ReelSEO

When I was at CES I was lucky enough to sit down with the crew from Starlight Runner who are doing great things in 'transmedia' campaigns to help brands achieve a wider reach for their products and projects. While we didn't chat much about work in Vegas it did lay some groundwork so that we ... - ReelSEO

On my recent trip to Machinima headquarters, I got a chance to speak with CEO Allen DeBevoise. One of the things I was interested in talking with him about is how Machinima goes about generating their wide range of online video content. Turns out they use a combination of in-house productions and YouTube creators, and ... - ReelSEO

More consumers are relying on broadband-only connections in their homes, but that doesn't necessarily mean they're cutting the cord. Nielsen's latest three-screen report reveals that there are now 5.1 million broadcast only/broadband homes in the United States, up 23% from last year. Those are homes with Internet connectivity but not cable TV channels. But the ... - ReelSEO

I interviewed social business author Brian Solis for a discussion on if social video needs to have better rules of engagement for real-world value or risk becoming hijacked by marketing agencies who miss the point of it all and de-valueing it’s promise to the point of it becoming another marginalized buzz term? I caught up ... - ReelSEO

I got an advance sneak peek at Ooyala's Video Index for Q4 2011, and I didn't even have to beg! Every quarter, Ooyala looks at more than one billion analytics pings a day, follows the viewing habits of over 100 million unique viers and then sums it all up in nice tidy packages every quarter ... - ReelSEO

Over the weekend, a rebel sympathizer smuggled me a new copy of Version 2 of the YouTube Creator Playbook. To protect him/her from any repercussions, I won’t disclose this rebel sympathizer’s name, other than to say he/she is an executive at Maker Studios, a media company that bridges the gap between YouTube and television. Let’s ... - ReelSEO

I'm on the road for the next several weeks and hope to keep up with the Reel Web episodes the best I can, but this week has just been too crazy with packing and moving, so I'm going to let you guys crowd source this week's new from the online video world. Use the link ... - ReelSEO

Back in April I wrote about YouTube channel karminmusic, whose cover of Chris Brown's "Look At Me Now" had gone viral. That same video went on to land in the top ten most viewed videos of the entire 2011 year, but was far from the musical duo's only hit. After a few more hits, they ... - ReelSEO

Today Visible Measures is releasing The 2011 Social Video Advertising Report, an annual review of how well social video advertising is performing as a whole. And as a whole, it's doing very, very well. Over 500 branded social video campaigns gained more than a million views--which works out to be roughly one in every twelve ... - ReelSEO

OneLoad, Tubemogul's video distribution platform, has long been the premier platform for distributing web video assets to multiple video destinations with one upload. In fact, in the beginning, it was just called TubeMogul instead of “OneLoad” because it was the company’s main focus. But as TubeMogul’s branding emphasis has evolved with the rapid growth of ... - ReelSEO

Back when I was growing up, Ed Begley, Jr. was best known as Dr. Victor Ehrlich on St. Elsewhere.  But now, he's best known as a true green-living individual who rides his bike everywhere, a somewhat viral video on YouTube where he and Fox anchor Stuart Varney argue over global warming, and to Spinal Tap ... - ReelSEO

YouTube is trying really hard to make YouTube.com your new TV. Instead of turning on the television and flipping through the 338 channels, they're hoping in the near future you'll just open a browser and go to YouTube... and surf their millions of "channels" instead. That's what the most recent redesign was all about--helping you ... - ReelSEO