every day than if I force myself to run for 20 minutes. Researchers are obsessed with efficiency, not compliance.
- Wirehead
Definitely a quality vs. quantity argument. Going fast and hard only works if you go you fast and hard repeatedly. Slow and steady still wins the race. It's about consistency, I guess :)
- Rahsheen ™, Coach Rah
I routinely walk at 4.3 mph. Fast walking for me is about 5 mph.
- J. D. Ebberly
I usually burn 100 calories per mile I run I have found...
- orionstarr
Don't worry about the choice.. just get up and get moving.
- Sean
At a Stanford run/walk, one of the signs said that for every minute you spend running, you gain two minutes of life. NO idea if this is true. Anyone? Having a lower heart rate...may be more healthy, but if your heart can only beat X times (the theory behind why low-calorie-consumption mice live longer), then the excess heart beats you use during all that aerobic exercise might wipe out...
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- Mitchell Tsai
In the end it's all about how you feel and if you're happy.
- Rutger Blom
from email
These comments are better than the article...
- LAST DAY OF WORK
"walking at a pace that is so speedy you have to wiggle your hips and swing your arms madly to keep yourself from breaking into a run can burn a massive 15 calories per minute" - that reminds me of the Olympic speed-walking events, like in that Comcast commercial a couple years back: http://www.youtube.com/watch...
- Bryan Zirkel
Well, to be fair to Jim Fixx, he did live 10 years longer than his dad. Every study I've seen seems to indicate that at least a moderate amount of exercise is better for your lifespan than none.
- Wirehead
Very interesting reading. Thanks for sharing!
- Rutger Blom
from email
IMHO, trying to count calories and then work out calorie burn is just asking for a brainache. Much easier to say "I gained 1 pound last week, therefore I am eating 500 calories too many".
- Wirehead
So today I ran 7 miles burnt 850 calories and walked 2 miles! Best of both worlds...
- orionstarr
fast walking. no pussy walking. do it brisk for 2 hours
- Noah David Simon
Interesting. Not the first company you'd think would be making hardware criticisms, but when you consider how much of a risk downtime is to Google and Facebook, it's completely logical.
- Mike Nayyar
The only reason Google has done so well with power is because they are just using older (low power) systems, like the Pentium II and Celeron chips, because all that they need is IO bound not CPU bound.
- Wizetux
"The reason lies neither with cost nor with inadequate technology. Rather, the health-care industry's reluctance to digitize its records is rooted in a desire to keep medicine's lucrative business model hidden. Dangling $19 billion in front of a $2.4 trillion industry is not nearly enough to get it to reveal the financial secrets that electronic health records are likely to uncover--and...
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- Todd Hoff
The road to hell is paved with good intentions...including giving up your medical freedoms to the faceless government bureaucrat.
- Adam Howard
Interesting. I've worked in that space and wouldn't say that this is what I've seen. Evidence based medicine relies on technology to help determine what medicine is best treatment, no?
- Patricia
@patricia agreed, but parts of the medical world (some hospitals, insurance) are for-profit. their motives are more suspect.
- Fitzgerald Steele
Yes its faster, but is 128MB more ram worth another 2 year contract?
- Mark
I really don't see why the $99 iPhone is such a big deal. If AT&T would just lower the rate plan for the iPhone by $20, you could make up the $100 just 5 months into your contract! I think it's the monthly cost that is the bigger hurdle over the initial cost.
- CJ SHumate
Surely the 99 dollar one is to get rid of old stock
- Mark
Am I missing something with the $99 iPhone? The iPhone 3G has been available for free in the UK since launch.
- bobrudge
What about the iTouch/iPhone 3.0 Bluetooth device P2P/
- redct
Ebert on Transformers 2: "Their accents are Brooklyese, British and hip-hop, as befits a race from the distant stars." http://rogerebert.suntimes.com/apps...