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Paul M. Banas
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DE-Vangelist Counterpoint: Chris Brogan
Wednesday at 8:19 pm - Link
Good advice to CPG Marketers from Chris Brogan on Social Media: Listen, Listen, Listen, Listen, Listen! - Paul M. Banas
Google Reader
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Can digital be a true spot medium?
August 30 at 8:25 am - Link
How localization could lead to spot digital media buying - Paul M. Banas
Research Brief: Boomers Spend More on Family, Switch Brands for Value, Look for Substance in Advertising
August 30 at 7:32 am - Link
Boomers look for more substance in advertising - Paul M. Banas
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Consumers Using More Coupons - Retailer Daily
August 30 at 7:16 am - via Bookmarklet - Link
Troubled economy = more coupon usage - Paul M. Banas via Bookmarklet
Google Reader
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Indie-Film Marketing For CPG? Crest Weekly Clean’s Unconventional Launch.
August 29 at 8:58 am - Link
A post from Tom Cunniff at the iCPG blog on how P&G is using groundswell marketing for a Crest new product launch - Paul M. Banas
How Should a Company Dive into Social Media?
August 29 at 8:58 am - Link
Douglass Karr asks a good question on when should a company dive into Social Media. - Paul M. Banas
Google Reader
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Is There a Magic Metric?
August 29 at 7:57 am - Link
John Jantsch on one of my favorite web metrics, Bounce Rate - Paul M. Banas
Tough Times Increase Pressure to Meet the Marketing Effectiveness Imperative
August 29 at 7:57 am - Link
A difficult economy forces marketing to deliver better on ROI - Paul M. Banas
Widely-Held Attitudes about Various Generations Studied
August 29 at 7:57 am - Link
A summary of a Harris study on generational cohorts - Paul M. Banas
Google Reader
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Digital PR and SEO Series: Part 2
August 28 at 2:29 pm - Link
Lee Odden on the nuts and bolts of digital PR - Paul M. Banas
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http://www.flickr.com/photos/brandcamp/2239356821/
August 28 at 2:23 pm - Link
Like this take from Brand Camp how a DOA concept can be made a surefire hit. - Paul M. Banas
Google Reader
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Top 7 Google Suggest Effects on SEO, Search Usage and Business Predictions
August 28 at 9:13 am - Link
Agree that the implications of Google Suggest will go way beyond just SEO - Paul M. Banas
Should Marketers Pay for Travelers' Gas?
August 28 at 9:13 am - Link
Gas rebates as a topical marketing tactic, especially for the travel industry - Paul M. Banas
Is Google More Expensive Than TV?
August 28 at 9:13 am - Link
I don't necessarily follow the math, but the premise is interesting - Paul M. Banas
Blog
posted an entry on Insight Buzz
A Way Google Can Make Big Money With Mobile
August 26 at 6:16 am - Link
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Technology is not better if it does not add value : How To Be A Good Product Manager: Product management tips
August 25 at 5:34 am - Link
From the page: "You see this in many tech products, where over engineered products that are technical marvels, but don't address consumer needs, lose out to simpler and more user friendly designs." - Paul M. Banas
I was thinking about this on the weekend... there is certainly a balance between required features, usability and a "cool" technology factor involved. - Stewart Rogers
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The #1 Best Tasting Way to Prepare Turkey & Celebrating Work | The Blog of gThankYou.com
August 14 at 5:52 pm - Link
Now that looks like a really tasty way to grill a turkey. - Paul M. Banas
http://redcouch.typepad.com/weblog/2008/08/facelifting-the.html
August 14 at 5:44 pm - Link
Great new look for Shel Israel's Global Neighbourhood blog. - Paul M. Banas
Google Reader
shared seven items on Google Reader
Interactive Marketing: A Friend of Brands?
August 14 at 7:42 am - Link
An interesting dissection of how Interactive Marketing campaigns can cut both positive and negative. - Paul M. Banas
Perspective, Patience And Pacing: Keys To A Lot More Than Marketing
August 14 at 7:42 am - Link
How 3 P's (perspective, patience, and pacing) can lead to better digital marketing - Paul M. Banas
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SEO 2.0 | 10 Usability Sins that Make me Bounce and Never Come Back
August 11 at 5:40 pm - Link
Many people think it's their content that leads to high bounce rates. A look at usability may tell a different story. - Paul M. Banas
Blog
posted an entry on Insight Buzz
Digital Marketing Research Tools: Google Insights For Search
August 8 at 4:13 am - Link
delicious
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Xinu Returns - SEO Site Diagnosis Tool - Check PageRank, Backlinks, Indexed Pages, Rankings and more
August 5 at 7:54 am - Link
Xinu Returns - SEO Site Diagnosis Tool - Check PageRank, Backlinks, Indexed Pages, Rankings and more
August 5 at 7:54 am - Link
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delicious
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Competitive Intelligence Analysis: Google Trends for Websites | Occam's Razor by Avinash Kaushik
August 5 at 6:01 am - Link
Note to CMO:: Note to CMO: Marketing Sameness in a Different Way
August 5 at 5:59 am - Link
Blog
posted an entry on Insight Buzz
Web Behavior And Better Digital Marketing
August 4 at 5:42 am - Link
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10 Reasons Why FriendFeed Will Beat Out the Competition
August 3 at 9:10 am - Link
10 Reasons Why FriendFeed Will Beat Out the Competition
August 3 at 9:10 am - Link
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10 Amazing Visualizations of Social Networks | Social Media Trader
July 30 at 5:13 pm - Link
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Why Digital Marketing Needs a Reboot - Advertising Age - DigitalNext
July 29 at 9:25 am - Link
Why Digital Marketing Needs a Reboot - Advertising Age - DigitalNext
July 29 at 9:25 am - Link
Blog
posted an entry on Insight Buzz
How Word Of Mouth Can Drive Retail Buzz
July 29 at 5:35 am - Link
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BW Online | August 2, 2004 | Online Extra: Jeff Bezos on Word-of-Mouth Power
July 27 at 4:40 am - Link
BW Online | August 2, 2004 | Online Extra: Jeff Bezos on Word-of-Mouth Power
July 27 at 4:40 am - Link
delicious
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Online vs. offline word of mouth: Church of the Customer Blog
July 24 at 10:32 am - Link
Online vs. offline word of mouth: Church of the Customer Blog
July 24 at 10:32 am - Link
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Online Consumer-Generated Reviews Have Big Impact on Offline Purchases
July 24 at 7:33 am - Link
Online Consumer-Generated Reviews Have Big Impact on Offline Purchases
July 24 at 7:33 am - Link
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The murky demimonde of Amazon's Top Reviewers. - By Garth Risk Hallberg - Slate Magazine
July 23 at 6:58 am - Link
The murky demimonde of Amazon's Top Reviewers. - By Garth Risk Hallberg - Slate Magazine
July 23 at 6:58 am - Link
delicious
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Online SEO Tools - the Ultimate Collection
July 21 at 11:04 am - Link
Online SEO Tools - the Ultimate Collection
July 21 at 11:04 am - Link
Blog
posted an entry on Insight Buzz
The Social Aspect Of Online Retail
July 21 at 5:17 am - Link
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Ship’s Biscuit » Viral Marketing Review: Using and Identifying Design Patterns
July 20 at 10:45 am - Link
Ship’s Biscuit » Viral Marketing Review: Using and Identifying Design Patterns
July 20 at 10:45 am - Link
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BBC NEWS | Technology | Firms 'miss' social site success
July 11 at 10:24 am - Link
BBC NEWS | Technology | Firms 'miss' social site success
July 11 at 10:24 am - Link
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Firefox 3 and community — How Mozilla used social networking to set a world record | Feeds | ZDNet.com
July 9 at 6:57 pm - Link
Firefox 3 and community — How Mozilla used social networking to set a world record | Feeds | ZDNet.com
July 9 at 6:57 pm - Link
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