love the concept of MTTR - Mean time to resolution (MTTR) is a common metric to gauge organizational performance. When service interruptions happen, most resolutions are woefully slow. Most businesses can calculate the cost per minute of service outages. (In financial services, these figures are understood extremely well and are extremely high. This explains why this industry invests so heavily in IT efficiency.)
- Paul Dunay
The top five reasons for joining a brand or fan group are to “get news or product updates” (67 percent), “view promotions” (64 percent), “view or download music or videos” (41 percent), “submit opinions” (36 percent), and “connect with other customers” (33 percent).
- Paul Dunay
predicting people's preferences by their movements—could soon work its way into industries from marketing and finance to media. The questions are how soon these insights will turn into money and which companies will scoop up the profits If you get real-time data on traffic to stores, this could be epic—especially if you have it and nobody else does. Pair that with MasterCard (MA) data, and you've got some pretty meaty stuff
- Paul Dunay
Facebook "Pages" represents an inexpensive way for organizations and brands to establish a social networking presence. Here's an introduction for those of you who want to understand how Facebook Pages work and how they differ from other Facebook marketing channels.
- Paul Dunay