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Pam Dyer

Pam Dyer

Marketing, communications, brand management, and writing/editing professional looking for my next opportunity in the greater Seattle area.
New post: The Social Media Lifecycle [Infographic] http://www.pamorama.net/2012... Getting good results from social requires good feedback loop
CRM and social media tools are hard to integrate, marketers say https://adage.com/login.php Only a few have figured it out
The Social Media Lifecycle [Infographic] - http://www.pamorama.net/2012...
When tweets take a turn for the worse http://www.businessinsider.com/13-epic... Sometimes even well-intended tweets can backfire
Boost your status in the blog popularity contest http://smallbiztrends.com/2012... 5 things that can increase engagement #blogging
How to find Facebook's hidden messages folder http://www.npr.org/blogs... You never know what you'll find in there
Many brands failed to take their Super Bowl buzz online http://www.readwriteweb.com/archive... Missed easy opportunities for engagement
Why Ford is still bullish on social media http://host.madison.com/wsj... Humanizes brand, increase customer loyalty
Another new post: Social Media Co-Opts the Super Bowl http://www.pamorama.net/2012... Pre-released ads increase engagement before game
Social Media Co-Opts the Super Bowl - http://www.pamorama.net/2012...
New post: Social Media in Higher Education http://www.pamorama.net/2012... Used to enhance learning, for recruiting/admissions/mktg
Social Media in Higher Education - http://www.pamorama.net/2012...
Like it or not, you're in the content business now http://thefuturebuzz.com/2012... Companies need a publisher's mindset to stay competitive
User-generated content affects millennials more than baby boomers, study finds http://www.emarketer.com/Article...
Honda's success shows the value of niche content http://socialmediatoday.com/britopi... Content is focused on audience interests
Corporate social media shift: #Blogging is on the decline http://www.marketingprofs.com/charts... #Facebook, #Twiiter use continues to grow
The benefits of social log-in features for B2B businesses http://www.customerthink.com/blog... Increased conversion rates
5 social media predictions for marketers http://www.imediaconnection.com/content... Social media will move from fluffy to serious marketing campaigns
5 signs your small business isn't ready to have a blog http://repcapitalmedia.com/is-your... Despite benefits, some companies aren't prepared
Viral marketing campaign goes up, up and away http://news.cnet.com/8301-17... Remote-controlled planes promote the movie "Chronicle"
What it takes to move from attention to engagement http://www.clickz.com/clickz... How to secure more earned media
What to look for in a Twitter client http://smallbiztechnology.com/archive... A more sophisticated app may be called for as social media efforts mature
Study: 97% of marketers say social media delivers ROI http://www.emarketer.com/Article... But how does this jibe with https://adage.com/login.php ?
99% of #Facebook fans don't engage with brands https://adage.com/login.php FB isn't really different from mass media #smm
RT: New post: 20 Social Media #Blogs You Should Read in 2012 http://www.pamorama.net/2012... Keep up with the ever-changing landscape #socialmedia
Social media shows differences between fans of Patriots, Giants https://adage.com/login.php Engagement data for brands, music, movies
NLRB: Broad social media policies may violate workers' rights http://www.businessinsurance.com/article... Can't ban behavior protected by federal law
What social media marketers can learn from AMEX http://www.marketingprofs.com/article... AMEX Israel contest created more long-lasting awareness
Study: Social media can boost enterprise productivity http://www.echannelline.com/usa... >60% of companies saw benefits
RT @jeffbullas: 20 Brainstorming Ideas For Creating A Social Business http://t.co/kuJNdW4e #SocialMedia #Facebook #Twitter #SMM
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