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Richard Fergie

Richard Fergie

SEO and PPC consultant. Mostly PPC at the moment.
Twitter
In the UK, Pintrest is dominated by male SEOs (according to AdPlanner) https://t.co/YHT3wYpy
Interesting for #ppcchat tomorrow RT @bloomarty @ppcanalytica: Unforseen Risks When Stopping Brand Bidding http://www.ppcanalytica.com/blog...
http://open.spotify.com/track... is a great track. Thanks to @willcritchlow for pointing me at it
What messaging have people seen work well when retargeting people who have converted in the past? #ppcchat
RT @supaswag Some good comments from @JohnMu regarding the indexing/robots.txt/PlusOne confusion https://plus.google.com/1075769...
Going deep into multi-channel funnels right now. Very interesting, but need something actionable otherwise am wasting time
Can't believe Tim Vine's site for sore eyes joke only got two retweets.
http://www-1.conjunctivitis.com << a site for sore eyes #boom #boom (by Tim Vine)
RT @AndrewBaker72 London works but that's because it's in language of the city unlike any other in the UK << excellent point re postcodes
Anyone got spare pintrest invites going?
Anyone else think of http://www.youtube.com/watch... when reading about the Johnson Box in http://econsultancy.com/uk... #probablyjustme
Anyone else think of http://t.co/jzc42mUX when reading about the Johnson Box in http://t.co/G9HVMJQN #probablyjustme
Play
Anyone done any kwd level postcode targeting in UK? Thinking "kwd in W5" type stuff would be easy to upload. Search volume worth it?
RT @badams Great stuff from @JonQuinton1 - Ranking Reports that Inspire Focus and Decision Making http://www.stateofsearch.com/ranking... << buy bigrubberduck
javascript -> JavaScript is an annoying spell check suggestion
Depressing thing #501: Busker playing "another brick in the wall" as I walk past in a crowd of commuters
Segment "Google search: Top". Avg Pos. 7.2 ?? Guess that "Top" also included top of page 2. cc @bloomarty
FFS Google. When I BMM like size +20 why do you show my ads for a size 22 query? I have a better ad and landing page for that person! Grrr
When was the last time you changed your mind about something? For me it was yesterday - I now believe that J-Pop will be big in UK
Google instant - http://www.direct.gov.uk/en... is unusually popular today http://twitter.com/Richard...
RT @John_A_Lee How to Avoid 7 #PPC Analysis Pitfalls http://searchenginewatch.com/article... via @alistairdent << Great stuff. Especially point 1
BMM question: Is +stratford-upon-avon the same at +stratford +upon +avon? #ppcchat
The disappointment when you think an ad grp has done well & then you look at SQs & convs came from stuff that should be in another ad group
At weekend @BridgetStaunton has been telling me about lean ideas in the NHS. Can the 5S's can be applied in the office http://en.wikipedia.org/wiki...
I wish AdWords supported day of monht parting as well as day of week parting. Timing of pay day makes a big difference for this client
Who knows if AdWords Super Headlines are triggered by colons? @Eloi_Casali ?
RT @michellemsem RT @Mel66: My latest blog post: Local Paid Inclusion, aka #SEM Industry Histrionics http://beyondthepaid.blogspot.com/2012... #ppcchat
RT @markkennedysem Worst search query ever - "training a dog to have sex with a human" << I want to see this on @ppcmemes
RT @ismepete @danbarker I think maybe early days - I was amused at seeing http://www.google.com/insight... << Interesting
RT @SEMantiks RT @bigalittlea: What ACTUALLY changed in Google's privacy policy - https://www.eff.org/deeplin...
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