Cool experiences/things to do in NYC, like a daily deal site. Ib's friend
- Ramit Sethi
| Cynthia Pasquella, Celebrity Nutritionist, The Transformational Nutritionist™ ‹ Using Transformational Nutrition™ to consciously transform your body and life| Cynthia Pasquella, Celebrity Nutritionist, The Transformational Nutritionist™ - http://www.cynthiapasquella.com/
This particular inside sales person was unusually persistent (this had to be the 5th or 6th email with no new information, just asking for time), and he showed many of the same ineffective patterns that I’ve seen for years. I decided to write him back with some advice. I’m publishing my response on the hope that it will help salespeople produce better pitches (which will thereby reduce the number since they will have to be more thoughtful), and saving that, maybe my post will provide some cathartic commiseration to all of the other people who I know face a similar barrage of unqualified pitches every day (and I won’t even get into the cold phone calls). The subject line of his last email was “Just busy?”
- Ramit Sethi
“Gail Goodman’s talk at BoS2012 regarding starting and growing Constant Contact was the highlight of the conference for me. I am at that point in my business trajectory where scaling accounts sold to SMBs is my primary concern going forward, and I have discovered — like everybody does, apparently — that this is very tricky. Gail’s description of Constant Contact hit the same roadblock, and her actionable advice for overcoming it, were easily worth the trip out to Boston for me. (Watch in particular for the advice to do a roadshow to local Chamber of Commerce events, get an educational-event-qua-micro-salespitch down, and then scale that out by hiring people to replicate the process over other territories.) In addition to the tactical advice which I intend to direct adopt for the business, I also appreciated how inspiring the story was...
- Ramit Sethi
Jennifer Lawrence, Jack Nicholson Interruption Makes Waves After Oscars; Anne Hathaway on Big Win - YouTube - http://www.youtube.com/watch...
The guys over at Automize recently invited me to do a webinar that I want to share with you. It's entitled, "360 Degree Marketing - How To Strategically Surround Your Prospects & Customers With Multi-Channel Communications & Follow-Up." What started as a 60 minute presentation spanned 2 hours with a little Q&A at the end. Really good stuff. Check it out:
- Ramit Sethi
Look Over Dan Kennedy’s Shoulder and See the Secrets of a Million-Dollar Copywriter in Action … Dan Kennedy’s inviting you to look over his shoulder each month as he crafts his copy—copy that he’s paid fees upwards of $50,000 for—so that you can see, in action, what it takes to write betty copy at a faster pace.
- Ramit Sethi
Insightful post on why there are no female superheros in comics
- Ramit Sethi
Servers and restaurant managers of Reddit, what is the most ridiculous or absurd reason for which a customer has asked for a discount on his/her meal? : AskReddit - http://www.reddit.com/r...
Servers and restaurant managers of Reddit, what is the most ridiculous or absurd reason for which a customer has asked for a discount on his/her meal?
- Ramit Sethi
Last month, as the Knicks were in Philadelphia to play the Sixers, J.R. Smith was up to his old tricks. J.R.'s got something of a history with Twitter, and women, (and asses), so it's not like the young lady who chatted him up via direct message couldn't have known what she was getting into. Still, this is spectacular:
- Ramit Sethi
Fascinating model For two years Dan Kennedy has published the “The LOOK OVER MY SHOULDER PROGRAM.” As a member you get a big envelope each month with one, two or usually several copywriting projects in progress, that Dan’s working on for clients.You actually see the first drafts as they go from Dan to the client.Sometimes the revisions, sometimes the finished pieces as they mail and sometimes every step of the entire project. In some cases you see some of the raw material obtained from the client used by Dan in crafting the sales letters, ads, etc.And in some cases you’ll even get the itmes from my private ‘swipe file’ that I referenced.I provide some explanatory notes about each piece sent to you, in a cover memo with each month’s collection.
- Ramit Sethi
Personal vs. Robotic: How to turn automated email into personal experiences that drive new and repeat sales | MarketingSherpa - http://www.marketingsherpa.com/video...
"The message had the subject line 'China and Climate Change' and was spoofed to appear as if it were from a legitimate international economics columnist at the National Journal." The cable continued: "In addition, the body of the email contained comments designed to appeal to the recipients as it was specifically aligned with their job function." [...] One example which demonstrates the group's approach is that of Coca-Cola, which towards the end was revealed in media reports to have been the victim of a hack. And not just any hack, it was a hack which industry experts said may have derailed an acquisition effort to the tune of $2.4bn (£1.5bn). The US giant was looking into taking over China Huiyuan Juice Group, China's largest soft drinks company -- but a hack, believed to be by the Comment Group, left Coca-Cola exposed.
- Ramit Sethi
Use this to keep future kids busy When I was four, my dad told me that sprinkling salt on a bird's tail rendered them flightless and I could catch it and keep it as a pet. He handed me a salt shaker, opened the back door and said, "Good luck!" It wasn't until I was in college that I realized that it was just the best way ever to get me to play in the backyard for 5 hours.
- Ramit Sethi
Steinrikur comments on "What is the most mind-blowing animal fact you know?" - http://www.reddit.com/r...