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#FF our re-tweeting winner of the #OPSMarkets twitter competition James Sandoval @checkyourfuel (WON 1 month of free display advertising)
#FF our re-tweeting winner of the #OPSMarkets twitter competition James Sandoval @checkyourfuel (WON 6 months free display advertising)
Freshening up on the latest leeching techniques (@ Royal College of Surgeons of England) https://foursquare.com/rbeeler...
#OPSMarkets Photos are up! Take a look, recognise anyone? Tag them, Share them and if you Like, Let us know! #adops http://www.facebook.com/media...
Thank you to all Monsters who attended #OPSMarkets London yesterday - Great speakers, great topics and great attendee interactivity.
RT @DigitalAdDaily: Now on AdMonsters: OPS Markets Live Blog – London, Feb. 9 http://www.admonsters.com/blog... /via AdMonsters Blog
RT @moneill: Great job and congrats to the entire @admonsters team on delivering a homerun #OPSMarkets! What a start to 2012.
Privacy panel: we need to be more proactive in educating audiences 'we find your data valuable & we'll give u something for it' #OPSMarkets
Privacy Panel Kicking off and panelists start by introducing yourself and telling us something private about yourself #OPSMarkets
RT @catprestipino: the biggest problem is "internet privacy" has all been bundled into one policy whether it's cookies or facebook settings #OPSMarkets
RT @MaLaZuzia: Privacy panel closing out #OPSMarkets saving the best till last :-)
RT @catprestipino: The efficient frontier is the best way to get the most efficient audience - trade-off btn lift and reach #OPSMarkets
RT @tribalfusionuk: @dougconely up next @admonsters #OPSMarekts talking about data and audience efficiency. If you liked http://www.admonsters.com/blog... come along.
RT @checkyourfuel: Rob Webster of MediaCom showcases Visokio's Omniscope for data mgmt & reporting in his talk "Changing Markets-Changing Roles" #OPSMarkets
'Its the operations team that decode and provide the strategy to buy and sell' Robert Webster, Head of Technology @mediacomuk #OPSMarkets
'machines and people, not machine vs people' @timmgentry @guardiantech #OPSMarkets
'If we are to be progressive then RTB must become an opportunity' Keynote Tim Gentry Head of Optimisation @Guardiantech #OPSMarkets
'Digital comes first and our audience is progressive so we're progressive' Keynote @timmgentry @guardiantech #OPSMarkets #adops
Dave Katz @ybrantdigital on the role of the network - so many opportunities available once the network evolves #OPSMarkets
RT @sjpretorius:Sounds like it is not just RTB, we also need RTC (Real Time Creative), RTO (Optimisation) RTA (Analytics) #OPSMarkets #adops
Privacy Panel 'How focused are you on attribution?' MD @Xaxis_tweets, SVP & Bus Dev @doubleverify & Country Manager, @appnexus
RT @JamesW_Propel: @rbeeler at #OPSMarkets suggests talent is the biggest challenge in the automated as buying industry and the entire audience is hiring!
The Privacy Panel: 'Tell us what industry buzz words you hate.. now introduce yourself and company without using said buzzwords' @rbeeler
Take control of your data - Control relationships to leverage the data without concern for data leakage #OPSMarkets Sean Harvey @GoogleTech
Martin Van Der Meij (@martinvdmeij) Yield Manager, De Telegraaf: Private exchanges are a myth (currently) #OPSMarkets
"RTB on its own is a bit of a red herring." It's a facilitator tech, but everything in the process needs to move to "real-time advertising."
Computers and algos are not going to rule what we do – the people are the most important element. #OPSMarkets @martinkelly1
How many bidders are there on an exchange? 50, not 5,000 – take the retargeters out and it's more like 20. #OPSMarkets @martinkelly1
RT @clivepage: Sounds like it is not just RTB, we also need RTC (Real Time Creative), RTO (Optimisation), RTA (Analytics), etc.. #OPSMarkets @martinkelly1
"I think we're OK with buying but with granular targeting, creative is where we need to go next."@martinkelly1 #OPSMarkets #adops
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